This is how the sporting goods industry deals with CSR & Sustainability – Page 43
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ArticleExperts discuss textile recycling options at a meeting hosted by Lycra
In a second global panel discussion hosted by The Lycra Company, 28 industry experts evaluated the pros and cons of mechanical recycling versus chemical recycling and what is needed to make garment recycling a commercially viable reality. The panelists agreed that chemical recycling is a more promising technology than mechanical ...
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ArticlePraising Allbirds, WSGN warns against greenwashing
With consumers demanding more sustainable and equitable products and being increasingly aware of corporate greenwashing, footwear brands must be authentic in marketing sustainable goods, or else their communication strategy may backfire, WGSN warned during a couple of webinars organized by the Italian trade fair Expo Riva Schuh. Greenwashing can be ...
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News briefs
Pusu teams up with Spinnova for more sustainable skis
A five-year-old Finnish manufacturer of skis and snowboards, Pusu, has decided to partner with Spinnova, using its sustainable fibers to replace carbon and glass fiber as a durable, composite reinforcement material to go with wood. The company has already started pre-selling the first model of skis made with Spinnova for ...
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News briefs
Google develops geographic fiber-tracking tool
Google has added a tool to its Google Earth Engine to gauge fibers by their geographic effects on the environment (air pollution, biodiversity, greenhouse gas emissions, effects on forestry, water use, etc.) and thereby guide textile brands to reduce the carbon emissions of their raw materials procurement. Developed in partnership ...
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News briefs
Decathlon is labelling its own products for CO2
Last month, Decathlon began grading the carbon footprint of apparel and shoes sold under its own brands. So far, the French retailer has labeled 63 percent of these products with a score from A to E (best to worst) and with a figure (in kilograms of CO2) calculated to reflect ...
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News briefsOrthoLite launches new sustainable insole technologies
Source: OrthoLite OrthoLite HybridPlus Bio insole Addressing the rising demand for more sustainable insole solutions from its customers, U.S. brand OrthoLite is putting its plans announced earlier this year into action, introducing two new sole technologies that elevate the total eco content of the insoles to 57 ...
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News briefs
Moncler, Gildan and Adidas star in the DJSI
The 2021 edition of the S&P Global Dow Jones Sustainability Index lists Moncler in its Gold Class, Gildan in its Silver Class and Adidas in the Bronze Class. Three other sports companies – Asics, Puma and the Super Retail Group – were listed along with The Gap and companies in ...
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News briefs
XXL helps a non-profit buy and lend sports equipment
XXL is donating NOK 500,000 (€50,500-$57,400) for the purchase of sports and outdoor equipment – such as alpine skis, sleds and skates – to BUA, a Norwegian non-profit organization that lends such products to the young. So far this year BUA has loaned equipment to twice as many Norwegians (about ...
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News briefsCelebrating its 30th anniversary, Buff supports POW and other organizations
Buff is increasing its financial support for Protect Our Winters (POW) to more than $50,000 per year while launching a new collection that “recognizes the important work and culture” of the non-profit organization, founded in 2007 by the professional snowboarder Jeremy Jones. In addition, the Spanish brand of bandanas, which ...
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News briefsDecathlon works with a social impact brand in Germany
Decathlon is the first sports retailer in Germany to have entered into a partnership with a local social impact company, called Share , to support and promote “social shopping.” As of mid-November, customers can purchase Share beanies and socks in all Decathlon stores and online. For each item sold, another ...
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News briefs
Inov-8 donating to restore peatlands
Inov-8 will be donating 5 percent of online and in-store sales revenues generated from Nov. 15 to 29 to the Cumbria Wildlife Trust, which will use the funds to restore peatlands in and around the U.K.’s Lake District, where the running, hiking and fitness-gear brand is based. For Peat’s Sake, ...
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News briefsCrocs to provide resale-as-a-service with ThredUp
Crocs is launching a resale program with ThredUp’s Resale-as-a-Service (RaaS) platform. Adidas did the same about a month ago, as we reported at the time, and called its program “Choose to Give Back.” Crocs’ program is called “Clean Out” and is likewise intended to help the brand achieve net-zero carbon ...
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ArticleOn to make running shoes from carbon waste
On, the Swiss brand of running shoes that recently went publicin New York, has announced a shift away from petroleum-based resources with the development of a new foam material called CleanCloud™. It is made from carbon emissions as a raw material. On is the first company in the footwear industry ...
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News briefsAdidas scores high on S&P's sustainability index
Adidas has undergone a very positive ESG (environmental, social and governance) evaluation conducted by the ratings agency Standard & Poor’s (S&P), receiving a score of 85/100. It is the most recent of the 27 companies to obtain a public ESG profile, and the only one in the sports industry. By ...
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News briefs
VF makes new CSR pledges
VF Corp’s fourth sustainability and responsibility report says the group will achieve zero waste verification at all its warehouses and distribution centers by the end of this year, compared with 72 percent at present. This would mean that at least 95 percent of their waste will be diverted from landfills. ...
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ArticlePentland Brands makes new CSR commitments
Coinciding with the start of the COP26 conference on the climate in Glasgow, Pentland Brands released a set of new commitments to support people and the planet for the year 2032, when it will be celebrating the 100th anniversary of its business. The company’s “100-1-0” positive business strategy sets out ...
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News briefs
Zalando’s Zircle app adds resale option in Germany
Zalando has revamped and relaunched the Zircle app in its home market. German customers of the Zalando marketplace can now return articles of womenswear bought from their fellow customers there. All such items appear in the customers’ order history on the app. The new service will be extended to menswear ...
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News briefs
The IOC boosts its environmental policy
Ahead of the COP 26 conference on climate change due to start in Glasgow on Nov. 1, the International Olympic Committee (IOC) pledged to halve its “direct and indirect greenhouse gas emissions” by 2030. Its previous pledge was to cut them by 45 percent by the same deadline, in keeping ...
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ArticleTecnica rolls out ski boot recycling project in 8 countries
After revealing its plans for an end-of-life solution for used ski boots in the spring of this year, the Tecnica brand is about to start its new “Recycle your boots” program. The circular project, being launched in the Alps region this autumn, aims to contribute to protecting the planet by ...
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Article
Decathlon is making new environmental pledges for 2026
Decathlon says it has spent the past two years working with the United Nations’ Intergovernmental Panel on Climate Change (IPCC) to bring its design, production and distribution into line with the Paris Agreement on the earth’s climate. It says that its carbon intensity (tCO2e per euro) has declined by 10 ...
