This is how the sporting goods industry deals with CSR & Sustainability – Page 38
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Salomon completes research on the ecological impact of its Index.01 shoe
Source: Salomon Index.01 Three years after the market introduction of its recyclable running shoe Index.01, Salomon has presented a study by its footwear team that has researched the shoe’s environmental impact compared to a conventionally manufactured road running shoe. Since 2019, shoes have been returned to Salomon ...
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News briefsAmer Sports publishes 2021 sustainability report
Amer Sports has reviewed its sustainability commitment in many areas since 2020. The company has since become a Fair Labor Association (FLA) member, created an anti-corruption and anti-bribery policy, and updated its Code of Conduct and Ethics Policy. As signatories to the United Nations Fashion Industry Charter for Climate Action ...
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News briefsDecathlon introduces rental service in Belgium
Decathlon is launching rental options for its Belgian customers. The service, available across the whole country and headed by Quentin Goffart, will initially involve equipment for five sports, namely cycling, kayak/paddle, fitness, camping/trekking and skiing. The offer will be expanded to other sports later this year, the company said. Belgian ...
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News briefsAdidas launches first “Made to be Remade” golf product
Adidas has launched a “Made to be Remade” polo shirt for golf. The polo is meant to be worn, worn out and then returned to Adidas, where it is shredded. Golfers can play it for as long as they want and then return it so the materials can be reused ...
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News briefsDecathlon Italy partners with food co-op VéGé to support grassroots sports organizations
Decathlon and Gruppo VéGé, an Italian food cooperative, have teamed up on a national project to support amateur sports associations. The partnership provides financial support for clubs, gyms and sports associations, with the final objective to supply sports apparel and equipment for more than 2,500 amateur sports organizations. The collaborative ...
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ArticleThule Group enters new categories, updates financial targets
At its capital markets day, the Swedish Thule Group has presented plans to enter the two new product categories in 2023: car seats – to be launched in Europe first, expanding worldwide in a second step – and dog transport products, starting with a dog cage. The company was also ...
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News briefsSkechers donates over $8 million to shelter animals
Skechers has donated over $8 million to date from sales of its Bobs collection to save and help over 1.5 million animals in need across the U.S. and Canada. In addition, the brand plans for a registration drive at Skechers stores in North America in June and adoption campaigns. Skechers’ ...
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News briefsCraft management team goes on 450km charity bike ride from German HQ
Three German top managers of the Swedish brand Craft – André Bachmann (CEO), Wolfgang Lagler (sales manager) and Markus Müller (marketing manager) – are embarking on a three-day charity bike ride from their Bavarian headquarters. They want to cover a distance of 450 km to hand over the new club ...
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ArticleCrocs releases 2021 ESG report, ships first shoes made from partially bio-based material
U.S. footwear brand Crocs has released its 2021 environmental, social and governance (ESG) report, highlighting its efforts and plans to improve sustainability topics. As announced last year, the company plans to have become net zero and cut half of the emissions occurring during shoe production by 2030. Furthermore, Crocs wants ...
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News briefsPuma continues to promote Re:Jersey on the big soccer stage
After Manchester City players wore special Puma jerseys made from recycled soccer jerseys before the Premier League match against Watford a week earlier, Borussia Dortmund players now swapped jerseys with fans at Signal Iduna Park before the kickoff of the match against VfL Bochum on April 30th to draw attention ...
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News briefsPuma cuts CO2 emissions despite strong business growth
Puma has cut its own carbon emissions and those from purchased energy by 88 percent between 2017 and 2021. The company also managed to reduce CO2 emissions in the supply chain by 12 percent, despite its recorded business growth of 65 percent during that period. If adjusted for the sales ...
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News briefsNew Balance joins Land to Market
New Balance has announced its membership in Land to Market, an outcome-based verified sourcing solution for raw materials from verified regenerative land with headquarters in Boulder, Colorado. Regenerative agriculture is a conservation and rehabilitation approach to food and farming systems that goes beyond sustainability to improve the entire ecosystem continuously. ...
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ArticleThe size of 140 tennis courts: Nike’s new Serena Williams Building
The new Serena Williams Building (SW) is the largest office building at Nike’s Oregon headquarters, covering the equivalent of 140 tennis courts (approximately 93,000 square meters). It is also where Nike’s Consumer Creation teams, representing Design, Consumer Insights, Women’s, Men’s and Kids Constructs, and Apparel and Footwear Product Merchandising, have ...
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ArticleGreenpeace: Exports of old clothes are used to dispose of plastic textile waste
On Earth Day and as part of Fashion Revolution Week, Greenpeace Germany published the results of on-site research revealing the devastating consequences of used clothing exports for the people and the environment in countries such as Kenya and Tanzania. The overproduction of the fast fashion industry is ...
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ArticleHanesBrands releases 2021 sustainability report
U.S.-based HanesBrands Inc, the owner of brands such as Champion, Hanes and Bonds, has released its 2021 Sustainability Summary Report, outlining progress and plans to achieve ambitious sustainability goals by 2030. “At HanesBrands, sustainability is integrated into everything we do – from our iconic brands to sourcing our materials to ...
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ArticleNike to launch glue-less shoes that can be taken apart in minutes
The Nike ISPA team (Improvise; Scavenge; Protect; Adapt), which experiments with new, unorthodox products and manufacturing methods, will introduce a new shoe model this spring that showcases the brand’s innovative capabilities and offer a glimpse into the future of circular design: The Nike ISPA Link. And in 2023, the next ...
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ArticleBrooks stronger than ever as running industry grows
After ending 2021 with global sales of more than $1.11 billion, Brooks Running expects double-digit year-over-year growth in 2022. Despite ongoing disruptions in the global supply chain impacting the running industry, Brooks claims it will continue to deliver for runners and outperform the competition. In Q1 2022, Brooks took first ...
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News briefsTimberland expands Timberloop recycling program to Europe
Around this year’s Earth Day, Timberland announced several initiatives within its CSR program, the most interesting being the expansion of the Timberloop take-back program into the U.K., Germany, France and Italy, with more European markets to follow. The recycling program allows consumers to return their worn Timberland footwear, apparel or ...
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News briefsDecathlon has donated 36K items of unsold merchandise
Decathlon says that the deal it struck in April of last year with Comerso, a digital and logistical anti-waste platform for companies, has resulted in the donation of some 36,000 items of unsold merchandise to various associations. Among these are the French Red Cross and the Recyclerie Sportive, a network ...
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ArticlePuma launches circular economy project Re:Jersey at Manchester City Premier League match
Manchester City players wore special Puma jerseys made from recycled soccer jerseys as part of Puma’s Re:Jersey recycling project ahead of the Premier League match against Watford (score: 5-1) on April 23. Re:Jersey aims to reduce waste and pave the way for future circular production models. While Puma’s soccer jerseys ...
