News Briefs – Page 138
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News briefsPuma extends its partnership with the Egypt Football Association
Puma and the Egypt Football Association have announced a long-term partnership extension, which has existed since 2019. Puma will continue to supply bespoke kits for the men’s, women’s and youth teams. Under the new terms, Puma will also become the Egyptian League’s ball sponsor. With seven wins at the Africa ...
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News briefsNike commits to Responsible Wool Standard
Nike has committed to using certified wool sourced with Responsible Wool Standard (RWS), which means that the brand will now source only certified non-mulesed wool. Animal welfare organization Four Paws International said in a statement that Nike “changed its CSR policy by committing to the certified Responsible Wool Standard in ...
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News briefsVuori launches footwear in collaboration with Clae
California-based activewear brand Vuori, founded in 2015, is launching a sustainable sneaker line in collaboration with Clae, a footwear brand also from California. The collection’s first silhouette – the Vuori x Clae’s Malone Lite – is based on Clae’s Malone sneaker and features a variety of eco-friendly materials, including a ...
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News briefsFrasers Group invests in electrical retailer AO World
Frasers Group, the owner of Sports Direct, has announced the purchase of a “strategic stake” in AO World, a retail group specializing in electrical goods based in Bolton, England, listed on the London Stock Exchange. The investment follows “productive talks over the last two years about establishing a strategic partnership,” ...
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News briefsAdidas Sportswear drops comfort-first collection, promoted by lineup of global celebs
Adidas has unveiled the latest drop from its new Adidas Sportswear label. Z.N.E. is a collection of comfortable and relaxed fits, featuring innovative materials such as Aeroready technology and four-way stretch fabric for maximum comfort. The collection of hoodies, track pants, t-shirts and shorts offers minimalist and distraction-free design for ...
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News briefsNike has another new partner for connected partnership program
Nike has announced a new connected partnership with performance specialty retailer Pro:Direct Sport. Launching first on the Pro:Direct Sport mobile app in the U.K. and on the web in France, the partnership will unlock tailored digital, member-exclusive products and experiences. It will be Nike’s third connected partnership across Europe, following ...
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News briefsReebok to launch smart eyewear in early 2024
Authentic Brands Group, the owner of Reebok, and Innovative Eyewear have agreed on a new deal for the licensing of smart eyewear for Reebok. The initial Reebok smart eyewear collection, comprising styles for both men and women, is expected to launch in early 2024. Innovative Eyewear is the developer and ...
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News briefsAuthentic emerges as “stalking horse” for Rockport
Affiliates of Authentic Brands Group, ABG-Regatta LLC and ABG Intermediate Holdings, have emerged as the ”stalking horse” bidder for The Rockport Company, agreeing to pay $40.4 million for the bankrupt firm’s intellectual property, $5 million for its Korean subsidiary and additional yet-to-be-determined amounts for inventory. Rockport filed for Chapter 11 ...
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News briefsAdidas presents mini-documentary on Argentina men’s national team
Adidas presents “Alta En El Cielo - The Story of Messi and Argentina’s Homecoming after Historic 2022 World Cup Win,” an eight-and-a-half minute mini-documentary, with exclusive footage and interviews from Argentina’s national football team. The mini-documentary, which mixes historical footage with exclusive player access, was released six months after the ...
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News briefsYouTube to launch its first live e-com shopping channel in South Korea
YouTube will launch its first official live commerce shopping channel in South Korea on June 30, Reuters reported. South Korea already has a booming live streaming commerce business led by tech giant Naver. This makes the country a prime test market for the Alphabet-owned company as it focuses on becoming ...
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News briefsPentland Brands appoints new CFO
Source: Pentland Brands Graham Burridge Pentland Brands, owner of Speedo, Berghaus, Canterbury, Ellesse and Mitre, has appointed veteran executive Graham Burridge as its new Chief Finance Officer. Burridge has more than two decades of experience in the consumer goods and retail sectors and has worked in controlling, ...
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News briefsPreview of the Padel World Summit
The Padel World Summit – scheduled for May 20-26, 2024, in Málaga, Spain – has launched a beta version of its website and posted to it a 15-page brochure to outline the event. This introduces the summit’s organizer – the International Padel Cluster, a non-profit with a current membership of ...
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News briefsA good 2022 at El Corte Inglés
El Corte Inglés has booked a solid fiscal 2022, despite the discomforts of the economic climate, according to Diffusion Sport. Revenues through the closing date of Feb. 8 amounted to €15.33 billion, up 22.5 percent year-on-year, while Ebitda was €951.4, up 18.3 percent. Recurring net income was the highest in ...
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News briefsECE completes €12 million sports and leisure project in Viennese shopping mall
Source: ECE/Meyer Boulder wall at G3 Shopping Resort Gerasdorf The German retail property company ECE Marketplaces has successfully completed an extensive project for the expansion of the G3 Shopping Resort Gerasdorf, a shopping center on the outskirts of the Austrian capital of Vienna. On an area of ...
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News briefsAnta Sports and Alibaba among first companies to introduce HKD-RMB Dual Counter Model
The Hong Kong Exchanges and Clearing Ltd (HKEX) officially launched the “Dual Counter Model” for Hong Kong Dollar (HKD) and Yuan (RMB) on June 19. This is intended to strengthen Hong Kong’s role as an international financial center by bringing more liquidity and vitality to the stock market. Anta Sports ...
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News briefsPlanetics: Startup acquired by another startup
According to Internet portal munich-startup.de, Potsdam-based startup Khulula has acquired Planetics, a Munich-based marketplace for sustainable sporting goods. Last May, Planetics – founded in 2020 – was still announcing an expansion of its pre-seed round. Then, at the end of March, Planetics made public that it was looking for a ...
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News briefsAsics invests in haptics for VR exercise
Asics Ventures, the investment arm of the sportswear company, has invested in Valkyrie Industries Limited, whose hardware and software are designed to produce “immersive sports experiences” through “muscle-based haptics.” Asics’ funds will be helping bring to market Valkyrie’s EIR Armbands, which “combine virtual reality and electrical muscle stimulation.” The companies ...
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News briefsTmall pilot launches in Spain
As reported by German magazine WirtschaftWoche and other media, Alibaba has started to enter the European market with the first pilot of its B2C marketplace Tmall in Spain. Following Alibaba’s recently announced split into several divisions, one of them will be exclusively dedicated to internationalization. It remains to be seen ...
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News briefsNike to release NFT
Nike has announced but not described a new sneaker NFT, due for release on June 20. Airphoria will be available in what the company calls the “ultimate sneaker hunt” through the networked video game Fortnite, published by Epic Games.
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News briefsStadium launches collaboration with para-alpine skier Ebba Årsjö
Source: Stadium Ebba Årsjö Swedish retail chain Stadium and Swedish para-alpine skier Ebba Årsjö are entering into a long-term collaboration next year. The main focus of the partnership is to inspire children and young people to try new sports and take on challenges in their own way, ...
