All Asics articles – Page 2
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News briefsAsics releases lightest CO2 emissions sneaker
Source: Asics Asics has launched the Gel-Lyte™ III CM 1.95 sneaker, calling it the lightest CO2 emissions sneaker on the market, based on a calculation conducted by Asics and validated by SGS (Société Générale de Surveillance) Japan, in accordance with ISO14067 standard in August 2022. Inspired by ...
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ArticleAtobi and Asics announce strategic partnership
Atobi, provider of the Real-Time Retail Execution Platform, which enables brands and retailers to optimize collaboration and deliver exceptional brand experiences, has announced a strategic partnership with Asics. This development follows Atobi’s recent VC funding of €3.8 million, which will support further expansion beyond the company’s existing clients, such as ...
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ArticleFoot Locker committed to Lace Up strategy despite current challenges
Faced with persistent store traffic and conversion challenges, a promotional landscape, and an 11 percent year-over-year increase in inventories, Foot Locker has lowered its financial outlook for the remainder of the FY and paused its dividend for shareholders as it works to get better positioned for the upcoming holiday season ...
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ArticleThree running brands take top spots in StockX sneaker trades so far this year
Resale platform StockX has released its latest trend report, Big Facts: Brands Making Moves, identifying the fastest-growing brands across its sneakers, shoes, apparel, accessories, and collectibles categories. A total of 25 brands, including several big sporting goods names, made the rankings, which compare global trade data from January through July ...
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ArticleAsics raises FY outlook as H1 operating profit soars
Suggesting its annual sales are likely to reach a record high, helped by contributions from its core Performance Sports, Sportstyle and Onitsuka Tiger segments, Asics Corp. has raised its FY23 outlook. Annual operating income is now pegged at ¥46,000 million (€308.2m), up 24 percent from a February forecast of ¥37,000. ...
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News briefsLatest 3D-printed performance shoe unveiled
Asics has once again partnered with 3D printing company LuxCreo to launch the second generation of its Actibreeze Hybrid Sandal. The performance sandal is designed for runners during rest and recovery periods and is the third footwear product from the successful partnership between LuxCreo and Asics. The ...
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News briefsAsics agrees on five-year extension with Cricket Australia
Asics has renewed its deal as the official apparel partner of Cricket Australia until 2028. The Japanese sportswear firm will continue to supply performance apparel and footwear to the Australian men’s and women’s teams. The partnership has been in place since 2011.
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News briefsAsics has become an official sponsor of the World Athletics Athlete Refugee Team
Asics has become an official sponsor of the World Athletics Athlete Refugee Team. Through the new partnership, which will run until 2026, Asics will offer training, competition kits, and footwear for the elite and U20 refugee teams. In addition, the partnership includes access to Asics training facilities around the world. ...
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News briefsAsics supports the Kobe 2024 World Para Athletics Championships as platinum sponsor
Asics Corp. has announced a sponsorship agreement with Kobe 2024 World Para Athletics Championships as the platinum sponsor. The event, organized by the International Paralympic Committee (IPC), will be held at the Universiade Memorial Stadium in the Kobe Sports Park in Japan on May 17-25, 2024. Asics will serve as ...
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News briefsTrusTrace releases a second industry playbook featuring Asics
TrusTrace has released its second industry playbook, The Traceability Roadmap: A practical, step-by-step guide to implementing traceability in supply chains. With the free Traceability Roadmap, businesses can find out how to define needs, set goals, outcomes, success indicators, and return on investment to ensure cross-functional buy-in. The ...
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News briefsAsics reportedly stops supplying independent UK sports shops
The Guardian reported on June 26 that Asics has announced to some of its customers that it will join Nike and Adidas in leaving smaller retailers in the UK in favor of large chains such as Sports Direct and JD Sports, as well as selling directly online. The newspaper is ...
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ArticleAsics announces progress towards its sustainability targets in new report
Asics has released its 2022 Sustainability Report, which outlines the company’s progress toward its medium- and long-term sustainability targets. Asics’ sustainability framework encompasses the two main pillars of “People” and “Planet,” both aligned with the United Nation’s Sustainable Development Goals (SDGs). The introduction of the “Gel-Lyte III CM 1.95” sneaker ...
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News briefsAsics invests in haptics for VR exercise
Asics Ventures, the investment arm of the sportswear company, has invested in Valkyrie Industries Limited, whose hardware and software are designed to produce “immersive sports experiences” through “muscle-based haptics.” Asics’ funds will be helping bring to market Valkyrie’s EIR Armbands, which “combine virtual reality and electrical muscle stimulation.” The companies ...
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Infographics & DataSGI Sporting Goods Scorecard Q1 2023
How did Apparel, Footwear, Equipment and Retail perform in the first quarter of 2023? Our Sporting Goods Industry Scorecard has the answer.
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AnalysisThe top sporting goods industry performers by sales and profit Q1 2023
Our 2023 Q1 Scorecard includes the revenue and profit development of 48 sporting goods companies, as well as the headlines and analysis
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News briefsAsics introduces carbon footprint labeling for its products
Source: Asics Gel Kayano 30 Asics this week unveiled the 30th generation of its Gel Kayano running shoe, which not only features new adaptive technology that provides “runners with exceptional stability and unprecedented comfort for the entire duration of a run “ but also comes with a ...
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ArticleFoot Locker lowers full-year outlook on “challenging backdrop”
Foot Locker, after reporting a 73 percent drop in Q1 operating income to $61 million and an 11.4 percent decline in total sales to $1,927 million for the period ended April 29, dialed back its FY23 outlook for revenues, comp sales and gross margin for the 12 months. The news ...
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ArticleSurge in Asian markets bolsters Asics Corp. in Q1
Significant recoveries in China, Southeast and South Asia and its home market of Japan were big contributors to Asics Corp.’s largest Q1 sales quarter ever as the company generated a 120 percent increase in operating income to ¥22,120 million (€161.5m) for the period ended March 31. Net profit attributable to ...
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News briefsSports brand chosen for Vision 2045 documentary series
In 2045, the UN will celebrate its 100-year anniversary. To mark this and to show support for the UN and its objectives, TBD Media Group has brought together businesses from around the world and across industries to showcase the actions being taken today that set the standard for better practices ...
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News briefsAsics opens its first European pro athlete training center
Japanese sports brand Asics has announced the opening of Chojo Camp Europe, the brand’s first European pro-athlete training center. The camp, managed by Dave Klink, is located at Font-Romeau, a commune in France’s Pyrénées-Orientales, near the Spanish border. Font-Romeau is one of the oldest ski resorts in France and the ...
