LATEST – Page 271

  • News briefs

    Manchester United has returned to the top of the Deloitte...

    2017-01-26T00:00:00Z

    Manchester United has returned to the top of the Deloitte Money League for the first time in more than a decade. The Premier League team posted record revenues of £515.3 million (€600.1m-$645.6m) during the 2015/16 season, and supplanted Real Madrid, which had topped the ranking for the previous 11 seasons. Real ...

  • News briefs

    New Balance has kicked off the new year with an...

    2017-01-26T00:00:00Z

    New Balance has kicked off the new year with an inspirational campaign based on a series of letters written by athletes to their “future selves,” which highlight how the goals and values of athletes drive their decisions. The letters are published on a new online content platform: The Players' Tribune. ...

  • News briefs

    Arena has announced a new apparel deal with Swimming Australia....

    2017-01-26T00:00:00Z

    Arena has announced a new apparel deal with Swimming Australia. Starting in January 2017, the brand will become the official swimwear supplier of the Australian Dolphins Swim Team for the next four years. Arena's endorsement of Swimming Australia follows a summer in which its Dolphins – the Australian team – ...

  • News briefs

    Rip Curl has announced that Conner Coffin has joined its...

    2017-01-26T00:00:00Z

    Rip Curl has announced that Conner Coffin has joined its elite team. The 23-year-old pro surfer, who was born and raised in Santa Barbara, California, competes on the Top-34 World Surf League World Tour. In 2016, he finished 17th in the rankings. The surfer said he will be targeting the ...

  • News briefs

    Technogym has announced the 2017 edition of “Let's Move for...

    2017-01-26T00:00:00Z

    Technogym has announced the 2017 edition of “Let's Move for a Better World,” a global campaign against obesity and sedentary lifestyles. The 2016 edition saw 513 fitness clubs and 122,000 participants across 21 countries taking part in the campaign and completing more than 400 million MOVEs, the company's unit for ...

  • News briefs

    The 2016/17 edition of the Vendée Globe, a round-the-world solo...

    2017-01-26T00:00:00Z

    The 2016/17 edition of the Vendée Globe, a round-the-world solo sailing race, non-stop and without assistance, has been won by Armel Le Cléac'h. The Breton navigator, who wore Race 2.0 a performance eyewear model by Julbo, also achieved the new record time for the race of 74 days, three hours ...

  • Short stops

    Polar has signed an endorsement deal with Gwen Jorgensen, an...

    2017-01-26T00:00:00Z

    Polar has signed an endorsement deal with Gwen Jorgensen, an Olympic gold medal triathlete

  • Short stops

    Bollé is sponsoring the UCI Katusha cycling team

    2017-01-26T00:00:00Z

    Bollé is sponsoring the UCI Katusha cycling team

  • News briefs

    Marmot has appointed Patrice Christensen as its new director of...

    2016-12-26T00:00:00Z

    Marmot has appointed Patrice Christensen as its new director of brand. Most recently, Christensen managed key components of marketing at VF Corp.'s Lucy brand, which specializes in women's athleisure apparel. She has also served in marketing management positions at The North Face, PowerBar and Chevron. Christensen is herself an outdoor ...

  • Short stops

    José Manuel Albentosa, a former sales manager for Adidas, Reebok...

    2016-12-26T00:00:00Z

    José Manuel Albentosa, a former sales manager for Adidas, Reebok and Under Armour in Spain, has become sales director of Sport HG, a Spanish supplier of sports apparel

  • News briefs

    Business Insider reports that Adidas has opened what the publication...

    2016-12-26T00:00:00Z

    Business Insider reports that Adidas has opened what the publication describes as Europe's first interactive virtual-reality store, in conjunction with the re-opening of the brand's flagship store in central Stockholm. The accompanying website, 360conceptstore.com, is in Swedish. It takes the viewer on a tour of the flagship store filmed with ...

  • News briefs

    Adidas has launched the first versions of its ACE and...

    2016-12-26T00:00:00Z

    Adidas has launched the first versions of its ACE and X soccer boots for female players. Using the insights provided by players, both boots have been designed to fit the female foot through a combination of shape and traction, according to the German brand. The tests showed, for example, that ...

  • News briefs

    Umbro has received an outpouring of orders for the shirts...

    2016-12-26T00:00:00Z

    Umbro has received an outpouring of orders for the shirts of the Chapecoense club after an air crash killed nearly the whole team in early December. Only three players survived the crash outside Medellin, which occurred on the eve of their Copa Sudamericana final against Atletico Nacional. Umbro representatives met ...

  • News briefs

    Gore has developed a new technology for running shoes that...

    2016-12-26T00:00:00Z

    Gore has developed a new technology for running shoes that is said to offer the benefits of protective footwear technology with the feeling of regular road running shoes. In the Gore Invisible Fit shoe, wrinkles and folds have been eliminated and pressure marks are reduced. Heel and ankle abrasion is ...

  • News briefs

    Fischer and Rossignol, two prominent brands in the Nordic skiing...

    2016-12-26T00:00:00Z

    Fischer and Rossignol, two prominent brands in the Nordic skiing market, have joined forces to produce cross-country boot soles and bindings under the Turnamic brand. To be launched for the 2017/18 season, the soles and bindings are compatible with Rottefella's NNN system. More broadly, the Austrian and French companies have ...

  • News briefs

    Rossignol has put on the back-burner its previous project to...

    2016-12-26T00:00:00Z

    Rossignol has put on the back-burner its previous project to come out with a line of lifestyle-oriented sunglasses under its own name following a French court's decision to liquidate the assets of its prospective licensee, Logo Eyewear, after its failure to lure a new investor. Logo went bankrupt in May ...

  • News briefs

    Oxbow, the surf and surf-inspired apparel brand of the Lafuma...

    2016-12-26T00:00:00Z

    Oxbow, the surf and surf-inspired apparel brand of the Lafuma Group, is adding a line of stand-up paddle boards that will be made by Bic Sport based on its own designs. Oxbow already has a specific line of SUP apparel. Martin Vitry, an 18-year-old French athlete who became the French ...

  • News briefs

    Protest is launching a line of fashionable and technical women's...

    2016-12-26T00:00:00Z

    Protest is launching a line of fashionable and technical women's garments for stand-up paddling. Lokahi, a producer of SUP boards, has developed a color-coordinated inflated model, the Air 10'4, which replicates the same prints. The board can go into a bag for transportation when deflated.

  • News briefs

    Under Armour will present three new “smart shoes” at the...

    2016-12-26T00:00:00Z

    Under Armour will present three new “smart shoes” at the Consumer Electronics Show in Las Vegas next month. The three UA Record Equipped running shoes will provide digital tracking of cadence, real-time pace, lifetime mileage and other statistics, extending the capabilities of the company's MapMyRun app.

  • News briefs

    Diadora has signed a partnership with Daddato for a line...

    2016-12-26T00:00:00Z

    Diadora has signed a partnership with Daddato for a line of technical children's wear under its own name that can be worn for skiing and other outdoor activities as well as in the city. Addressing toddlers and kids between the ages of 0 and 14, it will be shown for ...