All Running articles
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ArticleAsics and Decathlon expand running business in India
Decathlon wants to keep beginners as they upgrade; Asics sells expertise to committed runners
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ArticleHoka growth slows and Deckers shares fall on sales miss
Tariff refunds lifted Deckers’ profit, but investors sold the shares on a weaker sales outlook for Hoka and Ugg.
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ArticleSportsShoes.com launches AI gait analysis with Ochy
The free tool rates running technique from a short phone clip, covering hips, knees and symmetry as well as footstrike.
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ArticleAtleet adds Runnea AI shoe recommender to web store
A running review site’s tester data now guides online shoppers across a network of independently run stores.
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ArticleSalomon courts women through color
The new capsule with FP Movement is a small release aimed at a big shift: women are reshaping who buys Salomon’s sneakers.
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News briefsAltra’s Legacy Team promotes lifelong running
Four veterans aged 75 to 85, with a combined age of 321, front the footwear brand’s case for running as a lifelong habit.
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News briefsCiele Athletics designs for runners after dark
The Montreal brand adds new caps, tops and tights to a reflective capsule that debuted in autumn 2025.
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ArticleLondon Marathon earns platinum sustainability rating
It is the first road race at the top ABW level and the fifth event overall, after Oslo, Zurich, Glasgow and Tokyo.
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News briefsSATISFY as a store, but not a running store
SATISFY’s first Paris store has no product descriptions, items on slabs on the floor, and a custom scent modeled on a luxury fashion store.
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ArticleFrom comfort to speed: Skechers joins super shoe race
The brand’s first super shoe weighs 5.9 oz in a men’s size 9 and is built for 5K to marathon distances.
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ArticleNike wants a race shoe for every runner
Nike says the entry model grew from runner feedback in China and that it tested the price with North American runners.
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ArticleFinishers launches official race bib resale in France
One marathon cut its no-show rate from 35 percent to 7 percent after Finishers took over bib resale.
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AnalysisRunning’s new power formula: Performance, lifestyle and community
Running hit $43 billion in 2025 and is outpacing athletic footwear, but the balance of power is shifting.
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ArticleSalomon signs five-year global partnership with Ironman
The 2027-2031 deal makes Salomon Ironman’s exclusive footwear, apparel and bag partner, plus Kona Championship title sponsor.
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C-Suite Interview“Simplify to amplify”: Under Armour’s race to win runners
SGIE in conversation with UA on cutting the range and finding the runner.
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News briefsAhotu partners with URUNN to close the race-to-training gap
Ahotu’s race finder feeds into URUNN, the running app from Olympic champion Mo Farah, turning a race pick into a personal plan.
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ArticleRunning festivals in Europe: a guide for brands and runners
From a storytelling festival in London to a 200-plus-brand trade show in Amsterdam, running is building its own festival economy.
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ArticleBrands race to catch the run clubs’ wave
Running clubs surge across Asia and in cities worldwide, turning what was once solitary exercise into a collective ritual of reconnection and belonging.
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ArticleAltra splits its carbon plate to make shoe faster
The cut sits under the big toe. The Vanish Carbon 3 is Altra’s fix for a stiffness problem that every other super-shoe brand seems to have ignored.
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ArticleSaucony powers Xtep’s growth as core brand slows
Saucony and Merrell are growing faster than the flagship Xtep brand, a shift now central to the group’s H1 2026 results.
