LATEST – Page 189
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News briefs
Hummel marked 2019 UN International Day of Persons with Disabilities...
Hummel marked 2019 UN International Day of Persons with Disabilities (IDPD) on Dec. 3 with the world première of a new documentary on The Impossible Team. The Danish company co-produced the film together with a non-profit organization, Football For A New Tomorrow (FANT). The film supports a Sierra Leonean football ...
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News briefs
Stadium has agreed to extend its cooperation with Soccer Sirius...
Stadium has agreed to extend its cooperation with Soccer Sirius for another four years, until the end of 2023. Soccer Sirius is a Swedish association that gives young people at various locations who might never come into contact with football a chance to participate in the game. The project, called ...
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News briefs
Ziener will be for the first time the official clothing...
Ziener will be for the first time the official clothing partner of the Nordic World Ski Championships. They will be staged by the International Ski Federation (FIS) in Oberstdorf from Feb. 23 to March 7, 2021. Under the deal, which was brokered by Infront, the German brand will dress more ...
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News briefs
Babolat has signed a two-year extension of its apparel and...
Babolat has signed a two-year extension of its apparel and footwear sponsorship for the Pádel Estrella Damm, the world's largest amateur series of padel tournaments, with upwards of 60,000 players. The French producer of racquet-sports equipment initiated its association with the Spanish competition in 2016.
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News briefs
Victor De Le Rue, the 2019 Freeride World Tour champion,...
Victor De Le Rue, the 2019 Freeride World Tour champion, has joined Jones Snowboards as a new international team rider. The 30-year-old was named French rider of the year in 2012, 2013 and 2014, Snowboarder magazine's N° 3 Rider of the Year 2015 and has appeared in snowboard films, several ...
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News briefs
Adidas Terrex UK will be the official apparel sponsor of...
Adidas Terrex UK will be the official apparel sponsor of the Threshold Trail Series in 2020. The Threshold Trail Series is a series of four endurance trail events in the U.K., each offering a variety of terrains, gradients, elevations, landscapes and distances. The four events include: Heineken Race to the ...
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News briefs
Erreà Sport and Rugby Europe, the administrative body for rugby...
Erreà Sport and Rugby Europe, the administrative body for rugby union in Europe, have announced a partnership agreement that makes the Italian brand the official apparel supplier of Rugby Europe until June 30, 2023. The collaboration will begin with the first round of the 2020 Rugby Europe Championship, on Feb. ...
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News briefs
Odlo has announced a partnership with the Lausanne 2020 Organising...
Odlo has announced a partnership with the Lausanne 2020 Organising Committee of the Third Winter Youth Olympic Games, which will be held in Lausanne in January 2020. As an official partner of the Games, the Swiss brand will provide the 3,500 volunteers with uniforms in the colors of Lausanne 2020, ...
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Short stops
Le Col has been chosen by Team Bahrain McLaren, the...
Le Col has been chosen by Team Bahrain McLaren, the pro cycling team, as its technical kit partner
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Short stops
Alibaba Group has announced a new partnership with Manchester United...
Alibaba Group has announced a new partnership with Manchester United that will give the Chinese e-commerce giant exclusive rights to share club contents in China across the group's platforms
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Short stops
Erreà Sport and the Norway Rugby Federation have signed a...
Erreà Sport and the Norway Rugby Federation have signed a three-year agreement that makes the Italian sportswear brand the new technical sponsor of the Norway national rugby team
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Article
Intersport’s internet platform widens its reach
After doing its own thing in the area of e-commerce, as the Intersport organizations in France and some other countries are still doing, Intersport Germany has decided to take part in the international development of Intersport 2.0, the omni-channel digitalization strategy of Intersport International Corporation (IIC).
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Article
China’s Topsports doesn’t disappoint with first results since IPO
After raising $1.01 billion in an initial public offering on the Hong Kong stock exchange last month, Topsports International Holdings, the sports retailing arm of Belle International, published strong results for the six months ended on Aug. 31. Sales rose by 12.4 percent as compared to the year-ago period to ...
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Article
New records for Alibaba’s Singles Day
The gross merchandise value (GMV) generated by Alibaba’s 11th Singles Day hit a record of 268.4 billion yuan renmimbi (€34.7bn-$38.3bn), eclipsing last year’s score by 26 percent, thanks in part to a longer pre-sales period, a larger assortment of discounted products, the extension of the festival to new markets outside ...
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Article
Nike will boycott new Russian transport route
Nike has made a formal pledge, which has been publicized in the Russia media, to never transport its goods through the Northern Sea Route (NSR) in a bid to help protect the Arctic from environmental challenges. The NSR is a new alternative route for shipments between Asia and Europe, passing ...
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Article
Adidas moves Speedfactory technology to Asia
By the end of this year, Adidas will be transferring the robotic Speedfactory technology that it has developed in cooperation with Oechsler to two of its Asian footwear suppliers to help increase the flexibility of the design and production process. With production times substantially cut there, Adidas says it will ...
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Article
Nike stops with Amazon’s marketplace
A few days after the appointment of a new chief executive, John Donahoe, who previously ran eBay, the Swoosh announced that it will stop a pilot program, initiated in 2017, to sell selected products on the Amazon Retail marketplace. Nike justified the move with its “focus on elevating consumer experience ...
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Article
Zalando is raising standards and fees
Zalando has taken a series of measures to make its delivery services more efficient, to increase revenues and profitability, and to reduce the environmental impact of its operations. One such measure is to terminate home pick-up for premium German customers who wish to return items. This service, which was part ...
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ArticleHaglöfs chief is now running Asics EMEA
Carsten Unbehaun, the German-born executive who became the chief executive of Haglöfs at the beginning of 2018, returned to the European subsidiary of the brand’s Japanese parent company, Asics Corp., as its new chief executive on Nov. 20. Unbehaun will continue to run Haglöfs until a successor is found.
