All Shaquille O’Neal articles
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News briefsReebok adds world champ boxer to its roster
As part of its strategy to reclaim its position in sports culture, Reebok has announced a new sponsorship deal with world champion boxer Shakur Stevenson. The partnership centers around “Move Like Shakur”, a collection of footwear, apparel and accessories for the gym, home and more. The custom boxing boots for ...
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News briefsReebok Basketball announces first endorsement deal under Shaq’s lead
Reebok has announced a new endorsement agreement with American college basketball player Angel Reese. It is the first signing since former NBA star Shaquille O’Neal was named president of Reebok Basketball earlier this month. Reese plays for the Louisiana State University (LSU) Tigers of the Southeastern Conference. O’Neal also studied ...
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ArticleReebok Basketball puts star power in its C-suite
Source: Reebok Shaquille “Shaq” O’Neal Former star NBA center Shaquille O’Neal has become the first ”President Reebok Basketball.” Another NBA star, Allen Iverson, will be serving as Vice President Reebok Basketball. O’Neal will be focused on player recruitment and business development, Iverson on player recruitment and such ...
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News briefs
ABG and Shaq file for digital trademarks
Like Nike, Adidas and many others, the Authentic Brands Group (ABG) is staking out a claim in the metaverse. As Footwear News reports, ABG and the retired NBA player Shaquille O’Neal filed three trademark applications in December for the word “SHAQ” as applied to non-downloadable virtual footwear, clothing, headwear and ...
