News and insights about brands in the sporting goods industry – Page 172
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News briefs
Vans announces footwear line for autism
Vans has announced a range of shoes specially designed for consumers with autism spectrum disorder (ASD). The shoes feature sensory-sensitive elements, such as a calming color palette and an encouraging message on the back of each heel. One model in the collection, designed for kids and toddlers, features a single ...
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News briefs
Surfdome and Patagonia partner to recycle poly bags
The European B2B publication Boardsport Source reports that Surfdome and Patagonia have embarked upon an initiative, called “Plastic Cutback,” to rethink the poly bag. According to Surfdome, 80 billion items of clothing are sold per year, almost all packed in poly bags, and 72 percent of all plastic, much of ...
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News briefs
UA introduces auxetic material for football cleats
Under Armour has begun to use auxetic materials, which when placed under tension. thicken at perpendiculars to the direction of the force applied. They have been adopted in the brand’s football cleats including the Clone Blur MC. The material, called Clone Adaptive, purports to improve speed and comfort by ...
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News briefs
Alltricks goes offline
Alltricks, the French-based e-tailer controlled by the Decathlon group since last September, is planning to open its fourth brick-and-mortar store. According to reports in sport-guide.com, the new Alltricks store will be located in Lyon-Bron, near a Decathlon store. With a surface of 280 square meters, it will be smaller than ...
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News briefs
Federer regains rights to RF logo
According to Tennis.com, Roger Federer has regained the rights to the RF logo, now that Nike has sold its remaining stock of RF branded apparel. The logo has not featured on Federer’s sponsored apparel since his switch from Nike to Uniqlo about two years ago, in a deal that industry ...
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News briefs
Ecco launches a hybrid golf shoe
Ecco Golf is launching the new Golf Street 10 hybrid shoe. The launch marks the 10th anniversary of the introduction of the spikeless golf shoe, worn by Fred Couples at the first round of the Masters tournament in April 2010. That was an important moment in the history of golf ...
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News briefs
Giant Manufacturing changes its brand architecture
According to Bicycle Today Magazine, Giant Manufacturing – ostensibly the world’s largest bicycle manufacturer – has established a new brand architecture. Giant Group hopes to consolidate resources, optimize corporate growth, and develop both OE and consumer brands while placing an emphasis on the brand portfolio. The group is to serve ...
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Article
Alpargatas’ growth softened in Q4
Against the backdrop of a Brazilian economy that grew by just 1.0 percent in 2019, in line with the previous one, Alpargatas’ consolidated revenues grew by 9.8 percent last year to 3,712 million Brazilian reais (€672.4m-$724.4m), driven by an improved of Havaianas in international markets. The adjusted net income went ...
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News briefs
Decathlon Ireland exceeds €1bn in revenues
According to the Irish Examiner newspaper, Decathlon generated annual sales of more than €1.1 billion in Ireland in 2018 even though its first physical store on the national territory is set to open no sooner than next month – at Ballymun in north Dublin. The main reasons appears to have ...
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ArticleThe North Face is exploring new territories
The North Face is reserving some interesting new surprises in its footwear range for the spring/summer 2021 season, to be presented at the OutDoor by Ispo show in Munich later this year. At the last Ispo show in Munich, the brand created a sensation with its highly technical “Advanced Mountain ...
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ArticleHeiQ and Polygiene help defeat coronavirus
Both HeiQ and Polygiene are drawing attention to the anti-viral properties of their textile treatments.
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News briefs
Primark works with Lotto
Primark, the international fast-fashion retailer, has introduced a capsule collection co-branded with Lotto, whose brand features a typically sporty touch and an Italian design with strong color accents and special prints. Lotto Sport Italia has been leveraging its sports heritage in other collections with brands that have different roots, such ...
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News briefs
Amazon will sell C9 Champion globally
Champion’s more affordable C9 Champion line will be available for the first time globally through a dedicated store on the marketplace of Amazon, which has agreed to take the place of the American Target chain of mass market stores. The line sold on Amazon, which reached annual sales of about ...
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News briefs
Will Intersport or Sportmaster acquire Go Sport France?
Rallye, which controls the French Go Sport chain, has reached an agreement for the rescheduling of its debt of €2.9 billion, setting deadlines of four years with its banks and ten years with other creditors. It is not yet clear how the package will be financed. One of the options ...
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News briefs
Nike honors Kobe Bryant
Nike has released a spot on social media to pay tribute to the late Kobe Bryant. The spot is entitled “Mamba Forever,” after Bryant’s nickname “Black Mamba,” and shows some of the most iconic moments and achievements in the basketballer’s career. Bryant died in a helicopter crash with his 13-year-old ...
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News briefs
Le Coq to be present at the Olympics
Le Coq Sportif has secured an agreement to supply apparel for the French Olympic and Paralympic team for the Paris 2024 Games. The French brand was awarded the wide-ranging kit deal by the Paris 2024 organizers as a result of an apparel supplier tender that was issued back in September. ...
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News briefs
Jochen Gärtner is Fila’s new European sales director
Jochen Gärtner has taken over the position of sales director Europe for Fila, a brand for which the Deichmann group holds the European license indirectly. With immediate effect, he will be responsible for sales and marketing for all collections – with the exception of the tennis category. Gärtner was hired ...
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News briefs
Puma acts against waste
According to sportstextiles.com, Puma has introduced a collection of sports apparel and footwear in conjunction with First Mile, a “people focused” company in the U.K. that collects waste from businesses and dispatches it to partners for recycling into yarn, the objective being to curtail the flow of waste into landfills. ...
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News briefs
New Balance works with the NBA
New Balance has signed a long-term deal to become an official marketing partner of the National Basketball Association (NBA). This will enable the American company to use NBA uniforms and team logos in its advertising, on its social media and in store displays. In 2018, New Balance signed both Kawhi ...
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News briefs
Asos teams up with Nike for the Re:Set Lab
As reported by Fashion Network, Asos and Nike recently invited customers to take part in immersive or high-intensity classes in exercise, yoga, meditation, and arts and crafts such as candle-making, make-up application, terrarium set-up and illustration. The event, called Re:Set Lab, was held from Feb. 28 to March 1 at ...
