All News briefs articles – Page 244
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News briefsLululemon reveals first-ever footwear collection
Lululemon announced its official entrance into the footwear category, allowing the brand to now offer a head-to-toe solution, made for women first. On March 8, the Vancouver-based company introduced its debut running shoe, Blissfeel, during a media event in New York. The style will be available online and in select ...
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News briefs
Puma to replace Nike as Lega Serie A’s technical sponsor
Puma and Lega Serie A have announced a new long-term partnership that will make the German sports brand the Italian league’s official technical partner from the start of the 2022/23 football season. In addition, the brand will be the official match ball provider for all games in Serie A, Primavera ...
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News briefs
World Padel Tour aligns prize money for men and women
World Padel Tour (WPT) has decided to level all prize money handed out at every event, with immediate effect. With this decision, described as having “no precedent in worldwide sport,” WPT becomes the first global competition to have equal prize money at all its events. This is also the latest ...
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News briefs
Russia appeals FIFA and UEFA bans in CAS
The Russian Football Federation (Rossijski Futbolny Sojus) has appealed the suspensions of Russian national teams and clubs from all FIFA and UEFA competitions over the invasion of Ukraine. The federation is asking the Court of Arbitration for Sport (CAS) to lift the suspensions to allow Russia to take part in ...
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News briefs
Paris Saint-Germain opens flagship store in New York
French football club Paris Saint-Germain (PSG) has announced the opening of a flagship store in New York City, located at 587 5th Avenue. It will be the first official boutique in New York City for an international sports club and the club’s largest store outside of France, adding to PSG’s ...
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News briefs
Puma introduces diverse mannequins in India
Puma India has introduced diverse mannequins in its stores across the country to mark Women’s Day. The brand selected four female customers with different body types to participate in the initiative, in which mannequins were made according to their measurements. In the past, retail mannequins have always been tailored to ...
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News briefs
Performance Days Fall/Winter to be held Nov. 3-4 at MOC in Munich
The winter edition of the Performance Days fabrics trade show will be held for the first time on Nov. 3-4, 2022, and on a one-time basis at Munich’s MOC order center. It will be accompanied by a digital offering. The MOC, also the one-time venue for OutDoor by ISPO in ...
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News briefsMark Wahlberg invests in sneaker brand P448’s parent company
Actor Mark Wahlberg has become a strategic investor in the New York-based company StreetTrend LLC, taking ”a significant minority financial stake” in the business. StreetTrend, a fashion footwear and streetwear brand company launched in 2017 by Wayne Kulkin, acquired the Italian sneaker brand P448 from NoThanks SpA in late 2020. ...
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News briefsAmazon acquires e-commerce software provider; European business growth slower than in 2020
It has just been disclosed that Seattle-based Internet giant Amazon acquired Veeqo last November, a software startup based in Swansea, Wales, founded in 2013. Veeqo provides software that helps retailers manage their online businesses across e-commerce platforms such as Amazon, eBay, Shopify and Walmart – from shipping orders and returns ...
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News briefs
Adidas sues Fashion Nova over Stan Smith sneaker
Adidas is once again taking on California-based apparel manufacturer Fashion Nova, accusing it of infringing on the trade dress of its Stan Smith sneaker. According to a lawsuit, Fashion Nova intentionally sold counterfeits, which features a classic tennis shoe with a white leather upper and the Three Stripes mark. The ...
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News briefsOn collaborates with fashion brand Loewe
Spanish fashion brand Loewe and On have launched a limited-edition capsule collection of footwear and apparel “for modern adventure.” Designed for urban and outdoor living, the collection includes Loewe editions of On’s Cloudventure and Cloudrock performance footwear for men and women. The shoes feature On’s Missiongrip rubber outsole and Speedboard ...
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News briefs
Adidas China with new CEO
A new CEO, highly familiar with both the market and the brand, is expected to boost Adidas’ flagging sales in China after Western sports brands recently suffered from a boycott called by state media and social media users over Western allegations of human rights abuses in Xinjiang. Adidas saw Greater ...
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News briefsIntersport Germany continues to focus on growth
Expansion is right at the top of Intersport Germany’s agenda in 2022: the existing dealer network is being strengthened and further expanded with a significant investment program. An example is the opening of Intersport Stommen in Essen, Germany, on March 3, 2022. The sports retailer offers more than 850 square ...
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News briefsRYU hires international sales consulting firm to lead global sales
RYU Apparel (Respect Your Universe), a Vancouver-based athletic apparel and accessories brand, has hired Washington State-based DJM Sales Consulting to lead global sales and oversee the company’s wholesale strategy. Known for its customer-focused approach, DJM has developed sales strategies for Red Bull North America, TenTree, Oberalp Group and other global ...
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News briefs
Jog & Jim is a new French sportswear brand
Géraldine Robert and Vincent Godbert have launched Jog & Jim, a new sports apparel brand that only uses natural fibers like hemp, biological cotton or linen, but no plastics. The company was launched in Roubaix, in France’s North department, not far from the Belgian border. Unlike the usual sportswear, Jog ...
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News briefsAustrian Post, Intersport and other retailers launch pilot project for reusable packaging
In a joint pilot project supervised by the University of Upper Austria and organized and managed with Austrian Post, five retail companies in Austria are using new types of reusable shipping packaging. Among the online retailers in the project is Intersport Austria. Four different types of packaging made of cardboard, ...
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News briefs
New program to support refugees in France through sport
Terrains d’Avenir is the name of a new program, co-financed by the French Sports Ministry and the Olympic Refuge Foundation (ORF), aiming to help refugees and displaced people in the Île-de-France region through sport. The program was officially launched at the Maison des Réfugiés (Refugee House) in Paris on March ...
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News briefsDiadora and Ducati announce multi-year deal
Diadora and Ducati have announced a multi-year sponsorship agreement that includes clothing and footwear for the team. As the technical partner and official supplier for the Ducati Lenovo Team, Diadora will provide clothing, accessories and footwear for all occasions during the championship, including travel and representation, all activities on the ...
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News briefsHeiQ launches line of cleaners with prebiotics and probiotics
Zurich-based materials innovation company HeiQ is launching its new HeiQ Synbio cleaning range in Switzerland. The patented technology uses probiotics, so-called “good bacteria,” to sustainably clean surfaces and textiles while protecting people, pets and the environment. With HeiQ Synbio, HeiQ is thus responding to growing consumer interest in health, hygiene ...
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News briefsFabletics to open 30 new stores in 2022
Fabletics has announced that it plans to open 30 new store locations in 2022. The new stores planned for this year will bring the brand’s global brick-and-mortar presence to more than 100 locations. The company has unveiled the first 18 new locations slated to open in 2022, all of which ...
