More about brands – Page 59
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News briefsPrada aims to score in digital gaming space with winter outfits for avatars
Prada has partnered with game developer Ubisoft’s multiplayer platform Riders Republic, an online game featuring action sports such as snowboarding, wingsuiting or mountain biking. The Italian luxury fashion brand has provided virtual skis, snowboards and bikes specially designed for the game, as well as sportswear that players can equip themselves ...
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ArticlePotential supply chain constraints may hamper Under Armour’s progress
The EMEA was the shining region for Under Armour in both the fourth quarter and the full year 2021. In the final period ended Dec. 31, the company’s EMEA revenues rose by 23 percent on a currency-neutral basis to $200.2 million, driven mostly by wholesale gains, lifting the operating margin ...
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News briefsSkechers teams up with Willie Nelson
Skechers was represented on the biggest advertising stage in the world – the Super Bowl – by one of the greats of the U.S. music scene, Willie Nelson. The new global campaign kicked off on Super Bowl LVI Sunday with the artist appearing in two commercials filmed at his Luck ...
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News briefs
Asics and Zwift join forces on digital running experiences
Asics and Zwift have announced a partnership on the development of inspiring running experiences to help runners achieve their goals. These experiences will include an in-game run training program, scheduled to be released in June of this year. Runners will train on the Zwift platform with avatars resembling Asics athletes. ...
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Article
Amer may reach a 13% Ebit margin on 20% higher sales, says S&P
Standard & Poor’s Global has upgraded its ratings for Amer Sports, largely echoing the positive comments made last month by Moody’s. S&P sees Amer’s growth accelerating to 20 percent in 2022 from 15 percent in 2021, followed by mid-single-digit increases in 2023 and 2024, thanks in part to investments in ...
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ArticleCallaway sees robust growth continuing, Jack Wolfskin relaunch proceeding well
Callaway Golf predicted another year of robust topline growth in 2022, after revenues in the fourth quarter jumped by 90.0 percent to $711.7 million, benefiting from the addition of Topgolf earlier in the year and “strong momentum” at Jack Wolfskin and TravisMathew. The growth for the new year is expected ...
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News briefsKettler launches fitness app
Fitness equipment provider Kettler, whose licensing rights have been held by Swiss distributor Trisport since 2019, wants to get involved in the (paid) connected fitness sector. For this purpose, it just launched the new English-language HOI by Kettler Fitness App, which customers can test for free until May 2022. Access ...
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News briefsAlibaba's virtual influencer for the Olympics
Her name is “Dong Dong,” which means winter, and her mission is to engage with the fans of the Olympic Games in Beijing. That is what the official Olympic partner Alibaba Group said when presenting its new virtual influencer. Source: Alibaba Group Dong Dong is meant to ...
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ArticleCanada Goose cuts guidance as sales disappoint
Canada Goose cut its guidance for the full year, citing lower-than-expected revenues and retail traffic in EMEA and APAC regions in the ongoing fourth quarter of its financial year due to new restrictions imposed in the wake of outbreaks of the Omicron coronavirus variant. The company now expects to post ...
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News briefsGoldwin forecasts 5.7% drop in operating income
Goldwin, the Japanese company whose brand portfolio includes territorial trademark rights or licenses for some western sports brands, is currently forecasting a 5.7 percent drop in annual operating earnings to 14 billion yen (€107.6m) for the 12 months ending March 31, 2022. Annual revenues are predicted to rise by 10.5 ...
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ArticlePerformance running paced Asics’ gains in 2021
Driven by a 31 percent increase in annual sales of performance running shoes, Asics generated revenues of more than 400 billion yen for the first time in four years in 2021. And the Japanese company’s annual operating income topped 20 billion yen for the first time since 2016. Net sales ...
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ArticleMizuno’s sales growth came to a halt in Q3
Mizuno reported record profits for the nine months ended Dec. 31, as sales growth continued to be underpinned by the strong performance of its golf and running products, particularly in EMEA and the Americas. However, the growth stopped in the third quarter, which showed a drop in sales of 2 ...
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ArticleNautilus books a loss in Q3, with soft sales outside the U.S.
Nautilus recorded a 22 percent drop in revenues to $147 million in the third quarter ended Dec. 31, despite a 63 percent rebound from the corresponding 2019 period, excluding the divested Octane business. The net result was a loss of $13.5 million against a net income of $28.9 million in ...
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News briefsDalbello launches ski boots made from recycled plastics
Green Gaia Dalbello, part of the MDV group of companies (with Marker and Völkl), is launching the Green Menace and Green Gaia for the 2022/23 winter season, two new ranges of eco-friendly ski boots built from recycled plastics as part of the brand’s Reboot project. The material ...
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ArticleShimano finished the FY strongly, but slowing down
Shimano’s consolidated revenues went up by 44.6 percent to 546.3 billion yen (€4.14bn-$4.73bn) in the financial year ended Dec. 31, recovering from growth of only 4.1 percent in the previous year. Still, the company is guiding for an increase of only 6.1 percent in 2022. The group’s operating earnings jumped ...
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ArticleNew CEO as Peloton’s wheels are no longer spinning in place
The business of Peloton Interactive took a wild ride that will undoubtedly alter the leading connected fitness brand’s course in the months ahead, possibly resulting in a change of ownership, as previously reported. Under fire from investors such as Blackwells Capital, which issued a detailed 65-page report on the company’s ...
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News briefsLululemon launches “mushroom bags”
Canadian athletic apparel and accessories brand Lululemon is launching two bags made from Mylo, a material made from renewable mycelium, the root structure of mushrooms, and created by a team of scientists and materials experts at Bolt Threads. Lululemon first revealed its plans to make mushrooms last July, as part ...
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News briefsCallaway will support Women’s Golf Day for another three years
Callaway Golf has announced a three-year extension as the official golf club sponsor of Women’s Golf Day. This year’s initiative is scheduled to take place on June 7. Callaway has been Women’s Golf Day’s sponsor since 2020. Women’s Golf Day is a global movement that supports women and girls through ...
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News briefs
Adidas partners with NYCRUNS Brooklyn Marathon & Half Marathon
Adidas has been announced as the first-ever footwear and apparel partner for NYCRUNS Brooklyn Marathon & Half Marathon. The race will be held in Brooklyn on April 24 and is expected to see the participation of more than 20,000 runners, making it one of the largest running events in the ...
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News briefsBodytone may have equaled its record year
According to CMDsport, Bodytone International Group appears to have equaled in 2021 its record annual sales of 2020, which amounted to €28.5 million. And the Spanish producer of fitness equipment is looking forward to an even better 2022. Speaking with CMDsport, one of Bodytone’s two CEOs, Joaquín Marín, projected a ...