More about brands – Page 92
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News briefs
Buff grows by 63%
Original Buff, the Spanish headwear and neckwear company, saw its revenues soar by 63 percent to €85 million during the financial year ended April 30, thanks to multiple reasons. It benefited from the increased popularity of outdoor activities during the Covid-19 pandemic, the launch of its anti-Covid face masks and ...
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News briefs
Schmidt adds the Kappa license for Austria
The German Schmidt Group, which has been the licensee of Kappa for Germany since 1999, is taking over the license to the Italian brand for the Austrian market from Alois Wild, adding shoes to the range sold in the country. The Schmidt Group is also Kappa’s licensee for Poland since ...
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News briefs
Puma collaborates with Goop
Puma has launched a limited-edition collection of women’s activewear in collaboration with Goop, a wellness and lifestyle brand founded by the American actress and singer Gwyneth Paltrow. The collection comprises clothing, sneakers and training accessories that can be worn anytime. The actress started Goop as a weekly newsletter in 2008. ...
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Article
Fitness companies attract new investments
The strong trend in home fitness training, particularly in its internet-connected format, has continued to attract interest from investors in start-ups and other innovative companies that seem to deserve funding to sustain their growth. In the last few days alone, we got news on financial investments in three American companies: ...
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News briefs
Champion releases a third capsule with HyperX
Champion is releasing a third joint collection of apparel with HyperX, a branch of the computing company HP that produces gaming peripherals. The HyperX x Champion Glow in the Dark Collection is a limited edition of Powerblend fleece hoodies ($75), fleece joggers ($60) and cotton T-shirts ($30) with minimalist design ...
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News briefs
Crocs teams up with Gen.G and Minecraft for latest collection
Crocs has teamed up with Gen.G, the owner and operator of e-sports teams, to channel the release of its All Family Tie-Dye collection through a Minecraft build competition. On the dedicated Crocs World server, competitors receive a plot of “land” on which to create a structure to “showcase their personalities ...
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Article
ABG’s planned IPO triggers S&P review
Standard & Poor’s indicated that it may upgrade its debt ratings for the Authentic Brands Group (ABG) based on the amount that it will raise through its planned public offering. The credit rating agency said it expects ABG to use the proceeds to repay a portion of its debt, which ...
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News briefs
Hummel enters the Indian Super League
Hummel has agreed a new partnership deal with the Hyderabad FC for the 2021/22 season. The Danish sportswear brand becomes the official kit partner of the Indian football club. As reported by The Times of India, Hummel views this new partnership as “an avenue to invest in Indian football and ...
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Article
Macron announces new rugby kit deals
Macron, the Italian producer of teamwear, continues to sign new sponsorship deals. While continuing to focus on football, it is expanding its footprint in the area of rugby, where it claims to have become a leader. Notably, it has signed up as the first and only sponsor of the newborn ...
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News briefs
Macron enters the Russian Premier League
Macron has been named new technical sponsor of the Republican Football Flub (RFC) Akhmat, a team from the the Chechen capital of Grozny that competes in the Russian Premier League. The new three-year deal, which takes over from the club’s agreement with Adidas, will begin from the next season. The ...
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News briefs
A new 5G-enabled smart T-shirt can save lives
YouCare is an innovative T-shirt that is said to save lives using 5G technology. The project was presented at the Mobile World Congress 2021 in Barcelona as well as Pitti Uomo in Florence at the end of June. The innovation, totally made in Italy, is developed by the Italian-based AccYouRate ...
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Article
Publishing some figures, ABG files for its IPO
Confirming rumors that have circulated in the past few weeks, the rapidly expanding Authentic Brands Group (ABG) has filed for an initial public offering. It said it seeks to raise $100 million through an IPO on the New York Stock Exchange, but it did not indicate yet the timing, how ...
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News briefs
Puma inaugurates its new French headquarters
Puma has inaugurated its new headquarters for France, home to 120 staff members. The new 4,200-square-meter headquarters is located in the Wacken district of Strasbourg. Puma France was previously headquartered in Illkirch-Graffenstaden, in Strasbourg’s southern suburb. In addition to two office floors, the new eco-friendly facility features a 1,000-square-meter showroom, ...
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News briefs
Kathmandu group issues a profit warning
The new Covid-related retail lockdowns in Australia have negatively affected the profitability of Kathmandu Holdings, whose assets include Rip Curl. Its guidance for the financial year ending July 31 has been reduced to underlying Ebitda of 120 million New Zealand dollars (€71.3m-$84.1m) on revenues of NZ$ 930 million (€552m-$651m), which ...
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News briefs
Titleist opens a European fitting center in England
Titleist has inaugurated a new Titleist Performance Center at the Woburn Golf Club in Bedfordshire, England. The center will serve as the brand’s new home for Tour Players’ support in Europe. The same custom-fitting and performance analysis equipment available to Tour professionals will be available to golfers of all levels, ...
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News briefs
Joma is the new kit supplier of Norwich City
Joma and the Norwich City Football Club have agreed on a new technical kit partnership deal. The financial terms and the length of the agreement, which replaces the club’s previous contract with Errea, have not been disclosed, although the club has described it as a “record-breaking sponsorship deal.” Joma will ...
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News briefs
Bolivia's Pumapunku site inspires a line by Puma and Pronounce
Puma has teamed up with Pronounce, a designer brand with offices in Milan and Shanghai, on a debut collaborative collection of apparel, footwear and accessories inspired by Pumapunku, an ancient archaeological site in Bolivia. Pronounce was founded in 2016 by Yushan Li and Jun Zhou. The collaborative collection, which “combines ...
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News briefsAdidas appoints MD for Central Europe and VP of ‘Global Hype’
Adidas has promoted Marina Moguš from general manager of Eastern Europe to managing director of Central European operations. She will now have charge of the markets of Germany, Austria, Switzerland, Poland, the Czech Republic, Hungary, Slovakia, Lithuania, Latvia and Estonia. The company will in time be expanding her purview to ...
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News briefs
Ellesse partners with Patta to promote inclusivity in tennis
Ellesse has announced a three-year partnership with Patta, a global streetwear brand, which aims to change the perception of tennis, making it more accessible for everyone regardless of their socio-economic background. The partnership will kick off with a community-based tennis tournament in the U.K., called “City Slam,” on July 18. ...
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News briefs
MTS takes over the Crossboccia brand
After distributing the Crossboccia brand since 2009, MTS Sportartikel has taken over the global rights to the brand. Building on the basic idea of the old street games of boccia and boules, Crossboccia is played with soft balls made of robust fabric and filled with granules. Both companies are German. ...