All Golf articles – Page 3
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News briefsSeve Ballesteros Foundation launches first golf apparel collection
The Seve Ballesteros Foundation is introducing its first golf apparel collection to honor Seve Ballesteros and coincide with the 40th anniversary of his victory at the 1984 Open Championship. The first Seve collection features items made in cotton, cashmere and four-way stretch technical fabrics. It comprises golfing essentials like polos, ...
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News briefsPuma Golf releases product capsule to celebrate British Open
Puma Golf has unveiled the Fair Isle Capsule, which is rooted in tradition and pays tribute to The Open Championship, sometimes called the British Open outside the UK.
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ArticleRyder Cup 2023 reportedly generated €262 million for the Italian economy
The 2023 Ryder Cup at Marco Simone Golf and Country Club in Rome boosted economic activity in Italy by €262 million, according to a report by researchers from Sheffield Hallam University’s Sport Industry Research Centre (SIRC). The figure marks a record for a Ryder Cup held in Europe and an ...
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News briefsDP World Tour partners with J.Lindeberg
Swedish sports and fashion brand J.Lindeberg has become the official clothing supplier of the DP World Tour in an exclusive multi-year partnership. As part of the agreement, J.Lindeberg will outfit the tour personnel with a range of bespoke products at the DP World Tour’s 44 tournaments across 24 countries. In ...
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News briefsWaugh steps down as CEO of PGA of America
Seth Waugh is stepping down after six years as CEO of PGA of America. His contract was up for renewal on June 30, but Waugh decided against it, said the organization. He will stay on in a senior advisory role. Kerry Haigh, the Chief Championships Officer and a key executive ...
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News briefsPGA Tour appoints Weitz as Chief Marketing & Communications Officer
Source: PGA Andy Weitz The PGA Tour has announced the appointment of Andy Weitz as Chief Marketing and Communications Officer and Executive Vice President, Investor Relations for the Tour’s global operations. In addition to overseeing marketing and communications, Weitz will take on a newly created investor relations ...
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News briefsFirst J.Lindeberg golf collection for the US team in Paris unveiled
Source: J.Lindeberg For the first time, Swedish sports fashion brand J.Lindeberg dresses the US men’s golf team for the Olympics in Paris. The complete collection of the outfits for both men and women was now unveiled. J.Lindeberg commented that it wanted to make the collection a mix ...
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News briefsAdidas partners with the UK Golf Federation
The UK Golf Federation has announced Adidas as its newest corporate partner. Effective Jan. 1, 2025, this new collaboration will give the UK Golf Federation members enhanced membership benefits and Adidas access to a broader audience of golfers across the UK. The UK Golf Federation is a not-for-profit organization with ...
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ArticleA biometric day at the links
The United States Golf Association (USGA) is introducing facial scans for admissions at the US Open, according to Find Biometrics, which cites Sports Business Journal. The system was tested a couple of weeks ago at the US Women’s Open (Lancaster Country Club, Pennsylvania), where about a thousand fans per day ...
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News briefsNew Area Director in Southeast Asia for Duca Del Cosma
Source: Duca del Cosma Amiek Krakers Italian luxury golf fashion brand Duca del Cosma has appointed Amiek Krakers as its new Area Director in Southeast Asia. Krakers, who is originally from the Netherlands and has lived in Asia for almost two decades, brings her extensive experience in ...
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News briefsTaylorMade inaugurates expanded golf ball plant in South Korea
TaylorMade Golf has announced the official opening of its expanded golf ball plant facility at TaylorMade Golf Ball Korea (TMBK). It is the company’s third golf ball plant globally, joining its facilities in Liberty (South Carolina) and Taiwan. TaylorMade created TMBK following the acquisition of Nassau Golf Co. Ltd ...
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ArticleGlobal golf equipment market to post 3% CAGR by 2028
The global golf equipment market size is projected to grow at a compound annual growth rate (CAGR) of nearly 3 percent during the 2024-2028 forecast period, according to a new report by research and advisory firm Technavio. The golf equipment market encompasses a wide range of products, including golf clubs, ...
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News briefsFanatics secures retail and merchandising partnership with golf’s R&A
Fanatics has secured an extensive omnichannel retail and merchandising partnership with the R&A, the governing body for golf outside of the USA and Mexico. This long-term agreement encompasses e-commerce, event and physical retail, memorabilia, and licensing rights for The Open and AIG Women’s Open. Under the deal, Fanatics will manage ...
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News briefsTiger Woods’ new apparel brand faces criticism over performance issues at PGA Championship
Tiger Woods’ new apparel brand, Sun Day Red, faced criticism during the PGA Championship’s opening day as the golfer struggled with visible sweat issues. Launching earlier this year after ending a longstanding partnership with Nike, Woods’ brand aims to redefine golf wear. At golf club Valhalla, Woods appeared in a ...
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News briefsLIV Golf hires former PepsiCo executive as its new CMO
LIV Golf has announced the appointment of Adam Harter as its new Chief Marketing Officer (CMO). Harter, who has already joined the organization, will report to LIV Golf’s Commissioner and CEO, Greg Norman. Harter worked for more than 22 years at PepsiCo, most recently as PepsiCo’s Senior Vice President ...
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News briefsCobra Golf unveils revolutionary 3D-printed iron set
Cobra Golf has launched its first full set of 3D-printed irons, the Cobra Limit3D, marking a significant advancement in golf equipment manufacturing. Initially introduced in fall 2020 with the KING Supersport-35 putter, Cobra has continued to refine its 3D printing capabilities, now including a range of more sophisticated multi-material putter ...
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ArticleUS Open champion Matthew Fitzpatrick joins Arccos as investor and ambassador
Arccos, a leader in AI-connected golf technology, has announced US Open Champion Matthew Fitzpatrick as its newest investor and Tour Ambassador. Fitzpatrick, currently ranked No. 14 in the world, will continue utilizing Arccos to enhance his performance analysis and preparation for PGA Tour events, major championships, and Ryder Cups. Fitzpatrick ...
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ArticleEastside Golf launches first women’s line, emphasizing authenticity and inclusion
Eastside Golf has officially launched its first women’s line in response to growing demand, aligning with an uptick in female participation in golf. Co-founder and Creative Director Olajuwon Ajanaku explained the approach: “Since our early days, we’ve had women purchasing Eastside Golf items for themselves, and asking us when we’d ...
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News briefsSuperStroke buys Lamkin Grips
SuperStroke has acquired Lamkin Grips, a 99-year-old, family owned maker of golf grips. According to SuperStroke, Lamkin’s CEO, Bob Lamkin, will “continue to serve as a board member and will remain involved in the company.” In addition to what it calls the number-one putter grip in golf, SuperStroke produces custom ...
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ArticleLIV Golf announces executive hires
LIV Golf has announced the appointments of David Phillipps as Chief Financial Officer, Ross Hallett as EVP, Head of Events, Katie O’Reilly as EVP, Head of Team Business Operations, and Pam Sacree as Head of Human Resources. Additionally, Tim Taylor has been appointed to a new EVP role and will ...