Technology insights for the sporting goods industry – Page 11
-
ArticleKlarna launches resale function and more to mark 18th anniversary
Payment and shopping service provider Klarna has unveiled a number of new innovations on the occasion of its 18th anniversary. The new products include the new Klarna app and smart shopping features that help consumers find and resell the perfect items. With the Klarna app’s new AI-driven shopping feed, consumers ...
-
News briefsNew Balance teams up with gaming platform Rival
New Balance is joining forces with gaming platform Rival to give the gaming community special access to the brand through athletes, ambassadors, exclusive products and unique experiences. This spring, New Balance will launch its presence on Rival through a Rocket League tournament. Gamers and fans of the brand will compete ...
-
News briefsNike hands IT operations to Cognizant in five-year deal
US IT provider Cognizant Technology Solutions takes over multilingual tech support, deskside services and application infrastructure for Nike across 40-plus countries.
-
News briefsZalando opens virtual fitting rooms as pilot for millions of customers
Zalando has opened its virtual fitting room to millions of customers across its 25 markets for the first time. The pilot is part of Zalando’s Size & Fit initiatives. Customers can create a 3D avatar by entering their height, weight and gender. For a selected range of jeans (22 items ...
-
News briefsZalando to test fashion assistant powered by ChatGPT
European online fashion and lifestyle platform Zalando has announced that it will soon launch a beta version of a fashion assistant powered by ChatGPT across its web and app platforms. The OpenAI technology will allow customers to ask questions using their own words, helping them navigate Zalando’s assortment more intuitively. ...
-
ArticleThis is Rentle, the Finnish pioneer in rental platforms now cooperating with Decathlon
Decathlon UK launched its rental service with Rentle in the spring of ’23. We explore the benefits of partnering with a rental platform specialist.
-
ArticleSafeSize appoints former IIC executive as chief commercial officer
Source: SafeSize Martin Kempkes with SafeSize scanner Retail tech company SafeSize announced the appointment of Martin Kempkes as chief commercial officer, effective April 3. Kempkes is responsible for leading the company’s business development and sales strategy, as well as ensuring operational excellence, focusing on strengthening the company’s ...
-
ArticleRopeway and alpine technology industry meets at INTERALPIN
The world’s leading trade show for alpine technologies, all key players and technology leaders of the global ropeway and alpine technology industry will present their product innovations at INTERALPIN 2023 from April 19-21. In addition, the issues of product positioning, marketing and digitalization will be addressed to an even greater ...
-
ArticleWhat if the metaverse settled for something simple?
BitNile Metaverse says that its metaverse at BitNile.com has surpassed 500,000 “active users” in the month since it opened its “early-access phase.” Question is, why should we care? After all, a single metaverse like Roblox – which, as our readers might recall, has deals with Nike, Adidas, H&M and FIFA ...
-
ArticleTrusTrace partners with Kharon to optimize forced labor risk management
The Uyghur Forced Labor Prevention Act (UFLPA) and similar laws developing globally are driving companies to significantly improve their ability to identify forced labor in the supply chain. TrusTrace, a global SaaS company operating a product traceability and compliance platform, announced a strategic partnership with Kharon, a provider of research ...
-
News briefsTech company for shoe fitting secures €14 million in funding
SafeSize, the tech company that helps consumers find the perfect fitting shoes in physical and online stores, has raised €14 million in Series B funding, with the participation of Phaistos Investment Fund as well as existing investors Convent Capital and 3TS Capital Partners. SafeSize will use this capital to expand ...
-
News briefsAdidas to host virtual fashion show at the Metaverse Fashion Week
The second ever Metaverse Fashion Week (MVFW), organized and hosted by Decentraland, is to take place March 28–31 and will feature a fashion show by Adidas. The MVFW is a multi-disciplinary and cross-metaverse event consisting of runway shows, after-parties, educational talks, shopping, immersive experiences, and entertainment. The theme of ...
-
News briefsBiohacking expo going to Dubai
Asia’s first edition of the World Biohack Summit (WBHS) is scheduled for May 30-31 at the Grand Hyatt Hotel in Dubai. By the organizers’ definition, biohacking is a “health optimization model” consisting of things like genomics, personalization, lifestyle modifications, AI, wearables, “quantified self tools,” and the teachings of “ancient wellness ...
-
SponsoredFuture of sporting goods: Investing in technologies will be essential to stay relevant
Data and the use of technology is a valuable asset in sports, and still has huge potential to grow. We discover the potential with a rising player in that field.
-
SponsoredWearable Technologies Conference to take place in Munich
The focus of the 43rd Wearable Technologies Conference Europe, to be held in Munich, has been announced. This year’s event focus will be on three topics: “Augmentation of Humans,” “Deep Tech and Innovation,” and “Enabling the Future of Healthcare.” As part of the latter, conference goers from the sporting goods ...
-
News briefsPeak Ski Company integrates tracking device directly into ski
Peak Ski Company, the U.S. ski brand founded in 2022 by Bode Miller and Andy Wirth, and its strategic partner Pebblebee have unveiled Peak Lôc8, a tracking device that will be integrated into some models of Peak’s 2023/24 ski line. Peak Lôc8 allows users to locate their Peak skis (not ...
-
ArticleMetaverse NPCs that can learn
NPCs are familiar to gamers around the world as mindless characters that populate the backgrounds of video games. They are non-player characters, or NPCs, because no player is in control of them. A California company called Infinite Reality (iR) is endowing the NPC with data collection and machine learning to ...
-
News briefsAdidas to discontinue Runtastic App
Adidas is discontinuing its training app Runtastic, according to German online magazine Business Insider. Adidas acquired the Austrian startup, which launched in 2009, in 2015. Scott Dunlap, CEO at Runtastic & VP mobile at Adidas, who was appointed to succeed co-founder and CEO Florian Gschwandtner at Runtastic in 2019, has ...
-
ArticleFor indie sneakers, all players in one arena
A first decentralized brand for sneakers has seen the light of digital day on a platform created by a company called Madeium and run in part with tech from a company called Intertrust. Under the name Yxung, the brand runs on a peer-to-peer (P2P) model. You might remember P2P as ...
-
News briefsTrusTrace with first hire in the U.S.
Source: TrusTrace Apurva Bhargava, new Head of U.S. Operations TrusTrace, a Swedish SaaS company that provides a product traceability and compliance platform for retail and fashion companies, has announced its first hire in the U.S. with the appointment of Apurva Bhargava as head of U.S. operations. Bhargava’s ...
