All Facebook articles
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News briefs
Instagram has highest media impact value in the fashion, lifestyle and beauty industries
Amidst a rapidly evolving social media landscape, Instagram reigns as the top platform for brand amplification in the fashion, lifestyle, and beauty industries, according to a new data report from Launchmetrics in collaboration with fashion shopping platform Lyst. Launchmetrics, born from the merger of Fashion GPS and Augure in January ...
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Article
Meta up in Q2 except in the metaverse
“We had a good quarter,” is CEO Mark Zuckerberg’s summation. “We continue to see strong engagement across our apps, and we have the most exciting roadmap I’ve seen in a while with Llama 2, Threads, Reels, new AI products in the pipeline, and the launch of Quest 3 this fall.” ...
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News briefs
Meta receives record fine and must stop exporting Facebook’s EU user data
Meta (formerly Facebook) has been hit with a formal suspension order requiring it to stop exporting user data from the European Union to the U.S. for processing. The European Data Protection Board (EDPB) announced on May 22 that Meta Platforms Ireland Limited has been fined €1.2 billion by the Irish ...
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Article
What if the metaverse settled for something simple?
BitNile Metaverse says that its metaverse at BitNile.com has surpassed 500,000 “active users” in the month since it opened its “early-access phase.” Question is, why should we care? After all, a single metaverse like Roblox – which, as our readers might recall, has deals with Nike, Adidas, H&M and FIFA ...
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News briefs
Volleyball emerges as the digital champion for 2022
The International Volleyball Federation (FIVB) has emerged as the leader among sports authorities in the 7th edition of the #SportOnSocial League Table, a social media performance benchmarking tool established every year by research, digital and creative agency Redtorch. FIVB ranked second last year when the top spot was occupied by ...
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News briefs
Swiss Sport 2000 winter campaign 22/23 banks on gamification
Sport 2000 Switzerland is running its winter campaign this year in collaboration with 28 winter sports brands. To increase the visibility of retailers and their offers online, the campaign relies primarily on advertising on Instagram and Facebook. The product and store campaign will be played out in ...
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News briefs
VP of Meta’s VR platform resigns
Vivek Sharma, vice president of Meta’s social virtual-reality platform, is resigning after six years with the company, a spokesman for the company has confirmed to The Verge. Sharma’s team will be reporting to Vishal Shah, vice president of Meta’s metaverse. Facebook describes the platform, called Horizon Worlds, as a “social ...
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News briefs
Facebook Live Shopping shuts down
Source: Meta / Facebook Effective Oct. 1, 2022, retailers will no longer be able to host new or planned live shopping events on Facebook, Meta announced in a blog post. Facebook Live can still be used to broadcast live events, but it will not be possible to ...
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News briefs
Amazon files suit to stop fake reviews on Facebook
Amazon has filed suit against the administrators of some 10,000 Facebook groups, alleging that “in exchange for money or free products” they “attempt to orchestrate fake reviews” on Amazon’s sites in the U.S., the U.K., Germany, France, Italy, Spain and Japan. The e-tailer says it will use any information gleaned ...
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Article
Meta to sell name-brand avatar apparel
In January, Meta introduced its 3D avatars – already operative in its virtual-reality (VR) iteration – into Facebook, Messenger, Instagram Stories and direct messages (DMs). This month it is inaugurating the Meta Avatars Store, where users can purchase virtual apparel for their avatars from, so far, three name brands – ...
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News briefs
Meta’s COO steps down
Sheryl Sandberg, who joined in 2008, is stepping down as COO of Facebook’s new incarnation, Meta. CEO Mark Zuckerberg writes in his “Note” of June 1 that rather than “replace Sheryl’s role in our existing structure,” he will be bringing the hitherto separate product and business groups closer together. Sandberg’s ...
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News briefs
Meta partners with NFL for social-media avatars
Meta, the owner of Facebook, has introduced a number of aesthetic options for 3D avatars on Facebook, Messenger, Instagram Stories and direct messages (DMs) for users in North America and elsewhere. From now to Feb. 28, for instance, they can dress their avatar in the colors of the Cincinnati Bengals ...
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News briefs
AI may lead Instagram users to Facebook Shops
Facebook said a few days ago that it plans to test an artificial intelligence tool in the coming months. Called “visual search,” it would allow Instagram users to click on the photo of a shared item and find similar products in its Facebook Shops application. The company, ...
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News briefs
Foreign sports retailers dominate on Facebook in Spain
CMDsport has published a report on the social-media presence of the top purveyors of sporting goods and sportswear in Spain. The top platform is Facebook, followed by Instagram and Twitter, and on Facebook the top chain, by a large margin, is JD Sports, with 3.47 million followers. JD is the ...
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News briefs
WhatsApp to add in-app purchases, enterprise message hosting
Facebook will soon be adding in-app purchases and enterprise message hosting to WhatsApp. Companies will be able to use Facebook Shops – the e-commerce platform that made its debut in May and feeds into all Facebook apps – to sell products through the messaging app. Companies will also be able ...
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Article
Facebook boycott gains ground in the sports sector
Big sports brands like Adidas, Arc’teryx, Lululemon, Puma and Reebok have joined many others in the last few days in boycotting Facebook in response to a call by six civil rights group to stop advertising on the leading social network in order to prompt it to ban fake news and ...
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Article
Facebook wants to become a shopping platform
In response to the current corona crisis with the worldwide closure of many physical shops, Facebook has started to integrate a shopping function into its main social network, as it has already been doing on Instagram . Mark Zuckerberg , founder and chief executive of Facebook, said in a livestreamed ...