All StockX articles
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News briefs
StockX launches shopping experience on Apple Vision Pro
The online marketplace StockX has rolled out its own shopping experience on Apple’s newly debuted spatial computer, Apple Vision Pro, via a proprietary app. This immersive platform boasts a range of features, including a virtual sneaker showcase featuring 3D models, live market data, and a unique “Shop the Look” function ...
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Article
Latest StockX report gives an insight into what sneakerheads want
Sneaker resale platform StockX has unveiled its latest annual Big Facts: 2023 Trends report, giving an insight into what’s popular in the sneaker market this year. Retro Adidas styles and character-inspired Crocs are among the best-performing trends.
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News briefs
Doja Cat launches Skechers signature collection
Source: Skechers Skechers x Doja Cat Grammy Award-winning rapper, singer and songwriter Doja Cat continues her role as Skechers artist-in-residence with the debut of her first footwear collaboration, available at first exclusively on StockX for a limited time. The Doja’Lite from the Skechers x Doja Cat collection ...
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Article
Have NFT-issuing sports brands entered a new business?
BlockFi, OpenSea, Coinbase, Binance, FTX, Ripple, Impact Theory, Grayscale – all of them companies that have undergone investigation and government-initiated lawsuits over the past couple of years. The land of crypto, where sports brands have begun to tread over the past few years, is a land of confusion, and not ...
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News briefs
Judge in Nike vs. StockX orders defendant to disclose additional information about counterfeit sellers
U.S. Magistrate Judge Sarah Netburn has ordered the resale platform StockX to reveal additional information about users who sold counterfeit sneakers through the platform. Nike specifically asked how many sales these users completed, as this element could help assess the level of scrutiny StockX applied in facilitating their sales. StockX ...
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Article
Three running brands take top spots in StockX sneaker trades so far this year
Resale platform StockX has released its latest trend report, Big Facts: Brands Making Moves, identifying the fastest-growing brands across its sneakers, shoes, apparel, accessories, and collectibles categories. A total of 25 brands, including several big sporting goods names, made the rankings, which compare global trade data from January through July ...
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News briefs
StockX x Represent release new sneaker
StockX yesterday began the limited release of a four-piece capsule collection in partnership with British streetwear brand, Represent. In addition to three pieces of apparel, the collection includes a limited-edition run of 300 of the bestselling, skate-inspired Bully Sneaker, in colors synonymous with StockX branding; green, white and gray. ...
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Case Study
How StockX learnt from its competitors and became a sneaker resale giant
We examine how a unique sales model, learning from its competitors, and ensuring authenticity brought success to the sneaker resale platform StockX.
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Infographics & Data
The most faked sneaker models
One brand dominates, but with which iconic line? Our infographic shows the RRP, counterfeit price and resale value of the 10 most counterfeited sneakers.
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News briefs
StockX rejected $30 million worth of fake sneakers over the last 12 months
Detroit-based resale platform StockX has released a new report with data on its latest verification advancements and metrics. According to the document, titled Big Facts: The Verification Report, StockX rejected nearly $90 million worth of products that did not meet verification standards over the last 12 months. The most cited ...
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Infographics & Data
The most expensive sneakers ever publicly sold
The sneaker resale market is worth almost $30bn, set to increase to $100bn by 2026. We look at the most expensive sneakers ever sold.
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Article
For indie sneakers, all players in one arena
A first decentralized brand for sneakers has seen the light of digital day on a platform created by a company called Madeium and run in part with tech from a company called Intertrust. Under the name Yxung, the brand runs on a peer-to-peer (P2P) model. You might remember P2P as ...
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Article
StockX broke records in 2022, reveals most traded and fastest growing brands
In a new report, Detroit-based resale platform StockX details the top-traded and fastest-growing brands on its platform over the last year. StockX’s annual report – Big Facts: Current Culture Index 2023 – notes that the company surpassed 1.5 million lifetime sellers, 12 million lifetime buyers and 40 ...
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News briefs
StockX appoints head of brand protection
Source: StockX Paul Foley Sneaker marketplace StockX has appointed Paul Foley as head of brand protection, reporting directly to chief supply chain officer Sean McCartney. Foley will lead the company’s product verification efforts. He brings more than three decades of experience in brand protection, global operations and ...
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News briefs
Nike steps up fight against bots and resellers
Nike continues to fight against resellers and is currently specifically targeting punishing buyers who use shopping bots to manipulate the market. The Wall Street Journal first reported earlier this week on the company’s change to its U.S. online sales policy, which tightens existing anti-resell terms. It now states that orders ...
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News briefs
StockX launches new global campaign
Sneaker marketplace StockX has launched a new global brand campaign based on the idea of ownership. Developed in collaboration with creative firm Mojo Supermarket, StockX’s new “Own it” campaign encourages people around the world to “own it” as “a celebration of self-expression and inner confidence.” As StockX continues to invest ...
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News briefs
StockX to lay off 8% of its workforce
According to several media reports, the sneaker marketplace StockX announced this week that it will lay off 8 percent of its workforce. The Detroit-based company employs more than 1,500 people, so the number of layoffs is likely to be 120 or more. StockX cited “macroeconomic challenges currently impacting our global ...
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News briefs
StockX defends itself against Nike
While online resale platform StockX continues to claim that Nike has a fundamental misunderstanding of NFT, as it originally argued, the company defended its anti-counterfeiting measures in response to Nike’s amended complaint. In a June 6 filing, StockX said the platform has one of the strongest authentication processes in the ...
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News briefs
StockX appoints chief impact officer
Source: StockX Damien Hooper-Campbell, CIO at StockX Vintage sneaker and other collectibles auction platform StockX has expanded its leadership team with the appointment of its first-ever chief impact officer, Damien Hooper-Campbell. He will report directly to CEO Scott Cutler and oversee key functional areas, including Diversity, Equity ...
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Article
StockX claims Nike lawsuit mischaracterizes Vault NFTs
On March 31, StockX published a revision of its previous statement, from Feb. 8, on Nike’s lawsuit – filed on Feb. 3 – over the collectibles-trading company’s so-called Vault NFTs. Both statements are available online. StockX began as a marketplace for second-hand collectible items, notably sneakers, with an authentication service ...