Japanese sports brand Asics has announced the opening of Chojo Camp Europe, the brand’s first European pro-athlete training center. The camp, managed by Dave Klink, is located at Font-Romeau, a commune in France’s Pyrénées-Orientales, near the Spanish border. Font-Romeau is one of the oldest ski resorts in France and the oldest in the Pyrenees. The term “Chojo” translates from Japanese to “striving for the peak.” The camp is indeed meant to support Asics athletes as they strive for their peak performances. The camp will host around 20 Asics-sponsored elite athletes, including short and long-distance runners. Facilities include an athletics track, a hypoxia chamber, a weight and fitness room, and a recovery pool. Athletes will also rely on a team of physios, psychologists and doctors. Several Asics athletes are expected to join the camp from now on as part of their preparation for international sporting events, including the Paris 2024 Olympics. Alongside this European facility, Asics has also set up a training camp in Iten, Kenya, to support the development of new athletes.
