All France articles – Page 2
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News briefs
Union Sport & Cycle with new event about innovation
Union Sport & Cycle (USC), the French sporting goods and cycling industry association, has announced the launch of NEXTGEN by USC, a new event for sports industry players focusing on innovation and the social impact of sports. The event’s inaugural edition will take place on June 19-20 at the Maison ...
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News briefs
Ironman and L’Equipe Group form new partnership in France
Ironman and L’Equipe Group have announced a new broadcast partnership that will see L’Equipe provide live coverage in France for 12 Ironman races in 2023. These will include both the men’s and women’s editions of the VinFast Ironman World Championship triathlon in Nice, France – the first time since the ...
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Article
Amazon puts the moves on France
In the Pixar movie of the same name, a Provençal dish called ratatouille serves to save the soul of a crotchety old food critic in France. The stewed vegetables produce an epiphany, hitting the critic like the madeleine hit Proust, and transport him back “in search of lost time” or ...
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Asics opens its first European pro athlete training center
Japanese sports brand Asics has announced the opening of Chojo Camp Europe, the brand’s first European pro-athlete training center. The camp, managed by Dave Klink, is located at Font-Romeau, a commune in France’s Pyrénées-Orientales, near the Spanish border. Font-Romeau is one of the oldest ski resorts in France and the ...
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News briefs
French Ministry of Sports to establish ethics committee
France’s minister of sports and Olympic and Paralympic Games, Amélie Oudéa-Castéra, has announced the creation of a “national committee to strengthen ethics and democratic life in sport.” The committee will comprise qualified personalities from all horizons, the minister said. Once installed, it is expected to present proposals for a reform ...
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News briefs
Sport at work in France is a good idea, in theory
According to a recent study by Medef, the leading network of entrepreneurs in France, and the Toluna-Harris Interactive Institute, 92 percent of company executives and 93 percent of employees consider that sport in the workplace is either “a good thing” or “a very good thing.” However, only 13 percent of ...
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News briefs
Unibet starts sponsoring amateur basketball in France
Kindred Group’s sportsbook brand Unibet has generalized the name of its sponsorship program in France from #AuCoeurDuFootball to #AuCoeurDuSport (literally “in the heart or core of sport”). This year, the program will be supplying kits and other equipment (worth about €2,500 per club) to some 400 amateur clubs – 100 ...
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News briefs
Germany and France imagine a “year of sport” at latest meeting
A Franco-German Council of Ministers celebrated the 60th anniversary of the Elysée Treaty in Paris on Jan 22 – a treaty of friendship between France and West Germany, signed by President Charles de Gaulle and Chancellor Konrad Adenauer on Jan 22, 1963 at the Élysée Palace. The recent Council of ...
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News briefs
France has a new Ambassador for Sport
Samuel Ducroquet is the new French Ambassador for Sport, a diplomatic position within the French Ministry of Foreign Affairs. He takes over from Laurence Fischer, who had been in place since 2019. The role of ambassador for sport was created by Laurent Fabius, at the time Minister of Foreign Affairs, ...
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News briefs
Adidas might move its Paris store to a more central location
According to Sport Guide, Adidas is considering moving its 2,000-sqm store on Paris’ Champs-Elysées to another location, also on the Champs-Elysées but in a better spot, more visible to pedestrians and tourists. The Avenue des Champs-Élysées in Paris’ 8th arrondissement runs between the Place de la Concorde and Place Charles ...
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News briefs
NBA and French government collaborate to promote basketball in France and Africa
NBA commissioner Adam Silver and French president Emmanuel Macron have unveiled a plan to collaborate on various initiatives meant to elevate basketball in France and Africa at all levels. Silver, Macron as well as NBA deputy commissioner Mark Tatum, NBA head of basketball operations Joe Dumars and French Basketball Federation ...
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News briefs
Skechers reportedly plans new store openings in France
Skechers is planning to open several stores in France in 2023, according to a report by Sport Guide. The American sneaker brand is planning to open new stores at two shopping malls – 4 Temps (Paris La Défense) and Belle Epine (Thiais - Paris metropolitan area) – probably in mid-2023, ...
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News briefs
Decathlon employees in France demand higher wages
Several dozen employees of the sporting goods chain manifested on Jan. 14 in front of some of the retailer’s stores in France to demand better wages following a strike call by CFDT, one of France’s major confederations of trade unions. The strike date coincided with the first Saturday of the ...
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News briefs
Go Sport to acquire Gap France amidst uncertain future
Parent company Hermione People & Brands has confirmed in a short statement that its French sports retail chain subsidiary Go Sport will acquire the master franchise for Gap in France. French investigative online newspaper Mediapart originally unveiled the information on Jan. 10. According to Mediapart, Go Sport and Gap France ...
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News briefs
Sprinter plans to open physical stores in France
According to a report by Sport-Guide, Sprinter is exploring options to open physical stores in France. The plan of the Spanish sporting goods retailer, scheduled to start this year, is set to involve primarily Paris/Ile de France and the south of France for stores with a surface of 900 to ...
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News briefs
Go Sport with new managing director
About two weeks before the Grenoble Commercial Court was expected to rule on the possible insolvency of Go Sport, based in Sassenage in the French Isère department, its parent company Hermione, People & Brands (HPB) announced that Patrick Puy was appointed as its new general manager, effective Jan. 4. The ...
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Article
Consumer sentiment in Europe improves
Consumer sentiment improved slightly in Germany, France and Italy, the three main economies of the European Union, but consumers remain cautious in a challenging economic environment. In December, German consumer sentiment is expected to rise by 1.7 points to -40.2 points from -41.9 points in November, according to the market ...
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News briefs
France’s government focuses on sports employment
France’s ministers of labor, sports, and education and vocational training – Olivier Dussopt, Amélie Oudéa-Castéra and Carole Grandjean – have signed a roadmap document to accelerate professional integration through sport. Sport currently represents 448,000 jobs in France, namely 2.2 percent of the country’s overall salaried workforce. It is also a ...
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News briefs
H&M’s Arket opens flagship in Paris
The first French flagship store of Arket, H&M’s “one-stop destination for sustainable fashion for women, men and children,” opens Nov. 4 in a sleek Scandinavian design at 13 Rue des Archives, Le Marais, in Paris. The store covers 400 square meters on two floors and overlooks a courtyard with a ...
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News briefs
Decathlon supports new chair in ecodesign in France
Decathlon France has partnered with École Nationale Supérieure des Arts Décoratifs (ENSAD), a Paris-based art and design grande école, to launch a new “Chair in Ecodesign and Creation.” The chair, at the crossroads of research and practice, will support the development of sustainable solutions in the fields of leisure, sports ...