All Ski articles
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News briefsPeak Ski Company, co-founded By Bode Miller, collapses
US Olympic champion Bode Miller´s ski brand has collapsed amid debt & allegations of mismanagement.
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News briefsOrganizing Committee created for the French Alps 2030 Olympics
The General Assembly also voted in favor of Edgar Grospiron as its President.
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ArticleColumbia reports a 21% gain in operating income FY24
Columbia Sportswear plans to revamp marketing, review costs and expand globally to counter a challenging FY24.
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ArticleArmada’s first ever ski boot is out
The freeski brand of Amer Sports makes a major investment to manufacture a new, high-quality ski boot in five versions.
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News briefsJ.Lindeberg hires experienced MD for Central Europe
With experience from Nike, TNF and Spyder, J.Lindebergs sets hope that new MD Felix Burman will lead the way in Central Europe.
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News briefsHugo Boss launches ski range
The Boss Ski capsule comprises both technical skiwear and après-ski pieces.
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News briefsRidestore’s turnover increased by €44.1 million
Swedish e-retailer Ridestore’s turnover keeps increasing up to €142 million.
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News briefsTradition meets innovation: Fischer’s limited NFT ski bundle
Austrian company Fischer Sports GmbH has launched its 100 Years NFT Ski Bundle, available since Feb. 14, 2024, which allows fans to immerse themselves in both the history of skiing and the futuristic world of digital collectibles. This makes the 100-year-old company one of the first ski companies to pioneer ...
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News briefsAdidas by Stella McCartney enters ski wear under Terrex label
Source: Adidas Terrex Iris Law presents the first ever Adidas by Stella Mccartney ski collection Now in the eighteenth year of the collaboration, Adidas by Stella McCartney is venturing into the snowsports arena with a new ski wear collection for Terrex, Adidas’ Outdoor label. British model and ...
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ArticleIntersport Austria with record sales in crisis year
Intersport Austria saw a record turnover of €645 million in the fiscal year 22/23. Its success rests on two strategic pillars. We have the details.
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News briefsSnow sports apparel market to grow 6% by 2027
The snow sports apparel market is estimated to increase by US$1.65 billion from 2022 to 2027. The market will be progressing at a compound annual growth rate (CAGR) of 6.12 percent, according to a new report by tech research and advisory firm Technavio. Growth is being driven by the rising ...
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ArticleLatest deal in Finnish ski industry could be a game changer
Two ski factories in Finland have landed a deal of over €10m. We bring you the details and what this means for the industry and consumers.
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C-Suite InterviewPicture Organic Clothing CEO: “The biggest challenge is the fight against greenwashing”
B-Corp snowboarding brand Picture Organic and its CEO Julien Durant want to challenge the fast-fashion mindset and lead with transparency
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Infographics & DataBrand standings at the end of the FIS 2022/23 season
To mark the end of the ski season, we’re sharing the brand standings of the FIS Alpine 2022/23 competition and discuss why brands sponsor winter sports.
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ArticleBusiness as usual for the ski industry, with caveats
According to the latest International Report on Snow & Mountain Tourism, the ski industry has reason to celebrate after two dark seasons.
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ArticleAthletes and POW join forces to call for greater climate action from the FIS
FIS athletes and POW demand change from the FIS. An open letter is signed by over 170 athletes.
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News briefsYniq appoints new CEO to further sports luxury brand status
Swedish-headquartered Yniq, manufacturer of snow goggles, has appointed Moss Bemis as CEO.
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News briefsEuropean ski industry slowly bouncing back after Covid-19
The European ski industry is slowly recovering after “a disastrous season hit by Covid-19,” the Federation of the European Sporting Goods Industry (FESI) has said. According to results in the trade organization’s recent annual ski market report, skis and ski-equipment sales for the 2021/22 season increased slightly from those of ...
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News briefs
FIS appoints first executives for its new commercial division and a new deputy secretary general
The International Ski & Snowboard Federation (FIS) has hired Christian Salmon as chief commercial director and Oliver Kraus as director of global partnerships. Salmon was previously senior vice president and managing director at IMG. Kraus was a founding member of KPG & Partners, a sports and entertainment consultancy firm, and ...