This is how the sporting goods industry deals with CSR & Sustainability – Page 39
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News briefsAquafil releases online Sustainability Report
Aquafil, the creator of the branded Econyl regenerated nylon, has released online its Sustainability Report 2021. The report revolves around the company’s flagship product Econyl, which is described as putting Aquafil “at the forefront of the circular economy revolution in textiles.” Econyl is made from regenerated waste materials like old ...
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News briefsRossignol launches first recyclable ski
Rossignol has unveiled its new Essential ski, which will be available in limited quantities in FW22-23 and has been designed using the most simplistic and least amount of raw materials, making more than 75 percent of the ski 100 percent recyclable. Following the announcement of its Respect program in 2020, ...
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ArticleEarth Day 2022: IOC presents Carbon Action Awards to 20 sports organizations
To mark Earth Day 2022, 20 major sports organizations were presented with the Carbon Action Awards of the International Olympic Committee (IOC), which recognize efforts to reduce their greenhouse gas emissions. The 20 organizations, including twelve international sports Federations (IFs), seven National Olympic Committees and the Association of National Olympic ...
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News briefsPuma’s Re:Suede project begins
Puma is now conducting the Re:Suede experiment we reported on last month when it was seeking 500 Germans to join some of its brand ambassadors in a trial to determine whether a biodegradable version of its Suede model – made of Zeology-tanned suede, biodegradable TPE and hemp fibers – would ...
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ArticleEarth Day 2022: “Invest in our planet”
The applause for the smartest Earth Day campaign certainly goes to Allbirds. At www.keeptheamazonprime.com, a “global e-commerce platform you can’t live without,” the shoe manufacturer promotes donations for the Amazon. Every donation is doubled by Allbirds. The European Outdoor Conservation Association (EOCA) has launched a fundraising campaign for Earth Day: ...
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News briefsEuropean debut of Taiga's e-snowmobiles in Sweden
Canadian Taiga Motors Corporation, a manufacturer of all-terrain e-vehicles, has chosen SkiStar’s resort in Sälen, Sweden, for the European debut of its electric snowmobiles. According to the Québec-based company, the European debut is an important step in Taiga’s global expansion efforts. For ski resort operator SkiStar, this is an important ...
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News briefsCrocs appoints Deanna Bratter as vice president and global head of sustainability
Source: Crocs Deanna Bratter Following Crocs’ announcement of its ambitious sustainability strategy in July 2021, under which it aims to achieve a net-zero footprint by 2030 and become a more sustainable brand overall, the company has now announced that Deanna Bratter has joined the company as vice ...
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ArticleIOC and stakeholders support Ukrainian Olympic Community and athletes
Source: World Athletics/IOC World Athletics’ fund support professional athletes affected by the war in their home country. As normal civil life is made impossible in Ukraine due to the Russian invasion, so is regular training for most athletes in the country. The International Olympic Committee (IOC) has ...
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News briefsNike collaborates with Billie Eilish on eco-friendly AF1 and apparel capsule
Nike and Billie Eilish, the award-winning singer and songwriter, have re-imagined the Nike Air Force 1 (AF1) using the singer’s “environmentally preferred materials.” The entire shoe is made from 18 percent post-consumer recycled content. For the AF1, Eilish chose a synthetic nubuck material that uses 80 percent recycled materials. The ...
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News briefsLululemon expands “Like New” resale program across U.S.
After launching its “Like New” pilot program last spring in 80 stores in California and Texas in collaboration with Trove, recognized industry experts in branded re-commerce, to support with resale technology and operations, Canadian athleisure brand Lululemon, which most recently expanded into the running and tennis markets, has expanded its ...
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News briefsNew digital CSR training program helps companies build a more meaningful business
The Swedish business development consultancy Helping You Grow International Business AB (Huginbiz) is offering a new digital training program starting this September to help brands transition to a more sustainable and responsible business. “Better Every Day” is a 6-month introductory program that introduces sustainability and CSR and how to effectively ...
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News briefsNew drop of Adidas/Allbirds low-carbon running shoes
Source: Allbirds/Adidas Adidas and Allbirds have expanded their collaboration for low-carbon running shoes. Four new colorways of the Adizero x Allbirds 2.94 KG CO2E have been launched on adidas.com, allbirds.com, the Adidas and Allbirds apps and select Adidas and Allbirds stores globally. The new footwear drop is ...
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News briefsPangaia launches world’s first shirts made from 100% Infinna
Pangaia, a London-based materials science company, and Infinited Fiber Company, a Finnish circular fashion and textile biotechnology company, have introduced the world’s first shirts made from Infinna™, a new textile fiber produced entirely from textile waste. This is the first time a shirt made from 100 percent Infinna, a regenerated ...
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News briefs
UEFA and UNECE sign Memorandum of Understanding on sustainability
UEFA and the United Nations Economic Commission for Europe (UNECE) have signed a Memorandum of Understanding (MoU) that aims to show how football and hosting UEFA events can support cities to become more sustainable. UNECE is one of the five regional commissions of the United Nations and works to promote ...
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News briefs
A fund to help PGA of Ukraine and their families
The Confederation of Professional Golf (CPG) and Ryder Cup European Development Trust have joined with the PGA of Ukraine to create a campaign that will help the PGA members and families who have been displaced by Russia’s war in their country. The campaign will drive donations via a GoFundMe campaign ...
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News briefsElan commits to tree planting project in Slovenia, plans further environmental measures
The Slovenian ski manufacturer Elan has started several projects to improve the sustainability of its operations and installed a new portal for the communication of its environmental efforts, elanskis.com/sustainability. Part of the company’s sustainability plan is the installation of a solar power plant that will start producing in the fall ...
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News briefsNike introduces the Pegasus Turbo Next Nature and Mercurial Vapor Next Nature
Nike has presented two developments in performance footwear with sustainability in mind. The Pegasus Turbo Next Nature is made with at least 50 percent recycled material by weight. The running shoe uses 100 percent recycled Flyknit yarns in the upper. The Flyknit yarn is dyed in a process that reportedly ...
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News briefsAnti-mulesing campaign of Four Paws targets Nike and other brands
A new report on “The use of merino wool in sportswear,” conducted by global animal welfare organization Four Paws, reveals the results of a study commissioned by an independent laboratory in the U.K. to examine wool samples from various companies. The samples from the ten largest global sports brands inspected ...
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News briefs
Aquafil and Itochu sign agreement to expand nylon circular business
Aquafil, the creator of the branded Econyl regenerated nylon, and Tokyo-based Itochu Corporation have announced signing a non-exclusive business alliance agreement to expand and accelerate the nylon circular business. The two companies announced a strategic partnership in February last year. Aquafil created its Econyl Regeneration System in 2011. Econyl nylon ...
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ArticleCelebrating The International Day of Sport for Development and Peace
April 6 is The International Day of Sport for Development and Peace. This year’s theme is “Securing a Sustainable and Peaceful Future for All: The Contribution of Sport.” The UN sees this as “an opportunity for the Day’s celebrations to promote the use of sport as a tool to advance ...
