The Indian e-commerce market is projected to grow by 12.5 percent in 2025, reaching INR17.7 trillion ($211.6 billion), according to a new forecast by data and analytics company GlobalData. Factors contributing to Indian e-commerce growth include the increasing popularity of online shopping, growing trust in digital payments, deeper digital integration, government-led policy support, and the rising adoption of AI-driven payment innovations, reveals GlobalData.

India’s e-commerce market is expected to grow at a compound annual growth rate (CAGR) of 11.5 percent between 2025 and 2029, reaching INR27.3 trillion ($326.7 billion) in 2029, added GlobalData.

“India’s ecommerce market will continue its upward growth trajectory over the next few years with consumer appetite for online shopping showing no signs of waning. The country’s young, upwardly mobile demographic, growing popularity of alternative payment solutions, favorable regulatory initiatives, and technological advancements are converging to transform how Indians shop—creating new market opportunities, improving customer experiences, and attracting fresh investment,” said Poornima Chinta, Senior Banking and Payments Analyst at GlobalData.