All Health & Wellness articles
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ArticleWhy sport could be one of the most important social policy tools
The Sporting Goods industry generates billions in annual revenue, but according to FESI its most important contribution may be one that never shows up in trade statistics.
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ArticleHelping people feel better is becoming the sports industry’s greatest growth opportunity
Brand strategist Fredrik Ekström argues that the sports and outdoor industry’s greatest growth opportunity lies not in helping existing consumers perform better, but in helping millions of new consumers feel better through movement, connection and nature.
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Infographics & DataPhysical inactivity 2026: The cost of standing still
The WEF puts $169 billion of sporting goods revenue at risk from rising inactivity, and the WHO’s 2026 milestone will pass unmet. Our Impact of Sports Special gathers the new evidence and the people working on the problem, from Brussels to the brands.
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News briefsAlo Yoga will open a large store on the Champs-Elysées
The new opening next year is part of the brand’s international expansion.
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News briefsSmart-ring producer en route to $11bn valuation
Ōura Health Oy, the Finnish maker of the Oura ring fitness tracker, is raising $875 million in Series E funding.
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ArticleAsics: A 15-minute walk delivers more lasting benefits than a wellness holiday
Asics is encouraging people to take an Everyday Escape.
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ArticlePeloton launches commercial hardware line and AI coaching program
Peloton enters commercial fitness with Pro Series hardware and AI-driven coaching, marking the next phase of its turnaround.
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News briefsThe fittest cities in America for 2025
The 18th annual ACSM American Fitness Index ranked 100 largest cities based on 35 indicators.
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News briefsTechnogym inaugurates US headquarters in Jersey City
The new HQ represents a significant investment in logistics and customer-support infrastructure.
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ArticleRetail: Last call for a mindset shift
As the retail landscape undergoes profound change, Christina Kässhöfer calls for a change in the way retailers think.
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ArticleOutlook 2025: Chances for the sporting goods industry
What does 2025 have in store for the sporting goods industry? Our comprehensive analysis finds six opportunities for growth.
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ArticleExploring the intersection of sport, health, and innovation at ISPO Munich
Health is no longer just a personal goal, it’s a global conversation. At ISPO Munich, this conversation is front and center, uniting leaders across sports, wellness, and technology.
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ArticleTrailfulness: Embracing mental well-being as a strategic imperative in the outdoor industry
In a mini-series of articles brand strategist Fredrik Ekström reveals not only consumer insights but shows strategic opportunities for brands how to evolve a deeper relationship with their customers. In this second out of four articles Ekström explains how (mental) well-being can become a crucial part for their products, services and storytelling. For this he also introduces the expression of “Trailfulness”.
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ArticleHow to turn sports passion into movement
The sports world must confront reality: there is very limited data that suggests major sporting events significantly boost long-term sports participation.
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ArticleMichelle Obama’s Plezi Nutrition joins forces with Stephen and Ayesha Curry
Plezi Nutrition, a public benefit company co-founded by former First Lady Michelle Obama in 2023, is teaming up with Stephen and Ayesha Curry as investors and brand partners.
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ArticleGlobal decline of physical movement and how the sporting goods industry can take up this challenge
The global decline in physical activity poses serious health risks, and the sporting goods industry is uniquely positioned to address this challenge through innovative initiatives.
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ArticleDriven by purpose: the social impact of sport
Sport is a powerful force for positive social change, promoting inclusion, teamwork, and mental wellbeing. From grassroots initiatives to global campaigns, leading brands like Nike, Puma, and Adidas are using their platforms to foster community, support equality, and champion important social causes.
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ArticleWFSGI CEO Emma Zwiebler: “We need to tackle the physical activity crisis by harnessing the power of our industry”
Physical inactivity is on the rise, posing a major threat to public health and the sporting goods industry.
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News briefsXponential acquires metabolic health brand, partners with fitness and dance platform
Xponential Fitness has agreed to acquire the metabolic health brand Lindora. Under the terms of the transaction, Lindora’s 31 clinics will become Xponential franchise locations, and Xponential will acquire all of Lindora’s intellectual property and franchise the brand globally. The transaction is expected to close in early 2024. Founded ...
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ArticleLululemon to host World Mental Health Day activities around the globe
Canadian company Lululemon is launching a series of interactive wellness events in communities around the world in honor of World Mental Health Day on Oct. 10, 2023. The day aims to raise awareness and create positive change around the world through mental health education. Planned events range from collaborative sweat ...