Financial

Puma sees improving trends ahead, maintains FY24 outlook

By 2024-05-11T14:30:00

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Puma, now that its most “challenging” quarter of the year is over, is forecasting sequentially improving trends for the remainder of 2024. Stronger sales growth is projected in H2 as the commercialization of developing product trends and impact of the company’s accelerated brand elevation strategy take hold.

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