Winter Sports – Page 10
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News briefsDb achieves B Corp status
Db, makers of luggage for activities including surfing and snowboarding, has achieved B Corp status. Db achieved a 98.1 score, compared to the minimum requirement of 80. To complete the certification, Db has taken certain steps to cement its commitment to being legally accountable to all of its stakeholders – ...
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News briefsOdlo releases first snowboarder-specific baselayer with Burton
Odlo has joined forces with Burton to create the first snowboard-specific base layer in the Swiss base layer brand’s history. The Odlo x Burton Slokar Performance Wool 200 base layer is a seamless, technical performance base layer comprising of a crew neck long sleeve top and matching 7/8th length ...
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News briefsSalomon is premium partner of Milano Cortina 2026
For the first time in its 76-year history, Salomon has become a Premium Partner of the Olympic and Paralympic Winter Games Milano Cortina 2026. The French sports equipment company, focusing on mountain sports, will supply clothing, footwear and accessories to the technical staff, competition judges, volunteers, and the staff involved ...
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News briefsDalbello appoints Global Brand Business Director
Source: Dalbello Giuseppe Bianchini The Asolo, Italy-based company has now reported that the newly created position of Global Brand Business Director, responsible for the strategic direction of Dalbello in an international context, has already been filled by Giuseppe Bianchini since June 1, 2023. The new position is ...
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ArticleJones introduces Re-Up Tech snowboard recycling program
California-based winter apparel and backcountry gear brand Jones Snowboards announced a snowboard production technology called Re-Up Tech that allows snowboards to be recycled and the collected materials to be used to make new snowboards. The Re-Up Tech process was designed in partnership with SWS Board Technology, Jones’ snowboard factory partner ...
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ArticleStereo Skis partners with Aamodt, adds FIS-certified comp skis
Source: Stereo Skis Kjetil André Aamodt and Jens-Martin Johnsrud Norwegian ski brand Stereo Skis is partnering with Norwegian ski racing legend Kjetil André Aamodt, who will serve as an ambassador and collaborator in the development of the brand’s first FIS-certified ski collection. Aamodt – the world’s most ...
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News briefsDPS announces trade-in program for used skis
U.S.-based ski manufacturer DPS Skis has launched Revive, a new program that offers customers the opportunity to trade in qualifying used DPS skis for a credit toward new DPS skis and equipment. The credit is up to $500, depending on the condition of the traded-in ski. Upon receipt, DPS will ...
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ArticleFour brands present ski boots with Boa Fit System
Source: Tom Klocker / Boa Boa® Technology, inventor of the Boa® Fit System, has joined forces with Salomon, Atomic, Fischer and K2 to launch the first Boa-powered ski boots. One of Austria’s most successful ski racers, Benjamin Raich, was instrumental in developing the system as a test ...
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News briefsRidestore breaks billion SEK mark
According to a report on ehandel.se, Gothenburg-based e-tailer Ridestore will close the 2022/2023 fiscal year, which runs until the end of March, stronger than ever, already reporting net sales of 1.16 billion Swedish kroner (€99.91m). Operating profit is SEK 353.2 million (€30.42m). The company says the strong Euro had a ...
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News briefsWintersteiger presents new products and services for skiing
Source: Wintersteiger Daniel Steininger, Managing Director of Wintersteiger Sports GmbH Wintersteiger was founded as a mechanical engineering company in Obernberg am Inn exactly 70 years ago. In addition to the sports business, the Austrian company has also been very successful in serving customers in the areas of ...
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ArticleSports sunglasses market to grow at a CAGR of 7.3% by 2027
The sports sunglasses market is projected to grow at a compound annual growth rate (CAGR) of 7.3 percent from 2022 to 2027 and to post a 6.8 percent year-over-year growth rate in 2023, according to a recent 156-page report by research firm Technavio. Market growth is driven by the rising ...
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News briefsBurton partners with HDry
According to Outdoor Retailer’s The Daily, Burton Snowboards has entered into a new partnership with HDry focused on expanding and advancing HDry’s direct 3D membrane lamination technology for waterproofing outdoor products. The HDry membrane is 100 percent PFAS-free and is manufactured without PTFE. It is also Oeko-Tex Standard 100 certified ...
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ArticleRecap of the Ski Industry Climate Summit 2023
The recently concluded Ski Industry Climate Summit, hosted by Atomic, can be considered a significant milestone in the ski industry’s commitment to addressing climate challenges. The international congress, held Sept. 13-14, 2023, in Salzburg, Austria, gathered key stakeholders and witnessed remarkable progress towards a more sustainable future for winter sports. ...
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ArticleSkier Eileen Gu presents Bosideng's weightless down innovations in Milan
Chinese down jacket manufacturer Bosideng showcased its latest “Weightless Down Jacket” technology at a runway show during Milan Fashion Week at La Vigna di Leonardo. While Bosideng drew inspiration from the Italian Renaissance and the architecture of La Vigna di Leonardo, the featured collection was focused on ...
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News briefsVölkl creates role of Global Brand Business Director
Source: Völkl Markus Knipschild, Global Brand Business Director Völkl Already since June 1, 2023, Markus Knipschild has been in charge of the strategic orientation of the traditional German ski brand Völkl as Global Brand Business Director. The newly created position focuses exclusively on the Völkl brand, which ...
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News briefsHelly Hansen Italy has a new country manager
Michele Battocchio is the new country manager for Italy of the Norwegian brand Helly Hansen. Battocchio has more than 25 years of experience in sporting goods, footwear and fashion at the national and international level. He previously worked for UYN, Garmont and Northwave. Battocchio will be based at Helly Hansen’s ...
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ArticleSIA releases new Participation Study
Snowsports Industries America (SIA), the US trade association for the winter sports industry, has released its Participation Report for the 2022-23 winter season. The report offers insights into the state of winter sports participation in the U.S. and provides industry stakeholders with key data and trends for all winter sports ...
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News briefsArmada, Atomic and Salomon recall ski touring bindings
Ski equipment manufacturers Armada, Atomic and Salomon have issued a voluntary and precautionary product recall for a specific production run of the “Tracer”, “Backland” and “MTN” bindings. The manufacturers say it has become apparent that, under certain conditions, the spring guide axle on the toe piece of the binding could ...
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ArticleAnnie Leibovitz shoots for Canada Goose, focus on female empowerment
Canada Goose has taken to the rugged landscapes of New Mexico with Annie Leibovitz to stage its latest brand campaign, taking its community on a journey of female empowerment and individuality. The new Live in the Open campaign for FW23 celebrates three trailblazing women from the vastly different worlds of ...
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ArticlePrimaLoft launches new durable synthetic insulation
PrimaLoft, Inc. has introduced its latest innovation, PrimaLoft Utility. PrimaLoft Utility represents a new design approach and sets “new benchmarks in durability within the realm of synthetic insulation while also providing unparalleled ease of use and care.” According to PrimaLoft, Utility was designed to redefine the standards for durability and ...