All WeSports articles
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ArticleWeSports invests in Tretorn and Thevea Group
Stockholm-based group WeSports has acquired a stake in Thevea Brands Group and Tretorn and established a long-term partnership with the founders and management team. According to WeSports, there is an option to acquire 100 percent of the company if certain conditions are met. Tretorn is one of the most renowned ...
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News briefsWeSports completes acquisition of Kraftmark
Stockholm-based group WeSports, through its subsidiary Vartex – a Nordic provider of fitness equipment and services – announced today that it has completed the full acquisition of the Swedish fitness and sporting goods company Kraftmark. WeSports acquired the Kraftmark brand and its trademarks in October 2022. When Kraftmark’s Swedish distribution ...
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News briefsWeSports acquires Kraftmark
WeSports has completed its acquisition of Nordic fitness product brand, Kraftmark. Kraftmark will now contribute to the WeSports fitness segment, offering products to commercial gyms, company gyms, and housing association gyms, as well as strengthening WeSports’ consumer product offering. For WeSports, a Stockholm-based group of individual sports, outdoor and mobility ...
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News briefsWeSports strengthens position in floorball with purchase of Evosport, owner of Oxdog
WeSports, a Stockholm-based group of individual sports, outdoor and mobility companies operating both online and with physical stores and product brands, has acquired Evosport AB. Founded in 2011, Evosport designs, develops and distributes floorball products and equipment globally under the Oxdog brand, the largest floorball brand on social media, according ...
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News briefsWeSports buys a Swedish Nordic ski retail specialist
After its recent acquisition of the Finnish water sports equipment supplier Finwake in September, WeSports, a Stockholm-based group of individual sports, outdoor and mobility companies operating both online and with physical stores and product brands, has completed the acquisition of a Swedish sports retailer, Pölder Sport AB. Founded in 1990, ...
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ArticleWeSports makes many purchases and adds e-com pioneer Johan Ryding to its board
The young Swedish WeSports group has engaged in a big shopping spree, taking over many companies in the last few months. It has also announced that Johan Ryding has joined the company’s board of directors. Ryding is one of the founders of Sportamore, the first Nordic online sports store, and ...
