Product & Marketing

Adidas to sponsor G2 e-sports

2021-01-15T18:17:00

Adidas has established a multi-year sponsorship deal with G2, the entertainment and e-sports brand. It will be supplying sports apparel, manufacturing the G2 jersey for the 2021 e-sports season and developing a joint lifestyle apparel collection. The G2 x Adidas jersey will contain the Aeroready system to keep the fabric ...

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