All News briefs articles – Page 656
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News briefs
Converse Rubber Tracks, the sports brand studio program, is going...
Converse Rubber Tracks, the sports brand studio program, is going global after a new partnership was established with London's Abbey Road, the iconic studios most closely associated with the Beatles. Converse's studio program was launched in 2011, with the opening of the first brick-and-mortar Rubber Tracks studio in Brooklyn, to ...
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News briefs
Chris Patsch started as European marketing manager for the Burton...
Chris Patsch started as European marketing manager for the Burton and Anon brands at the beginning of May. Patsch is heading up the marketing team at Burton's office in Innsbruck, reporting to the company's European general manager, Hermann Kapferer. He has been with Burton since 2010, starting as team marketing ...
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News briefs
Head has launched a digital marketing campaign featuring a junior...
Head has launched a digital marketing campaign featuring a junior Serbian player, Stefan Bojic, who performs 15 tricks with his racquet. In the “Frame & Play” video created for this campaign, the youngster challenges well-known, established players like Novak Djokovic, Maria Sharapova and Andy Murray.
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News briefs
Décimas, a Spanish sporting goods retailer that is celebrating its...
Décimas, a Spanish sporting goods retailer that is celebrating its 30th anniversary, has entered the Polish market with a 900-square-meter store located in the Magnolia Park shopping center of Wroclaw, where Intersport and Decathlon have their stores. The chain has been expanding outside the Spanish market since 2007, opening four ...
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News briefs
Wolverine Worldwide has a new chief financial officer. Michael D....
Wolverine Worldwide has a new chief financial officer. Michael D. Stornant, a 49-year-old executive who has been with the group for 19 years, assumes the role of senior vice president, CFO and treasurer, with effect from June 12. He served most recently as vice president of corporate finance, after handling ...
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News briefs
Skechers told the recent Citigroup investor conference that it expects...
Skechers told the recent Citigroup investor conference that it expects its sales in China to reach $150 million this year and is targeting an annual turnover of $500 million in the next four to five years. The management indicated that some major franchising agreements are in the works. It sees ...
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News briefs
A European research team claims to have created the first...
A European research team claims to have created the first example of a transparent and flexible electrode fully embedded in a yarn, which could open up new applications for wearable technologies. Their technique involves the transfer of monolayer graphene, grown by chemical vapor deposition on copper foil, to fibers commonly ...
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News briefs
Puma has teamed up with the Cuban Olympic Committee, so...
Puma has teamed up with the Cuban Olympic Committee, so that Cuban athletes will be wearing the brand's apparel and footwear at the 2016 Summer Olympics in Rio, as leisurewear when they are not competing and as sportswear for various ceremonies. The brand already has separate deals with the Cuban ...
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News briefs
Like in other countries, women are in focus in the...
Like in other countries, women are in focus in the country down under. The Australian Sporting Goods Association (ASGA) has announced a new project worth 140,000 Australian dollars (€98,051-$106,918) to study trends in women's activewear, consumer sentiment in the category and its future. The project will take about nine months. ...
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News briefs
Performance Days, the fair for functional fabrics in Munich, reported...
Performance Days, the fair for functional fabrics in Munich, reported another record for exhibitors and visitors for its latest event on April 28-29. There were 127 exhibiting companies from 21 countries and 941 specialist visitors from 29 countries. The Performance Forum held during the show dealt with the topic: “A ...
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News briefs
Sports Direct International (SDI) has provided employees and partners with...
Sports Direct International (SDI) has provided employees and partners with updates on its performance, which is ahead of market expectations for profits before tax and earnings per share. The company said that its underlying Ebitda is in line with expectations of £380 million. The company attributed the above-expectations earnings to ...
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News briefs
Go Sport is introducing new media and entertainment services on...
Go Sport is introducing new media and entertainment services on its website and in some of its physical stores. The French sports retailer will sell tickets to sports events, subscriptions to Canal + and copies of L'Equipe. Canal + is a TV channel that runs some sports events exclusively. L'Equipe ...
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News briefs
Kettler, the German producer of sports and leisure equipment, filed...
Kettler, the German producer of sports and leisure equipment, filed for bankruptcy under its own administration at a court in Arnsberg yesterday. The family-owned company said in a press release that its operations would not be disrupted, and that the proceedings were necessary to avoid an unwanted takeover by a ...
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News briefs
As expected, Nike has opened its first European women's store...
As expected, Nike has opened its first European women's store in London, following similar initiatives in the U.S. and China. Located at 33, King's Road, it measures 2,200 square feet. Special services include trouser hemming, gait analysis and bra fitting. The store will host free weekly Nike+ Training Club classes ...
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News briefs
Jon Parsons, who supported Srixon Sports Europe's rapid expansion for...
Jon Parsons, who supported Srixon Sports Europe's rapid expansion for about 12 years, is no longer involved with the company. He effectively supervised marketing for the brand in the U.K. and Europe, helping Srixon to raise its U.K. market share in balls from 0.3 percent to more than 30 percent ...
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News briefs
Amer Sports has invested about €150,000 in its production and...
Amer Sports has invested about €150,000 in its production and logistic operations for winter sports products in Altenmarkt, Austria, according to various German media. The investments concern mainly new ergonomic and partially automated transportation and lifting equipment and are meant to increase productivity and quality control. The Alternmarkt production unit ...
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News briefs
Keen has launched a global $5,000 photo contest on Instagram,...
Keen has launched a global $5,000 photo contest on Instagram, running through June 30, to support sales of its Uneek line of shoes, which was released in March. Participants will be given a chance to win $1,000 each week for the most unique photo.
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News briefs
Forum Sport raised its sales by 1.98 percent to €107.1...
Forum Sport raised its sales by 1.98 percent to €107.1 million in 2014, generating a vastly improved pre-tax profit of €2.15 million. The Spanish sporting goods chain had been suffering sales declines in the previous two years.
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News briefs
The 150-year-old Bath rugby team has been without an official...
The 150-year-old Bath rugby team has been without an official kit supplier for the past two years, following the termination of a contract with Puma. From next September and until 2018, Canterbury will fill the role. The former Canterbury of New Zealand belongs to the Pentland Group.
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News briefs
Garmin has unveiled the Forerunner 225, a GPS watch for...
Garmin has unveiled the Forerunner 225, a GPS watch for runners that measures heart rate at the wrist, and Garmin's first device with an integrated optical heart-rate sensor. Thanks to this technology, heart-rate tracking does not require the typical wireless chest strap. The optical heart-rate sensor on the back of ...
