Technology insights for the sporting goods industry – Page 2
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ArticleDecathlon and Rheon Labs in first, but not last, compression-collaboration
SGI Europe has spoken with the Development Director at Rheon to learn more about its collaboration with Decathlon.
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ArticleIntersport renews partnership with EA Sports FC
Intersport has reinforced its commitment to football with a deal involving EA Sports FC 26, which launches worldwide on Sept. 26.
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ArticlePolar releasing fitness tracker for the privacy market
The Loop is designed to be worn around the clock for eight days at a time, at which point the battery will need charging. The memory, for its part, can hold four weeks’ data.
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News briefseBay celebrates 30 years with a Nasdaq event and NYC pop-up
The global e-commerce platform celebrates three decades with a bell-ringing ceremony, an immersive 90s-themed retail space and a focus on AI-powered growth.
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ArticleKlarna lists on NYSE after all obstacles are cleared, valued at €11.8bn
The Swedish fintech is preparing its US IPO, featuring part-originating shares and notable investors, reflecting its evolving valuation.
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News briefsLululemon appoints its first Chief of AI
Ranju Das has over two decades of leadership experience scaling global organizations and driving AI-first innovation in healthcare and more.
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News briefsLeadership change at Btwentyfour
The supply chain tech company appoints former Intershop CEO Markus Klahn to drive international growth in the retail sector.
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News briefsNFL extends Microsoft partnership for AI integration
The US American football league expands its collaboration with a tech company to bring AI tools onto the sidelines and into club operations.
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ArticleThe Messi cam is back
We’ve gone from TV to streaming. Are we now to go from zones to players?
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News briefsFirst-ever live football match broadcast in immersive VR
Burnley FC and Rezzil announce first-ever VR matchday broadcast experience.
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News briefsNFL has benched the chain gang
The National Football League (NFL) did away with the chain gang – the team of officials who, with a literal chain, measure out ten-yard gains for the team on offense – for its Hall of Fame game on July 31 in Ohio. The only thing measuring first downs that day, ...
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ArticleAI and its frontrunners – the US and China
The Trump administration released three new Executive Orders on AI. What’s in them? What are others doing?
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ArticleAI-commerce: ChatGPT is becoming a shopping platform
OpenAI has taken the next steps to offer a seamless shopping journey, and other AI specialists are moving in the same direction.
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News briefsLi-Ning is developing humanoids for developing sportswear
China’s Beijing Humanoid Robot Innovation Center and Li-Ning have launched the country’s first robotics sports science laboratory in Beijing. This new laboratory aims to utilize advanced robotics to enhance sports science and athletic performance. This cross-industry partnership will see Tiangong robots donning sportswear and running shoes for high-tech research and ...
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News briefsRevelyst unveils brand-uniting platform
Revelyst, a collective of brands that design and manufacture performance gear and precision technologies, has unveiled Revelyst Golf Technology, a dedicated platform built around its golf brands. This move represents an investment in the next generation of golf innovation and brings the company’s technologies under one integrated identity. The new ...
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News briefsAngels in the outfield, robots in the infield
The MLB is introducing an automated ball-strike system at this year’s All-Star Game.
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ArticleDecathlon in technology collaboration with British Rheon Labs
Rheon has already collaborated with brands like Adidas, Rapha, Macron and many others who have chosen to use Rheon materials and technology in sports equipment.
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News briefsFive more cities gets drone delivery from Walmart
Walmart to expand drone delivery to five more cities in the US, which makes it possible to get basketballs and yoga clothes literally from the sky.
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ArticleDecathlon, Bambuser in extended tech partnership
Decathlon has expanded its video service to include 10 additional product categories, following a period of conclusive testing in its e-bike category.
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ArticleWorldly explained, part 2: Supply chain knowledge is key
Worldly’s Chief Growth Officer explains the impact of the new political situation on sustainability efforts.
