Retail insights from the sporting goods industry – Page 150
-
Short stops
Adidas will have a store later this year on via...
Adidas will have a store later this year on via Vittorio Emanuele II in Milan, near the cathedral
-
News briefs
New Balance is replacing Adidas as the new sponsor of...
New Balance is replacing Adidas as the new sponsor of the famous London Marathon, currently called the Virgin Money London Marathon, and ancillary events through a long-term agreement starting with the April 2018 edition of the race. The brand is already sponsoring the marathons in Rome, Sevilla and Rotterdam. Last ...
-
News briefs
Adidas has launched a new global rugby campaign on social...
Adidas has launched a new global rugby campaign on social networks entitled “Next Is Everything.” The campaign has been developed by Augusto, a digital agency based in Auckland, New Zealand. The official video, which marked the launch of the campaign on May 9, will be followed by an ongoing series ...
-
Short stops
Adidas has signed up Myles Garrett, who was made the...
Adidas has signed up Myles Garrett, who was made the N° 1 pick in the 2017 NFL draft by the Cleveland Browns
-
Short stops
Adidas and the Dutch field hockey association are extending their...
Adidas and the Dutch field hockey association are extending their partnership until at least the end of 2020
-
News briefs
Canada Goose has announced the opening of two new flagship...
Canada Goose has announced the opening of two new flagship stores and a larger e-commerce reach. The maker of luxury artic apparel will open its first European flagship store in London this autumn. It will be the brand's largest retail space to date. The company will also open a two-level ...
-
Short stops
VF Corp.'s sale of Majestic to Fanatics has been completed...
VF Corp.'s sale of Majestic to Fanatics has been completed
-
News briefs
Fusalp, the French skiwear brand taken over by members of...
Fusalp, the French skiwear brand taken over by members of the Lacoste family three years ago, is branching out into beachwear. In this context, the brand has just opened its first store near the sea at Saint-Jean-de-Luz, on the Basque Coast of France.
-
Article
Zalando tests GPS-assisted deliveries
Zalando continues to be at the forefront of innovation in e-commerce with a test in Belgium of a new geolocation-assisted delivery service. By using a smartphone-enabled GPS tracking process, it will allow the shipment of its parcels directly to customers wherever they are, rather than only to their homes or ...
-
News briefs
Sports Direct is opening a six-level megastore in Dublin. The...
Sports Direct is opening a six-level megastore in Dublin. The new 37,000-square-foot store is located in North Earl Street, on the premises that were once occupied by the Boyers department store. The store will offer 250 brands and feature around 50,000 products, for both children and adults, covering 30 sport ...
-
Short stops
Peak Performance is opening its second directly operated German store...
Peak Performance is opening its second directly operated German store in Stuttgart at the end of this month
-
News briefs
Ochsner Sport, the Swiss sporting goods retailer, has relaunched its...
Ochsner Sport, the Swiss sporting goods retailer, has relaunched its online store in cooperation with KPS, a business consultancy based in Munich. Ochsner Sport's new online store combines e-commerce with marketing and is based on technologies from SAP and Adobe. The Swiss retailer, which is part of the Deichmann group, ...
-
News briefs
To celebrate Earth Day, which was on April 22, Adidas...
To celebrate Earth Day, which was on April 22, Adidas said it will launch three new models of tennis shoes on May 10 that are made with plastic waste thrown into the ocean. The initiative is part of the brand's new two-year partnership with Parley for the Oceans. Each of ...
-
Short stops
Intersport Austria says that sales of bicycles at its 272...
Intersport Austria says that sales of bicycles at its 272 stores in the country have doubled since the start of this year, driven by stronger demand for e-bike models
-
News briefs
XXL plans to open a large new store of 3,500...
XXL plans to open a large new store of 3,500 square meters in Oslo in the autumn of 2018, just a stone's throw from an existing G-Max and G-Sport store owned by the retailer's main competitor in Norway, Gresvig. In addition, there will be new store openings in Jessheim and ...
-
Article
Adidas projects continued expansion in China
The Adidas Group is projecting another year of double-digit sales expansion in Greater China as it invests to build up a network of 12,000 Adidas stores by 2020, the company said during a trip to China by Kasper Rorsted, its chief executive since October.The brand currently has more than 10,000 ...
-
News briefs
Sneakersnstuff is in a large international expansion phase. After opening...
Sneakersnstuff is in a large international expansion phase. After opening stores in London, Paris and Berlin in recent years, Sneakersnstuff is looking at the U.S. market. The Swedish company is planning to open a store in New York in the autumn. If this works, it may decide to continue its ...
-
Short stops
Sweaty Betty, which is planning to open seven new stores...
Sweaty Betty, which is planning to open seven new stores in the U.S. this year, will also relaunch its e-commerce platform later in the year with the help of a systems integrator, Tryzens
-
Short stops
Canada Goose is reportedly planning to open a store in...
Canada Goose is reportedly planning to open a store in the Park Hyatt Hotel of Chicago that will be bigger than those it has in Toronto and New York, taking the place of a Giorgio Armani store
-
News briefs
A Norwegian sporting goods retailer, Torshov Sport, recently opened the...
A Norwegian sporting goods retailer, Torshov Sport, recently opened the world's largest and most important football store, according to its general manager, Terje Laurendz. The store, located in Oslo, is in the same premises as the company's previous football-specific store, but has been expanded by more than 400 square meters ...
