Swedish-headquartered Yniq, manufacturer of snow goggles, has appointed Moss Bemis as CEO. Bemis comes to the luxury eyewear brand after a decade of leadership at Canada Goose, where he held leadership roles in both the commercial and merchandising teams.

Moss Bemis_Yniq

Source: Yniq

As vice president of merchandising at Canada Goose, Bemis oversaw the product strategy and global merchandising teams, to elevate the brand towards a luxury position, including through collaborations and partnerships with Vetements, Junya Watanabe MAN, Y/Project, RHUDE, Salehe Bembury and Feng Chen Wang

Founded in 2009, Yniq hires the world’s best skiers and snowboardersto design and devlop 100 percent of its products. As previously reported, Lindsey Vonn, former American ski champion, is a shareholder.