Latest – Page 2
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ArticleAnta to open a first US store
The world’s third-largest sportswear brand marks its US retail debut 13 February with NBA All-Stars at a ribbon-cutting ceremony.
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ArticleSwedish brand Craft opens first China flagship
The Swedish endurance sports brand debuts its Chinese retail strategy with a full-scenario experience store.
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ArticleTradebyte e-commerce report: Sports outpaces fashion
New data from Tradebyte’s brand network shows sporting goods gaining ground as return pressures and dupe culture reshape European e-commerce.
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News briefsSports Emotion hires Adidas veteran to handle its own-brands
Spanish retailer creates new senior role to expand private label portfolio and boost profitability
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ArticleFrasers Group opens first Nordic flagship store
British retail giant deploys Sports Direct alongside XXL to control Nordic sporting goods through complementary urban and destination retail positioning.
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News briefsTradeInn brings travel and outdoor veterans to board
The Spanish online retailer adds eDreams co-founder Pérez-Tenessa as chairman and ex-Backcountry chief Nielsen.
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News briefsFrench retailer Snowleader posts 18% revenue growth
The French snow sports retailer delivered 720,000 orders across 46 European countries, with international sales accounting for 51 percent of volume.
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ArticleHervis sold to Snipes founder consortium
One of Central Europe’s leading sports retailers changes hands as Snipes founder Sven Voth and Factory Berlin’s Udo Schloemer acquire chain from Spar.
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ArticleDICK’S names nine Team USA Olympic ambassadors
Nine Olympic and Paralympic athletes will share behind-the-scenes content and direct youth sports grants as DICK’S builds Milano Cortina 2026 activation.
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ArticleSport 2000 grows 9% in 2025
German-based retail giant hits €4.4 billion in external sales as domestic market leads with a 15 percent surge.
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ArticleLA Lakers star launches direct-to-fan platform
Luka Dončić has launched 77X, an athlete-owned platform that controls IP and fan relationships—bypassing traditional brand partnerships through vertical integration.
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ArticlePSG plants its flag in Hong Kong
Paris Saint-Germain has launched its first permanent retail space in Hong Kong partnering with Fanatics China to reach its second-largest Asian fan base.
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ArticleAdidas, Nike, UA get floors to themselves at El Corte Inglés, Puerta del Sol
Spanish retailer dedicates entire building to sportswear, with major brands getting dedicated floors and expanded sneaker selection.
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ArticleIntersport fined €3.5m for customer-data transfers
France’s data watchdog penalises the sporting goods retailer for transferring loyalty programme members’ contact details to social networks without consent.
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WebinarWatch now: The New Luxury in China’s $40B Sports Market
Watch SGI Europe & Hot Pot to analyze FY2025 e-commerce data and the shift toward high-performance gear in China’s $40B sports market.
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ArticleHibbett turns to DoorDash
Athletic retailer Hibbett launches on the local commerce platform to expand on-demand delivery across the US
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ArticleJD Sports scales RFID tech for global inventory
JD Sports taps Checkpoint Systems to deploy RFID tech across 2,500 stores, targeting 98% stock accuracy to boost omnichannel sales.
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News briefsXtep goes multi-channel in Malaysia
Xtep forms joint venture with Bonia Corporation in Malaysia, opening flagship store at Mid Valley Megamall as part of Southeast Asia expansion strategy.
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ArticleNike, Mizuno lead StockX resale growth in 2025
Mizuno leads sporting goods resale growth at 124 percent as nearly 200 brands hit record sales on StockX in 2025, signaling shifts in athletic market.
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ArticleAgilitas Sports launches India’s first big-box store
Vertically integrated sportswear company Agilitas Sports opened its first 34,000-square-foot SportsYard store in Bengaluru on Jan. 7.
