All Under Armour articles

  • UA Flow Velociti Wind
    News briefs

    UA releases a running shoe with no outsole


    Under Armour ’s newest shoe, the UA Flow Velociti Wind , has eliminated the heaviest shoe component, the outsole, and substituted it with an “all-in-one cushioning system,” called the UA Flow midsole. According to the brand, this took three years of development by its Footwear Innovation Team in Portland, Oregon, ...

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    Infographics & Data

    Earnings - 2020 Results Under Armour


    This earnings briefing includes the highlights of the report results of 2020 and the Outlook 2021 from Under Armour

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    Under Armour opens in downtown Rome


    Oberalp , the exclusive distributor of Under Armour in Italy, has opened a second Under Armour Brand House in Rome, this time in the very heart of the city, at 175 Via del Tritone. It measures almost 400 square meters. An older store is located in the Romaest shopping ...

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    Hummel replaces UA as Southampton’s sponsor


    Hummel is going to take the place of Under Armour as the kit supplier of the Southampton football team, which plays in the English Premier League (EPL), for five years, starting with the 2021/22 playing season. UA and Southampton have mutually agreed to terminate their original ...

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    Matrix Fitness will use the iFit platform


    Matrix Fitness , the commercial fitness equipment brand owned by Johnson Health Tech (JHT), will equip the touchscreen consoles of its new machines with the iFit connected fitness platform of Icon Health Fitness . The partnership will give the users of Matrix’ machines access to ...

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    Under Armour completes the sale of MyFitnessPal


    Under Armour has announced that it has completed the sale of the MyFitnessPal platform to Francisco Partners , a global investment firm specializing in technology businesses and headquartered in San Francisco. As previously announced by Under Armour in a news release on Oct. 30, the sale has a ...

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    Golf industry veteran Ken Graham to retire at the end of the year


    Ken Graham has announced that he will retire at the end of 2020. During his 44-year career in the golf industry, Graham has worked for some of the most recognized golf brands. He started in 1976 at Slazenger when he was just 19 years old, and spent 10 ...

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    Infographics & Data

    Brand value of the top 10 apparel brands worldwide in 2020


    This infographic shows the brand value 2020 vs 2019 of the leading international apparel brands (source: BrandZ, Kantar). This chart can be downloaded as JPG, PNG or PDF.

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    Spanish sales agency helps Under Armour


    Amazing Solutions , a sales agency in Barcelona, has agreed to support Under Armour in its relations with the numerous Spanish buying groups, starting with the autumn/winter 2021/22 season. Correcting a local press report, Under Armour says it still has a small office in Spain, employing Marc Colomer ...

  • Under Armour - Curry
    News briefs

    Under Armour launches the Curry brand


    Imitating what Nike has done so successfully with Michael Jordan and the Jordan brand, Under Armour has launched the Curry sub-brand and logo in a new line of apparel and footwear products for a variety of sports. It is named after Stephen Curry , ...

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    Under Armour divests MyFitnessPal, will discontinue Endomondo


    Under Armour (UA) has entered into a definitive agreement to sell the MyFitnessPal platform to Francisco Partners , a global investment firm specializing in technology businesses, headquartered in San Francisco. MyFitnessPal, an activity tracker that helps around 200 million users in their health and fitness activities, will become ...

  • Under Armour

    Under Armour posts better-than-expected Q3 results


    Under Armour reported net income of $38.9 million for the third quarter, compared with $102.3 million in the year-ago period, on virtually flat revenues of $1,433 million. Aside from a weaker gross margin, the lower profitability was essentially due to ongoing restructuring and impairment changes of $74.2 million for ...

  • Under Armour

    Under Armour is centralizing and digitalizing its European operations


    Under Armour has decided against reopening its physical sales offices in Paris, Munich, Manchester and Barcelona, preferring instead to coordinate in-person and remote selling functions in the respective markets from a new, “futuristic” Digital Hub at its European headquarters in Amsterdam. The regional offices had been temporarily closed ...

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    Sports stocks rose by 10.8% in Q3


    The sporting goods sector confirmed its resilience in the third quarter of 2020 with an average increase of 10.8 percent in the public companies’ share price between June 30 and Sept. 30. Comparatively, two relatively bullish American indexes, the Dow Jones 30 and the S P 500 , posted ...

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    Vulcabras takes over Alpargatas’ Mizuno license


    An asset reshuffle involving three of Brazil’s leading footwear manufacturers will result in Vulcabras Azaleia focusing on sports with its Olympikus brand and the distribution of Under Armour in Brazil, while getting out of the women’s sector and taking over a Mizuno license from Alpargatas, ...

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    Under Armour expands its restructuring plan


    Under Armour is now planning to lay off a total of 600 employees, working primarily in its corporate offices around the world and representing around 9 percent of its total staff, as part of an expanded restructuring program involving pre-tax charges of between $550 million and $600 million to ...

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    A special director joins Under Armour’s board after a new shareholders’ complaint


    Under Armour has announced that Wes Moore , the chief executive of the Robin Hood Foundation , has joined its board of directors. The foundation has distributed more than $3 billion to organizations that address disparities in education, housing, food insecurity and workforce development. Moore, 41, has worked in ...

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    Under Armour UK partners with Topgolf


    Under Armour has announced a new strategic partnership in the U.K. with Topgolf Entertainment Group , the global sports and entertainment community that connects around 100 million fans. The partnership agreement will see the two companies collaborate in the U.K. on a series of projects to engage with fans ...

  • top-10-athletic footwear brands
    Infographics & Data

    Ranking - The top 10 athletic footwear brands


    This exclusive chart shows the leading international footwear brands, including Nike, Adidas, Skechers, VF Corp., New Balance, Puma, Asics. Ranking by Revenue and by %-growth vs last year. This is exclusive data and analysis for Premium Members.

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    Under Armour posts heavy losses


    Under Armour unveiled poor results for the second quarter, recording a net loss of $182.8 million, compared with a net loss of $17.3 million for last year’s corresponding period, as sales tumbled by 41 percent due to store closures related to the pandemic. About 80 percent of points-of-sale worldwide ...