More about brands – Page 75
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Adidas opposes holding the FIFA World Cup every two years
Joining a growing number of industry officials, Kasper Rørsted has criticized plans by FIFA to double the frequency of its football World Cup, holding it every other year. The CEO of Adidas, which is one of the main sponsors of the World Cup, reportedly told a Danish newspaper: “I don’t ...
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New share buyback program will lead Adidas to return €1.6 bn to its shareholders this year
Adidas announced the successful completion of the new share buyback program launched in July and the launch of an additional program. Between July 1 and Sept. 30, the company bought back 1,851,522 shares for a total investment of €550 million. Starting on Oct. 18, Adidas plans to buy back additional ...
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Vuori gets financing to move outside the U.S.
To help finance its international expansion, SoftBank has made an investment of $400 million in Vuori, a six-year-old activewear brand from Southern California, giving it a valuation of nearly $4 billion. The premium sports apparel brand plans to move outside the U.S. next year by launching omnichannel operations in key ...
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Polartec adds fabric library to Browzwear for digital 3D design solution
Polartec has started a new partnership with Browzwear, a provider of 3D digital solutions for the apparel industry headquartered in Singapore, with seven offices around the world. Browzwear software users will now be able to design and create new styles with Polartec’s range of performance fabrics. An internet-based library of ...
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Cantet leaves Private Sport Shop to run Moustache Bikes
On Jan. 1, 2022, Olivier Cantet, a 56-year-old executive with over 20 years of management experience in the outdoor and sporting goods industry who describes himself as a “leading French e-bike specialist,” will join Moustache Bikes, a ten-year-old French supplier of e-bikes, as CEO. He will leave Private Sport Shop, ...
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VF and WaterAid partner to vaccinate Cambodians
In an effort to protect workers’ health and keep the supply chain steady, VF is supporting the distribution of Covid-19 vaccines in Cambodia. VF’s Worker and Community Development program, partnering with the nonprofit WaterAid to support the rollout of the Cambodian government’s Covid-19 response plan. More than 20,000 factory workers ...
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Gymshark is reportedly weighing an IPO
Ben Francis, the 29-year-old British entrepreneur who co-founded Gymshark in 2012, and his private equity supporters have started discussions with investment banks and potential institutional investors about a possible public offering, according to Sky News. The talks are said to be in a preliminary stage. There is no certainty that ...
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NURVV Run gets help to develop its smart insole
NURVV Run, the six-year-old, London-based developer of running wearables, has received an award for funding and intensive mentoring for its next phase of research on smart insoles from the creative R&D program of Business of Fashion, Textiles and Technology (BFTT). As a result, it will have access this year and ...
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Nike, Asics have the fastest carbon-plated shoes, study says
Did Eliud Kipchoge get a boost from his sneakers on his sub-two-hour marathon? It appears so, and Nike and Asics might have the fastest distance-running shoes on the market. Researchers at Stephen F. Austin State University in Nacogdoches, Texas, have compared the “running economy” – best conversion of energy to ...
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Adidas loses appeal about H&M’s two stripes
Ending a trademark dispute that began in 1997, the Dutch Supreme Court has dismissed an appeal by Adidas against a lower court’s ruling that a two-stripe logo used by Hennes & Mauritz did not infringe on its iconic Three Stripes. A key factor in H&M’s success was a market research ...
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Slinger makes another acquisition
Slinger has announced its third acquisition so far this year in its bid to diversify from the sale of tennis ball launchers into a provider of a full “Watch, Play and Learn” suite of products and connected digital services for tennis players, possibly catering to other sports in the later ...
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Reebok pays homage to street artist with new sneakers
Reebok is introducing a collection of five sneakers, each a variant on an established silhouette that plays off a work by the late street artist Keith Haring. The Classic Leather Keith Haring is black with a dog motif in reference to Haring’s subway chalk drawings. The CL Legacy AZ Keith ...
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Burton plans to launch a new "Mystery Series" tournament
Burton Snowboards has announced the imminent launch of the Burton Mystery Series, describing it as “a bold new beginning for the legendary Burton U·S·Open and the start of a reimagined future that’s unlike anything else in snowboarding events.” Throwing away the rules, it will focus on “what matters most: creativity, ...
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Puma launches its lightest football jersey
Puma has introduced what it describes as the lightest football jersey in the company’s history, weighing in at 72 grams. Called dryCELL, it is made of what the German company calls Ultraweave, whose two-dimensional ripstop structure combines recycled polyester, pattern construction and trimmings to produce a stretch in four directions. ...
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Signa Sports United to launch AI-based virtual bike fitting engine
Signa Sports United (SSU), the German-based sports e-commerce platform that owns several websites for the sale of bicycles, has entered a strategic partnership with Motesque, a specialist startup for biomechanics, computer vision and AI, to launch what they claim will be the first biomechanical AI-based virtual bike fitting engine ...
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Canada Goose gets an upgrade on its debt rating
Standard & Poor’s has upgraded its debt rating for Canada Goose to positive from stable, following its better-than-expected operating performance. The company’s results for the financial year ended March 31 indicated an adjusted debt-to-Ebitda ratio of 2.8 times, according to S&P, compared with a previous forecast of more than four ...
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Lululemon launches a Centre for Social Impact initiative
Lululemon announced the launch of its Centre for Social Impact, a new initiative intended to support the physical, mental and social wellbeing of more than ten million people globally by 2025 through an investment of $75 million into “Equitable Wellbeing Programs.” The focus will be on communities that are most ...
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Brazilian surf brand incorporates Polygiene treatment
Oceano Surfwear has incorporated Polygiene’s Stay Fresh anti-odor treatment into a shirt collection, called Legends, developed in cooperation with a Brazilian surfing champion, Everaldo “Pato” Teixeira. The shirts, says Polygiene, “come with a guarantee that you can wear more and wash less – lightening the load on our planet and ...
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Gym+Coffee releases sleep aid
Gym+Coffee is releasing a special “mindfulness audio” recording for guided sleep in connection with World Mental Day, with a script written by an extreme sleeping adventurer, Phoebe Smith, and narration by one of the Irish athleisure brand’s ambassadors, the singer Niall Horan. Gym+Coffee says it conducted a survey of 4,500 ...
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ArticlePon Holdings acquires Dorel Sports
The Dutch Pon Holdings group and the Canadian conglomerate Dorel Industries officially announced on Oct. 11 that Pon.Bike (brands Cervélo, Focus, Gazelle, Juliana, Kalkhoff, Santa Cruz, Union, etc.) will acquire Dorel Sports (brands Cannondale, Caloi, GT, Mongoose, Schwinn, etc.). According to the two parties, this mammoth marriage will create “a ...