All Pickleball articles – Page 2
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ArticleU.S. growth in racquet sports translating to sales of softgoods
Growth in racquet sports as a practice seems to be spurring growth in related softgoods, or so believe several analysts at Circana, the analytics company that resulted from the merger (in March) of Information Resources (IRI) and The NPD Group (NPD). According to the company’s statistics, the U.S. market for ...
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ArticleEurope’s one pickleball firm sets out to conquer America
Back in 2020, amid the lockdowns, Xiana López discovered through a market study that Europe had yet to produce a pure player in the pickleball business, despite the buzz floating over the pond from the U.S. There were pádel and tennis brands selling pickleball racquets, but none that would develop ...
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ArticleSkechers commits to English pickleball
Skechers has been named the official footwear sponsor of the 2023 English Open and English Nationals pickleball tournaments by Pickleball England. Last year, Skechers signed its first two elite pickleball athletes in the US and Canada, Tyson McGuffin and Catherine Parenteau. Shortly thereafter, the brand introduced the ...
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News briefsPickleball getting organized in Europe
The pickleball bodies of 25 countries have come together to found the European Pickleball Federation (EPF), a non-profit organization with headquarters in Luxembourg (application pending for listing on the commercial register) and an open invitation to join for other national pickleball bodies. The EPF will promote the sport and organize ...
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News briefsCarvana Pickleball has its official shoe
Skechers will be the official footwear sponsor of the Carvana Professional Pickleball Association (PPA) tour as of the 2023 season, with its schedule of 25 tournaments. The company will be selling its shoes and apparel on site for the PPA Tour, and tour staff and referees will be wearing its ...
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News briefsPickleball’s U.S. overseer reports on 2022
USA Pickleball, the sport’s governing body in the U.S., has published its annual growth report for 2022. The body’s membership rose by 29.4 percent, from 53,110 to about 68,697. North American pickleball courts in its Places2Play database rose from 9,167 to 10,724; a growth rate of about 130 per month. ...
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ArticleThe rise of pickleball, and a shift in sports
The Association of Pickleball Professionals (APP) has released its Pickleball Participation Report on the status of its sport in the U.S. If the “nearly 2,500 nationally representative adults” (over the age of 18) are, in fact, representative, pickleball is getting big.
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News briefsAll for Padel not quite all pádel
CEO José Luís Sicre announced at this month’s seventh edition of International Padel Days in Barcelona that All For Padel is looking to make good on its slogan, “Not everything’s padel,” especially when it comes to international expansion. According to CMDsport, the Adidas retail licensee is looking to move into ...
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ArticlePickleball is spreading to Europe
We have a closer look at Pickleball. The racquet sport that originated in the U.S. is becoming more popular in Europe.
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News briefsSkechers launches pickleball footwear and sponsors US Open
Skechers is getting involved in one of the fastest-growing sports in North America as the official footwear sponsor of the US Open Pickleball Championships, organized by Spirit Promotions since 2016. With no corresponding footwear in the Skechers collections until now, the brand will introduce a range of specific Skechers pickleball ...
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News briefs
Spain’s Zcebra is the first European pickleball supplier
According to Palco23, Xiana López has invested €52,000 into Zcebra, the company she founded at the start of this year. Headquartered in Guadarrama, near Madrid, the Spanish company is Europe’s only producer of pickleball paddles, balls, nets and apparel, serving 22 of the continent’s countries. López and a graphic designer ...
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