All Action Sports articles – Page 15
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The American surf industry association, SIMA, has assigned awards to...
The American surf industry association, SIMA, has assigned awards to Volcom for the Boardshort of the Year and the Women's Brand of the Year
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Rip Curl has signed a major partnership deal with Surf...
Rip Curl has signed a major partnership deal with Surf Snowdonia, which is supposed to be the world's first artificial wave to open to the public. The facility is being constructed in the lee of the Snowdonia mountains in Conwy, North Wales. Due to open in July this year, it ...
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Kelly Slater, the American surfing legend, will act as a...
Kelly Slater, the American surfing legend, will act as a global brand ambassador for Puma golf apparel and footwear and Cobra golf equipment. Since last year, Slater has a partnership with Kering, the parent company of Cobra Puma Golf, for the launch of a new casual, surf-inspired apparel collection, Outerknown.
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Vans celebrated the return of snowboard boots for 2015/2016 with...
Vans celebrated the return of snowboard boots for 2015/2016 with the Vans Snow Day in the Austrian town of Mayrhofen, on Feb. 2-4. As reported by Boardsport Source, Vans had missed the 2014/2015 winter with its snowboard boot collection after a factory mishap.
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Ride Snowboards has a new global marketing manager, Carson Schubert,...
Ride Snowboards has a new global marketing manager, Carson Schubert, who was previously brand and marketing manager at the High Cascade Snowboard Camp in Oregon
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Quiksilver will soon have a series of “.surf” web addresses....
Quiksilver will soon have a series of “.surf” web addresses. The maker of surf wear has joined Minds + Machines' pioneer program to secure a number of .surf domain names, including quiksilver.surf and others such as camp.surf, wetsuits.surf, roxy.surf and more. Other companies like Hurley and Billabong have also secured ...
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A Norwegian snowboarder, Silje Norendal, will be featured in the...
A Norwegian snowboarder, Silje Norendal, will be featured in the women's advertising campaign of Skullcandy under a new endorsement deal
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Kelly Slater, the famous surf champion, and his team have...
Kelly Slater, the famous surf champion, and his team have announced a raft of new collaborators who will be involved in the development and launch of his new brand of contemporary ready-to-wear, Outerknown. With the support of the Kering group, parent company of Puma and Volcom, it will start with ...
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Matthias Aichinger, a former salesman for Burton Snowboards, replaces Angela...
Matthias Aichinger, a former salesman for Burton Snowboards, replaces Angela Nowak as Austrian sales manager of Chiemsee
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Burton is set to host the world's largest street snowboarding...
Burton is set to host the world's largest street snowboarding contest in the Roppongi Hills Arena of Tokyo on Nov. 15
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News briefs
In the U.K., ski and snowboard boot sales increased by...
In the U.K., ski and snowboard boot sales increased by 10 percent and 21 percent, respectively, in the 2013/14 season as compared to 2012/13. According to the Snowsport Industry of Great Britain (SIGB), which has released its trade survey findings, the market is showing positive growth for the first time ...
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Nike plans to drop out of snowboarding and free-skiing after...
Nike plans to drop out of snowboarding and free-skiing after the holiday 2014 collection to concentrate on the growing skateboarding segment in action sports. The company will continue to honor sponsorship deals with athletes in these domains until the end of their contracts.
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The Dutch windsurfer Dorian van Rijsselberghe, who made a big...
The Dutch windsurfer Dorian van Rijsselberghe, who made a big (positive) splash at the Olympic Games in London, has become the newest brand ambassador of Brunotti Sportswear
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The European Surf Manufacturers Association (Eurosima), gave its annual Innovation...
The European Surf Manufacturers Association (Eurosima), gave its annual Innovation Prize to Newtis, a French start-up that has developed a new polycarbonate-based layering process for surfboards. It is said to be more automated and less toxic than traditional processes based on fiberglass. It also allows for easier customization. To market ...
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Eurosima will stage an interesting Surf Summit, organized in conjunction...
Eurosima will stage an interesting Surf Summit, organized in conjunction with Ispo, in the French resort of Seignosse on Oct. 2-3. On Friday, officials of NPD and Planet Sport, the German boardsports specialist, will analyze the development of the retail sector in Europe. Various speakers will address the female consumer. ...
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Cold Mountain, a Chinese multi-brand retailer for surf and snowboard-related...
Cold Mountain, a Chinese multi-brand retailer for surf and snowboard-related items, has opened its flagship store in the youth-oriented Sanlitun Soho shopping center of Beijing. The retailer already has nine other stores in the country.
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Lib Tech, the American brand of surfboards previously owned by...
Lib Tech, the American brand of surfboards previously owned by Quiksilver, is reportedly setting up a European head office in Munich
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Confirming previous reports, Kelly Slater, the former surfing champion who...
Confirming previous reports, Kelly Slater, the former surfing champion who broke up with Quiksilver six months ago, has announced the planned launch of a new lifestyle brand, called Outerknown, in collaboration with the Kering group in the autumn of 2015. John Moore, who has collaborated with Slater in the past, ...
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Adidas has signed up a frequently filmed Canadian snowboard champion,...
Adidas has signed up a frequently filmed Canadian snowboard champion, Louif Paradis, to help promote its snowboard clothing line, first launched in the winter 2013 season
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News briefs
Body Glove Wetsuits and Rusty Surfboards recently announced new appointments....
Body Glove Wetsuits and Rusty Surfboards recently announced new appointments. Body Glove has hired Joe McNulty as sales manager for the surf, wake and dive categories. Rusty has hired Royce Cansler as vice president of sales. However, both positions cover only the U.S. or North America.
