All Bogner articles

  • News briefs

    Bogner appoints a brand manager


    Bogner has appointed Barbara Holzer as director of brand management to affirm the brand’s positioning in the “luxury sports fashion” segment and to expand its leading position in the sector. She will directly report to Heinz Hackle , joint CEO of the German apparel company. Bogner describes Holzer ...

  • News briefs

    Bogner gets €55m from its own head office


    Bogner has agreed to sell the property of its corporate head office in Munich for €55 million to a real estate company, UBM Development , after a bidding process. The City of Munich has a right of first refusal for the next two months on the building, located at ...

  • News briefs

    New chairman for Bogner’s reduced supervisory board


    Bogner has cut the number of its supervisory board members from six to three as part of a new “performance program” initiated by its new management in July. Andreas Bermig , a digital expert who worked for McKinsey and Zalando and joined the supervisory board in 2018, ...

  • News briefs

    Bogner’s design director resigns


    The German trade magazine Textilwirtschaft reports that the German sports fashion label Bogner is once again seeing some movement in its management. Design director Frauke Schelkes will be leaving the company on Oct. 31. According to Bogner, she is leaving at her own request. Schelkes joined ...

  • F+I_30_NYC (24)

    Positive numbers and a radical rescue plan for Bogner


    Bogner , the sports fashion label based in Munich, has just published its figures for the 2019/20 financial year. According to their press release, the company generated €163 million in turnover. Earnings before taxes amounted to €2.6 million, up sharply from €0.3 million in the previous fiscal year. The company ...

  • Article

    Bogner’s CEO resigns


    Andreas Baumgärtner , who has been the chief executive of Bogner since November 2017, will be leaving the company at the end of March. According to the company, Baumgärtner is leaving at his own request and for personal reasons. He will resign on March 31 but continue to serve ...