All More Sports articles
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News briefsSarah Strong joins Jordan Brand NIL roster
UConn standout Sarah Strong joins Jordan Brand’s Class of 2025 NIL athletes, reinforcing the brand’s commitment to women’s basketball and next-gen talent.
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News briefsParis Padel Fair launches January 2026
The inaugural Salon du Padel opens in Paris on 31 January 2026, bringing together players, clubs, manufacturers and industry professionals.
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News briefsPadelness in Naples grows 60%
The B2B and B2C event saw a 60% increase in attendance compared to its debut edit.
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News briefsFrance reaches 850,000 padel players
The 2025 Observatoire du Padel reveals significant growth in participation, with women and younger players driving new adoption.
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News briefsIronman 70.3 Hengqin debuts in March 2026
Ironman has announced the Ironman 70.3 Hengqin triathlon will debut on March 15, 2026, in China’s Guangdong-Hong Kong-Macao Greater Bay Area, with a scenic course across the southern island of Hengqin.
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ArticlePTO partners with Saudi Triathlon Federation
The Professional Triathletes Organisation and the Saudi Triathlon Federation have signed an MOU to develop triathlon in Saudi Arabia from grassroots to elite level, up to the hosting of the T100 Triathlon World Tour.
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ArticleColumbia renews MegaMarsch partnership
Columbia announced it will continue as the presenting partner of long-distance walking series Megamarsch through 2028, reinforcing its commitment to endurance and participation events.
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ArticleZoot Sports buys European distributor
US triathlon brand Zoot Sports has acquired its European distributor, Tailwind Brands, to strengthen its presence in Europe’s growing triathlon market and triple revenue over three years.
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News briefsWorld Triathlon approves two new disciplines
Fitness Racing and Swimrun will now operate under the World Triathlon umbrella.
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ArticleNew Balance x Grand Collection: Skate Meets High Fashion
New Balance Numeric and New York’s Grand Collection debut their first collaboration, blending skate heritage, classic sneaker legacy, and high-fashion aesthetics.
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ArticleBaseball’s push: From $12bn industry to Europe’s next growth market
Although baseball is still synonymous with American culture, it has become an economic global force.
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News briefsSupertri acquires Blenheim Palace and New Jersey State Triathlons
These events rank among the largest triathlons globally.
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News briefsIronman World Championships debuts in Oman
The partnership marks one of the biggest investments Oman has ever made into sports tourism.
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ArticleAdidas and Audi join forces in the brand new Formula 1 team
Having joined the circuit in January 2025, Adidas will be sponsoring a second F1 team, Audi’s, for its debut in 2026.
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News briefsWorld Boxing gets provisional IOC recognition
World Boxing was publicly launched in April 2023.
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News briefsLiberty Media announces acquisition of MotoGP
US-based mass media company Liberty Media Corporation, the owner of Formula 1, has announced an agreement to acquire MotoGP, the pinnacle of motorcycle racing with more than 20 Grands Prix across five continents. Liberty Media’s businesses are attributed to three tracking stock groups: the Liberty SiriusXM Group, the Formula One ...
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SponsoredFuture of sporting goods: Investing in technologies will be essential to stay relevant
Data and the use of technology is a valuable asset in sports, and still has huge potential to grow. We discover the potential with a rising player in that field.
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ArticleSlinger becomes Connexa Sports Technologies
Slinger Bag Inc. is rebranding as Connexa Sports Technologies Inc, a connected sports technology company that brings together Slinger, PlaySight Interactive, Ltd, Gameface.ai and Foundation Sports Systems, LLC. As part of the restructuring, Slinger also moved its headquarters from Nevada to Delaware, effective May 16, 2022. With its portfolio of ...
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News briefsGerman Football Association (DFB) signs multi-year contract with Catapult
Catapult, the market leader in performance technology for elite sports, today announced a multi-year contract with the DFB Academy to capture performance data via video, track athlete performance via wearables, and enhance analytics infrastructure at all levels of the German national soccer teams. The company’s integrated platform will enable coaches ...
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News briefsAviron raises $18.5 million and hires COO
Toronto-based connected fitness company Aviron announced $18.5 million in Series A funding led by Chris Carey and Stripes, also an investor in the running brand On. Additional investment comes from Global Founders Capital, Formic Ventures and 24-Hour Fitness founder Mark Mastrov. Aviron is the developer of a gaming-led, smart rowing ...
