LATEST – Page 201
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News briefs
Canada Goose began seeking Intuit designers for a special collection...
Canada Goose began seeking Intuit designers for a special collection in January of this year, and Project Atigi has now been extended and expanded. The Canadian outdoor brand is planning to commission 20 native designers from the Inuvialuit Settlement Region, Nunatsiavut, Nunavut and Nunavik – all four regions of the ...
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News briefs
Columbia Sportswear has introduced in the U.S. a footwear line...
Columbia Sportswear has introduced in the U.S. a footwear line designed for both the city and the trail. The SH/FT Collection takes inspiration from the growing tendency among city dwellers to seek balance in their lives by heading to the outdoors. The idea, as Columbia puts it, is to allow ...
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News briefs
Tessitura Taiana Virgilio, the Italian fabric developer based in...
Tessitura Taiana Virgilio, the Italian fabric developer based in Olgiate Comasco, has worked with The Woolmark Company to launch a new fabric designed for use in extreme performance. The new product, called Kinetech Wolf Wool, is a three-layer fabric, but engineered in a single woven structure, with one side made ...
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Short stops
Mizuno has launched a new range of bags for golfers,...
Mizuno has launched a new range of bags for golfers, the BR-D series, which includes models for both trolley users and those who prefer to carry
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News briefs
Adidas has signed multi-year endorsement deal with the world's number-one...
Adidas has signed multi-year endorsement deal with the world's number-one alpine skier, Mikaela Shiffrin. The 24-year-old native of Colorado won 17 World Cup titles in 2018/19, the highest tally for a single season of any skier – regardless of gender – in history. Shiffrin's training goes beyond skiing to include ...
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News briefs
Although it already sponsors a few e-sports teams, Adidas has...
Although it already sponsors a few e-sports teams, Adidas has signed its first sponsorship deal with an individual e-sports athlete: Tyler Blevins, better known as Ninja. Blevins is a professional gamer and gaming streamer who raised eyebrows in the videogame world at the start of August by switching his streaming ...
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News briefs
Hummel, the Danish sportswear brand, has signed a four-year deal...
Hummel, the Danish sportswear brand, has signed a four-year deal to become the official technical kit supplier to the Wigan Warriors rugby club, whose previous sponsor was the Italian brand Erreà. Hummel will supply training apparel and leisurewear as well. The Warriors' new home and away kits will be revealed ...
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News briefs
Zanier has started a contest that allows customers to design...
Zanier has started a contest that allows customers to design glove models in the Go Wild collection for the 2020/21 season. A team at Zanier will first select the three best products from the submissions. The winner will be nominated by the online community on Facebook. The best design will ...
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News briefs
Sport 2000, the German buying group, has announced its sponsorship...
Sport 2000, the German buying group, has announced its sponsorship of 1. FC Köln, the well-known football club from Cologne. The deal is part of Sport 2000's partnership with 11Teamsports, which has been sponsoring the same football club since July 2019. Sport 2000 undertook a similar sponsorship of VfB Stuttgart's Mercedes-Benz ...
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News briefs
Under Armour and Zalando have joined forces for a new...
Under Armour and Zalando have joined forces for a new marketing campaign called “Shepwr” (pronounced “she power”). The brands will be accompanying a purely female influencer group, along with the Berlin-based musician Lary Poppins, on a three-day workout. The athletes will be demonstrating exercises on their social-media channels and providing ...
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News briefs
As part of Adidas' “She Breaks Barriers” initiative, Stadium will...
As part of Adidas' “She Breaks Barriers” initiative, Stadium will be broadcasting the stories of struggle and success of a roster of star female athletes. Stadium is a 24/7 multi-platform sports network, featuring exclusive live and on-demand games and events. The special two-part broadcast, which began on Aug. 26, is ...
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AnalysisAsia-Pacific overtakes Europe in a buoyant sports footwear market
Driven by a booming Chinese market and by the growing lifestyle sneaker trend, the branded athletic footwear market grew by 8.9 percent to a new record of $66.7 billion in terms of invoiced sales in dollars in 2018, according to an annual survey by Sporting Goods Intelligence. Retailers did not ...
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Article
Adidas maintains its guidance but warns about a global crisis
Commenting on the Adidas Group's latest results just after a much-criticized, temporary drop in the value of the yuan renmimbi, the company's chief executive, Kasper Rorsted, warned last Thursday that “everybody will lose” if the trade dispute between the U.S. and China escalates into a currency war, as it will ...
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Article
Adidas and Sportmaster join forces on the Russian market
Confirming our previous report on the subject, Adidas and the biggest Russian sports retailer announced that they had signed a new partnership agreement in a joint statement on July 23. For many years, Adidas had refused to sell it products to Sportmaster, focusing instead on its own large network of ...
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Article
Intersport works with Amazon and SportMarken24 in Germany
Intersport Germany continues to expand the range of omni-channel services for its retail members. Most recently, the German-based retail cooperative opened new channels for targeted sales on third-party platforms.In addition to its own online platform, intersport.de, which operates out of its headquarters in Heilbronn, the company is now offering to ...
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News briefs
Nike has made another acquisition to boost its consumer-direct initiative....
Nike has made another acquisition to boost its consumer-direct initiative. After taking over a data analytics firm, Zodiac, and a developer of body-scanning technology, Invertex, it has acquired Celect, an American company that uses artificial intelligence to analyze retail data and predict future consumer purchases and the related allocations of ...
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News briefs
The former chief executive officer of the Adidas Group, Herbert...
The former chief executive officer of the Adidas Group, Herbert Hainer, will replace Uli Hoeness as chairman of the supervisory board of the FC Bayern Munich, the company controlling the homonymous football club, according to the business monthly Manager Magazin. Hainer, a passionate supporter of the team, in which Adidas ...
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News briefs
VF Corp. has announced the appointment of Jan Van Mossevelde...
VF Corp. has announced the appointment of Jan Van Mossevelde as vice-president and general manager of Icebreaker for the EMEA region, effective with this coming autumn. He will replace Peter Ottervanger, who has decided to leave the brand to pursue new opportunities. Van Mossevelde joined VF in 2015, and since ...
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Short stops
The supervisory board of the Adidas Group has extended the...
The supervisory board of the Adidas Group has extended the contracts of Karen Parker, the executive board member responsible for human relations, and Harm Ohlmeyer, chief financial officer, for five years to 2025
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News briefs
Skechers and Adidas have reached a settlement in their dispute...
Skechers and Adidas have reached a settlement in their dispute over footwear stripes. A filing by Skechers on July 29 at the U.S. District Court for the Central District of California asked for the dismissal without prejudice of a lawsuit brought by Adidas, which had claimed that Skechers' Goldie-Peaks shoe infringed its Three Stripes ...
