All Sporting Goods Intelligence articles in Volume 27, Issue 31-32
View all stories from this issue.
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News briefs
Odlo will be an official supplier and partner of the...
Odlo will be an official supplier and partner of the French Nordic ski teams for the next six years, starting this winter. The contract will thus cover the Winter Olympic Games in Pyongyang in 2018 and in Beijing in 2022.
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Article
Intersport Germany is health-conscious, too
The German voluntary group is organizing a special FitGesund (fit healthy) symposium, focusing on the topic of physical activity for the purpose of staying or becoming healthy, in an effort to conquer a new attractive segment for its retail members. Intersport is teaming up with some sporting goods ...
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Short stops
A professional golfer, Iona Stephen, has joined Garmin as its...
A professional golfer, Iona Stephen, has joined Garmin as its newest ambassador
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Article
Fashion and sport pull the Spanish market
The consumption of sports products remains lower in Spain than in many other countries, but the data collected by us (see the retail charts in this issue) and by the NPD Group (see our previous issue) indicate that it grew briskly last year. Apparently, it was driven both by fashion ...
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News briefs
The organizers of the first Sport-Achat fair in Nantes, which...
The organizers of the first Sport-Achat fair in Nantes, which was held a few days after the same fair in Lyon to target buyers from the western half of France, are likely to adjust the timing of the second edition. Although the response was satisfactory, it turned out that quite ...
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Article
New Intersport licensee in ex-Yugoslavia
Intersport ISI , the Slovenian-based master franchisee for Intersport in eight countries across the western Balkans, is to be acquired by a fund that belongs to Enterprise Investors , a Polish investment group that is among the largest in Central and Eastern Europe . A purchase agreement to this ...
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News briefs
The Tecnica-Blizzard freeride team has welcomed Eva Walkner as a...
The Tecnica-Blizzard freeride team has welcomed Eva Walkner as a member. The Austrian skier, 37, has won the female Championship Freeride World Tour for two seasons. Walkner is currently training for the next season, which will start in Chamonix on Jan. 27, 2017. Tecnica said the skier will play an ...
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Article
Lifestyle Sports is reportedly studying European expansion
Lifestyle Sports, one of the leading Irish sports retailers with 63 stores around Ireland, is reportedly considering a return to other European countries, after it achieved sales of €103 million and pre-tax profit of nearly €4.2 million last year. Lifestyle Sports' sales in the Republic of Ireland were reported at ...
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News briefs
Shimano Europe will implement a new pricing strategy from next...
Shimano Europe will implement a new pricing strategy from next year, which aims to harmonize pricing between its own sales offices in Europe and to switch from a volume-driven to a value-based pricing strategy. While Shimano's customers previously obtained discounts based on the size of their orders, the new pricing ...
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Article
Peak Sport invests in efficient retailing and international markets
Peak Sport Products blamed sluggish economic conditions and intense competition in the Chinese market for a decline of 6.0 percent in sales to 1,298.1 million yuan renminbi (€173.7m-$194.6m) in the first half of this year, although it has been improving its store network and expanding in international markets. Peak Sport ...
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Short stops
Icebug is joining Head and Devold this year as sponsor...
Icebug is joining Head and Devold this year as sponsor of the Allgäu Swimrun race, the German version of a Swedish trail running and swimming race, which will take place on Oct. 8 in the Bavarian town of Oy-Mittelberg ++ Golf Datatech has announced the completion of a study on ...
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News briefs
Nike has signed up Jason Day, the current top-ranked golfer,...
Nike has signed up Jason Day, the current top-ranked golfer, for shoes and apparel, according to ESPN. The deal is reportedly worth $10 million a year. It was made possible by the fact that Day recently re-signed an equipment contract with TaylorMade and that Nike is exiting the golf equipment ...
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News briefs
Three sports-related conventions are taking place in Spain this month....
Three sports-related conventions are taking place in Spain this month. More than 130 managers attended the new Sport Business Day, a national conference organized by Diffusion Sport in Madrid on Sept. 20. A few days later, on Sept. 28-29, the European Outdoor Summit in Barcelona is set to welcome more ...
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News briefs
Isbjörn of Sweden has established a new company in Norway,...
Isbjörn of Sweden has established a new company in Norway, which is the company's second largest market. The current agent in Norway, Sport Agile, will continue to be responsible for the distribution of the brand's products until March 1, 2017. The brand is owned by Nordic Kids Wear. It offers ...
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News briefs
Eduardo Indo, editor of OKDiario, claims that Nike has tabled...
Eduardo Indo, editor of OKDiario, claims that Nike has tabled an offer worth €120 million per year to take over the sponsorship of Real Madrid, according to several media reports. The Spanish club has been outfitted by Adidas since 1998. Neither party has confirmed such an exorbitant offer, but there ...
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News briefs
Jonas Netterström will take the helm as chief executive at...
Jonas Netterström will take the helm as chief executive at Cycleurope at the end of this year. Netterström currently serves as CEO of an investment company, Elajo Invest. The Swedish bicycle company has been without a CEO since Mårten Nydahl quit in the early summer. Since then, the company's chairman, ...
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News briefs
Federico Musi is the new chief executive of Look Cycle,...
Federico Musi is the new chief executive of Look Cycle, replacing Dominique Bergin who sold a majority stake in the French company this summer to an investment fund, Activa Capital. Musi is described as a multi-lingual, 44-year-old manager who covers 5,000 km each year on his bike. The Italian native ...
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Article
Decathlon changes country managers
Decathlon's increasingly broad international forays are leading to more leadership changes for the French retailer, as several of the managers involved in established operations have been sent out to explore new markets in Asia and Latin America. Among the latest changes, Eric Bodhuin, former general manager for Decathlon in the ...
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Article
Sprinter sponsors humanitarian causes
Sprinter, the growing Spanish chain of sporting goods stores controlled by JD Sports Fashion, is helping a cancer survivor, Juan Pedro Orellana, to collect funds for cancer research by running 28 marathons in 28 days. It will publicize his exploits and donate clothing to a team of runners and cyclists ...
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Short stops
Carvico has launched a line of high-performance fabrics with Lycra...
Carvico has launched a line of high-performance fabrics with Lycra Sport fiber for cycling
