All News briefs articles – Page 300
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News briefs
More activewear from Mango
Mango is further expanding its activewear segment by launching a capsule collection of “active” men’s clothing for the gym and the outdoors, made with breathable, comfortable and lightweight materials. It has made it available through its own web shop and at three mono-brand stores in Barcelona. The Spanish fashion label ...
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News briefs
Puma celebrates Pride Month
Underlining its concern for the LGBTQ community, Puma has launched a Forever Free Pride collection in collaboration with Cara Delevingne, a fashion model who is known for her dedication to the cause. The company will donate 20 percent of the proceeds from its sale to her foundation. To signal its ...
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News briefs
Arc’teryx will hold its Alpine Academy on-site and digitally from July 1
Arc’teryx’ Alpine Academy will return to Chamonix for the tenth time on July 1-4, accompanied by a full digital program. For those who can make it to the French alpine village, the downtown area will host movie screenings, DJ sets, product demos and more. An Arc’teryx brand experience area will ...
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News briefs
Asics extends its collaboration with Right To Play
Asics has announced an extension of its partnership with Right To Play, an international non-profit organization that helps vulnerable children overcome the effects of war, poverty and disease through play. Asics will now support Right To Play programs in East Africa (Uganda, Burundi, Mozambique and Tanzania). Since launching their partnership ...
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News briefs
Foot Locker and Melody Ehsani launch inaugural collection
Foot Locker has announced the launch of an exclusive basketball-inspired capsule collection designed by Melody Ehsani, the new creative director of its women’s business. It will be the first of several capsule collections that the international sports retailer plans to drop this year. The collection highlights colors inspired by nature ...
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News briefs
Burton calls on snowboarders to clean up their mountains
Burton Snowboards is calling for the annual Burton Clean Up Days, which started years ago with a crew of company employees picking up trash on their local mountain. Over the years, the event has grown into a movement of like-minded snowboarders cleaning up their personal playgrounds around the world. This ...
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News briefs
Moncler hires a chief brand officer away from Nike
Gino Fisanotti will be filling the new position of chief brand officer for Moncler as of June 7. He has been with Nike for the past 24 years, occupying a series of executive posts in retail and brand marketing and moving through various geographies: Latin America, North America and Europe. ...
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News briefs
Lacoste launches “In the Eyes of the Crocodile” brand activation at Roland-Garros
Over the course of the two weeks of the The French Open, best known as Roland-Garros, which started on May 30, the tennis ambassadors of Lacoste as well as journalists and other personalities close to the action are having their polo shirt equipped with a special GoPro camera, integrated in ...
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News briefs
Maxpro announces Shaquille O’Neal as a new investor
Maxpro, a Detroit-based start-up specializing in connected fitness equipment, has announced a strategic partnership with the American basketball legend Shaquille O’Neal, who has invested in the company. Maxpro was founded in 2019 by a former athlete, Nezar Akeel. Since then, the company has grown from a pre-revenue Kickstarter campaign to ...
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News briefs
Joma partners with a Scottish team
Joma Sport has announced a three-year technical partnership with the Hibernian Football Club, a professional club based in Edinburgh that competes in the Scottish Premiership. The agreement, effective June 1st, brings an end to the club’s four-year deal with Macron. Upon the terms of the new agreement, described by the ...
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News briefs
Golf participation explodes in the U.K. and Ireland
Two new participation reports produced by Sports Marketing Surveys (SMS) – “2020 Great Britain Golf Participation Report” and “2020 Ireland Golf Participation Report” – have shown an increase in participation by a combined 2.3 million on-course adult golfers in Great Britain and Ireland last year. The reports are based on ...
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News briefs
German retailers seize the Constitutional Court over the lockdowns
A group of ten German retailers including Intersport, Engelhorn and Rose Bikes have sued the German federal government in the country’s Constitution Court over its strict anti-Covid lockdown regulations. The current measures prevent the opening of so-called “non-essential” retail stores, including sporting goods retail shops, in areas where more than ...
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News briefsHyosung strengthens marketing teams in Europe and U.S.
Hyosung, the Seoul-based provider of textile solutions, has appointed Claire O’Neill and Julia Nam as European and U.S. marketing managers, respectively. Source: Hyosung Claire O’Neill O’Neill, based in the U.K., has extensive experience in intimate apparel, swimwear and global textile markets. She joins Hyosung from The Lycra ...
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News briefs
E-commerce helps Decathlon Germany to grow by 1.2%
Despite the restrictions imposed by Covid-19, Decathlon was able to increase its net sales in Germany by 1.2 percent in 2020 as compared to the previous year. They reached €667 million, generating operating income (Ebit) of €10.8 million. In addition to the growing digital business, which represented 28 percent of ...
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News briefs
Hervis has a new CEO
Hervis Sport, the Austrian sports retail chain, has appointed Oliver Seda as its new CEO, effective Oct. 1. He takes over from Werner Weber, who will leave Hervis at the end of the year based on a transitional arrangement that began after the sudden departure of the previous CEO, Alfred ...
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News briefs
Sport Zone will host an online marketplace
Over the coming months, the Iberian Sports Retail Group of JD Sports Fashion will be setting up a marketplace for Sport Zone, under whose banner more than a hundred physical stores are operating in Portugal and the Canary Islands. The group hopes to replicate the success of its Sprinter marketplace, ...
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News briefsKeller Sports starts Brand City Clash, gets innovation award
Keller Sports, the fast-growing German online retailer for premium sports products and services, is organizing a special multi-sport challenge, the “Brand City Clash by Keller,” in five German cities - Würzburg, Dresden, Münster, Freiburg and Munich - with the help of five brands for the first time this summer. In ...
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News briefs
Decathlon launches its first pop-up store in Russia
Decathlon has opened its first point of sales in a pop-up store format in Russia. Located in the Nagorny district of Moscow, it is expected to operate for a limited period of five months in partnership with the Russian ADG real estate group. Decathlon explained that the new format would ...
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News briefs
Funwheels replace bikes in Russia
So far in 2021, Russia has experienced a slump in bicycle sales as compared to the last year, due to a high base of comparison and the booming popularity of scooters, according to research conducted by the Yandex.Market trading platform. Russian consumers have also started to buy fewer skateboards and ...
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News briefs
Spanish bike sales hit the 1.5m milestone
In 2020, Spain surpassed for the first time in history the milestone of 1.5 million bicycles sold in a single year. According to figures by Ambe, the Spanish bike industry association, released in collaboration with Cofidis, bicycle sales jumped by 24.10 percent to 1,565,233 units last year. The sector’s turnover ...