All Sport 2000 International articles
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ArticleSport 2000 introduces multi-category concept in Europe
The group opens new “Home of Expert” multi-category retail stores in Belgium and Germany, blending diverse product ranges with specialized services.
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ArticleANWR Group is confident about the future
At the Annual General Meeting of the international trade cooperation ANWR Group eG on June 5 in Mainhausen, Germany, the Executive Board presented the strategic fields of action for the coming years under the motto “We make trade successful”. In the future, the ANWR Group will strongly focus on the ...
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AnalysisThe European sports retail market
Our latest review of European sports retailers shows single-figure growth. We bring you the numbers in full across 15 countries and over 70 retailers.
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ArticleHow Sport 2000’s "One Sport" strategy is evolving
Ahead of ISPO Munich 2023, Sport 2000 International has released an update of its One Sport 2000 strategy and progress. In a statement, Margit Gosau, CEO of Sport 2000 International and Sport 2000 GmbH, discusses a three-pronged approach which includes expanding specialization and progressively implementing this in brick-and-mortar retail formats, ...
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News briefsReorganization of ANWR's Executive Board completed
Matthias Grevener has left the Executive Board of the German ANWR Group eG on Sept. 30, 2023, after a total of 17 years and as the longest-serving member of the Board. He also resigned all his mandates within the ANWR Group of companies but will continue to be available to ...
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ArticleRecord year for Sport 2000 International
Sports retail group Sport 2000 International looks back on a very successful year, closing FY22 with gross sales of €6.5 billion. With the goal of becoming “an agile, future-oriented premium retail service organization,” the company is initiating a transformation and growing even closer together as an international sports retail network. ...
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ArticleNew Sport 2000 brand replaces all previous exclusive labels
With the start of the Spring/Summer 2023 season, Sport 2000’s new Witeblaze brand – announced last summer – was delivered to retail partners for the first time. It combines several product ranges under one roof and has thus replaced all previous exclusive brands of the affiliated group. According to Sport ...
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C-Suite InterviewSport 2000 International’s CEO is pushing its specialist concept
In part two of our interview, CEO Margit Gosau shares what Sport 2000’s new specialist concept might look like and her predictions for 2023.
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C-Suite InterviewMargit Gosau: “In times of crisis, sport seems to become more important”
In an exclusive interview, Margit Gosau CEO Sport 2000 reveals the group’s most successful categories and why Finland and Sweden are leaving
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News briefsSport 2000 flagship store opens in Mauritius
Sport 2000 has opened a flagship store in Mauritius together with its partner, HV Group. The store, located in the Tribeca Mall Mauritius, is also the first to implement the new Sport 2000 multi-category retailer concept with over 30,000 products from more than 20 brands in around 1,000 square meters ...
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News briefsSport 2000 Austria joins global brand strategy and adapts claim
Sport 2000 Austria has joined the international marketing campaign of its mother company by adopting the corporate design and translating the brand claim “Home of experts” (launched by Sport 2000 International in April 2022) into German. “Wo Profis zuhause sind” (German for Home of experts) is the new motto in ...
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ArticleSport 2000 Austria well positioned for upcoming challenges
Source: SPORT 2000 Holger Schwarting, CEO Sport 2000 Austria, which is celebrating its 50th anniversary this year, is expecting slight sales growth in its anniversary year. ”The times are very eventful at the moment. On the one hand, sports retailers are benefiting from the megatrends of sports ...
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ArticleNew brand to replace all Sport 2000 private labels from summer 2023
Beginning with the 2023 summer season, Sport 2000 International’s new Witeblaze brand of durable, versatile products is set to replace all of Sport 2000’s current private label brands, according to the company’s Internet blog. This is the company’s response to the social trend of “buy less, buy better.” “Often, high-quality, ...
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ArticleSport 2000 to present a more united image internationally
Sport 2000 closed the 2021 financial year with record sales of €5.3 billion, confirming its position in sports retail in the DACH region. Now the sports retail group wants to become more visible worldwide as “One Sport 2000,” as the group announced at this year’s General Assembly. “The specialty sports ...
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ArticleSport 2000 launches new internationally harmonized brand claim and campaign
For the first time in the company’s history, Sport 2000 has worked out an internationally harmonized brand campaign under the new claim “Home of experts” that rolls out in all Sport 2000 countries this April. With the tagline “Welcome Home” at the heart of the campaign, Sport 2000 aims to ...
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Article
Sport 2000 International wants to refine the online and offline experience
Sport 2000 International is actively pursuing the development of its e-commerce capabilities in order to engage consumers online at the local, national and international levels, in collaboration with its brand partners. The new international e-commerce platform sport2000.com, currently serving only the German market, was launched in March 2020 with the ...
