All Sporting Goods Intelligence articles in Volume 31, Issue 25+26 – Page 2
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News briefs
New corona protection items by Bauer Hockey
Bauer Hockey has launched a new product line-up to help enable a safe return of the sport of ice hockey, building on the experience of the medical-grade face shields that the company had recently donated to doctors and nurses on the front line. The new Bauer Integrated Cap Shield (patent ...
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News briefs
Sympatex CEO honored with Planetary Consciousness Prize
Rüdiger Fox, managing director of Sympatex Technologies and founder of the management consulting company Gross Corporate Happiness Institute, was awarded the “Planetary Consciousness Award” for 2020 by the Club of Budapest. The reasoning states: “Rüdiger Fox is an excellent turn-around manager who has led a series of large and medium-sized ...
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News briefs
Fanatics expands its PSG deal
Fanatics has signed a 10-year extension of its licensing contract with the leading Paris Saint-Germain football club in France. The relationship is being expanded to include e-commerce as well as broadened manufacturing, licensing and sub-licensing right, leading to an expanded range of products under the PSG label. The American licensed ...
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News briefs
More post-Covid webinars
Lots of webinars are taking place these days, in-between virtual sales meetings. One of the musts, in our opinion, is another conference (we already covered the first one) organized by the World Federation of the Sporting Goods Industry (WFSGI) jointly with McKinsey & Company to help prepare the industry “for ...
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News briefs
Adidas’ global personnel director steps down
Karen Parkin has decided to leave Adidas after 23 years. She stepped down on June 30 as worldwide head of human resources and as a member of the executive board. A British citizen, Parkin was the only woman on Adidas’ management board. Her departure has been attributed to her failure ...
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News briefs
Homeboy sets up a European Skateboarding Team
After a 25-year break, the legendary German streetwear brand Homeboy Loud Couture says it wants to invest again in skateboarding, setting up a European skateboarding team, grouping athletes from Germany and other European countries. The team’s management has been entrusted to Lucy Mazur from Stuttgart. Jürgen Wolf, who founded the ...
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Article
Lululemon to acquire home exercise platform
Lululemon will be spending $500 million to acquire Mirror, an American company that has created an interactive, home-based exercise platform with live classes, on-demand classes and one-on-one training. It will be Lululemon’s first takeover of another company. Mirror markets a $1,495 interactive home gym built into a full-length wall-mounted mirror ...
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News briefs
Confidence is returning among sponsors in Europe
The European Sponsorship Association (ESA) has revealed the second wave of results from its “ESA Sponsorship Sentiment Tracker,” an industry survey intended to measure the confidence of sponsorship organizations across Europe. Despite the heavy impact of the pandemic, respondents are showing increasing confidence in the recovery of the European sports ...
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News briefs
VF creates a new role for Greater China
VF Corp. has announced that it will soon appoint its first president for Greater China, responsible for Mainland China, Hong Kong and Taiwan. The name of the executive appointed to this role will be unveiled later this summer. Other big sports companies like Adidas and Nike already make a distinction ...
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News briefs
POC takes over the distribution in the U.K.
Boardsport Source reports that POC has established a “Sales Organisation” for the U.K. and hired a country manager, Oliver Coxhead, to oversee it. Sales teams from POC’s office for European sales will be providing back-up. The new arrangements took effect on July 1. The Swedish producer of headwear, eyewear, apparel ...
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News briefs
Swix debuts non-fluorinated waxes
Swix, a subsidiary of the Brav group, has introduced what it claims are the best-performing lines of non-fluorinated glide waxes, both solid and liquid, to the market. Swix Pro, as the overall line is called, is the fruit of a 10-year search for a non-fluorinated option that would keep drag ...
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ArticleAnalysis: Sporting goods industry stocks rebound 34.5% in Q2
Investors are evidently persuaded now that the sporting goods sector will recover from the Covid-19 crisis better than others. The share prices of the public companies in the sector went up on average by 34.5 percent between the end of the first quarter and the end of the second quarter ...
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News briefsPartnership with Fiberpartner opens new markets for Primaloft
Primaloft has announced a partnership with Fiberpartner, a global provider of staple fibers, industrial yarns and plastics. The licensing agreement enables Fiberpartner to use the PrimaLoft Bio technology in a variety of new industries. PrimaLoft Bio consists of 100 percent recycled fibers that biodegrade when exposed to environmental conditions such ...
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News briefs
Youngone invests in new factories in India
Youngone Corp. is investing 9 billion Indian rupees (€114m-$127m) to set up eight new factories at the Kakatiya Mega Textile Park (KMTP) in Warangal, in India’s state of Telangana. The factories should create up to 12,000 jobs directly or indirectly. They will be producing knitted and woven apparel and technical ...
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News briefsSalomon makes Covid-19 relief donation to the Red Cross
(OIC) Salomon will make a donation to a Covid-19 emergency appeal operated by the International Committee of the Red Cross (ICRC) from sales of its new limited-edition Golden Trail Series running footwear, apparel and gear. The ICRC helps people around the world affected by armed conflict and other situations of ...
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ArticleA wind of optimism from the Ispo Re.Start Days
Generally positive vibrations came from the Ispo Re.Start Days, the all-digital conference organized by the Ispo Group on June 30 and July 1, confirming the resilience of the sports and outdoor industry, especially in segments like running, fitness, cycling and outdoor. You can check the SGI Europe website tomorrow for ...
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News briefsGore presents a new, ambitious sustainability framework
(OIC) W. L. Gore & Associates has released a new Sustainability Framework for its Gore Fabrics Division. The framework reflects the evolution of the company’s sustainability strategy and provides a cohesive, tangible expression of the company’s diverse and long-term commitment. In particular, it demonstrates Gore’s commitment to protecting people and ...
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News briefs
Joma to supply kits for CSKA Moscow
Joma is taking the place of Umbro as the technical sponsor of the CSKA Moscow team, which belongs to Russia’s Premier Football League. Starting with the 2020/21 season, the Spanish sports brand will supply the uniforms, as well as cleats and street shoes, to the club’s professional, youth, women’s and ...
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News briefs
Australia’s Seafolly is bankrupt
Blaming the Covid-19 pandemic, Seafolly has filed for voluntary administration. Scott Langdon and Rahul Goyal of KordaMetha Restructuring were appointed to administer the Australian swimwear brand on June 29 and will soon begin a process for the sale of the business. Seafolly has been owned by a U.S. private equity ...
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