StockX today announced Nick Karrat will join the company as its new Chief Marketing Officer (CMO). In his role, he will oversee StockX’s brand marketing, integrated marketing, performance marketing, creative and product marketing globally and drive the company’s overarching consumer-facing strategy.
“Nick’s experience leading high-performing marketing teams in the e-commerce landscape makes him a valuable asset to our business,” said Greg Schwartz, Co-founder, President & COO at StockX. “His vision aligns perfectly with our goals, and his leadership will be instrumental in navigating the next phase of our growth. Together, we look forward to creating meaningful brand connections with the millions of customers StockX serves worldwide,” Schwartz concluded.
StockX is growing in its segment. Last year, the company surpassed a milestone when the resale platform made 50 million lifetime trades.
Karrat’s extensive experience building global brands, growing revenue, and leading high-performing marketing teams makes him a valuable asset to StockX. His leadership and experience in consumer products and marketplaces will help drive growth and elevate customer experiences across all channels.
“I’ve been buying Jordans since the 80s, so having the opportunity to combine my work and passion makes this a dream role,” said Nick Karrat. “As a long-term StockX customer, I admire how the platform rewrote the rules of e-commerce, and changed how people buy and sell online.”
Karrat joins StockX from Tommy John, a lifestyle brand, where he was CMO and helped the company grow from one of the early standouts in the direct-to-consumer (DTC) movement to a leader in the industry.
