All WFSGI articles
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ArticleWFSGI partners with Worldly on ESG intelligence tools
WFSGI and Worldly announce a partnership to equip sporting-goods companies with enhanced supply-chain sustainability intelligence, offering free platform access and training for new users
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News briefsWFSGI joins International Chamber of Commerce
WFSGI joins ICC to strengthen policy influence, expand global networks, and amplify voice on trade, ESG, and physical inactivity.
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ArticleWFSGI joins child inactivity coalition
WFSGI has joined a global coalition that seeks to address the child-inactivity crisis, committing industry to drive engagement and community activation.
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ArticleFESI celebrated the 10th anniversary of the European Week of Sport
The Federation of the European Sporting Goods Industry celebrated across Europe.
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ArticleUN declaration recognises physical activity as core health intervention
UN recognises physical activity as a core health intervention. WFSGI and leading brands call for urgent action to address the global inactivity crisis.
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News briefsWFSGI teams up with Intertek on compliance tools
The new industry partnership offers sporting goods companies centralized access to regulatory updates, testing services and expert compliance support.
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ArticleNew association seeks to boost women’s leadership in sporting goods
The new initiative is supported by WFSGI and FESI.
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ArticleWFSGI: 'Physical Inactivity costs $300bn by 2030' - Industry steps up with unified action plan
The global sporting goods industry launched the first-ever Sporting Goods ”Physical Activity Impact Report: Moving the World Towards an Active Future”.
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ArticleWFSGI and SFIA in joint statement for keeping sports equipment affordable
With Trump tariffs and rising sports product prices, both organizations have made a joint statement to try to prevent price increases in sports equipment.
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ArticleSporting Goods Industry Dynamics’s second volume now released
The second volume of Eugenio Di Maria’s major reference work exploring global sporting goods and outdoor industry developments has been published.
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ArticleChina and Anta Sports at forefront of WFSGI’s general assembly 2025
For the first time in China, WFSGI’s general assembly brought together over 60 members from across the globe.
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ArticleA balancing act for the industry – WFSGI and McKinsey report of 2025
The report identifies physical inactivity as a market with potential for sporting goods companies.
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C-Suite InterviewWFSGI CEO Emma Zwiebler: “We are focused on unlocking the potential in the industry”
Emma Zwiebler reflects on her first year as CEO of WFSGI.
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ArticleTrump’s many executive orders – and some potential effects
US President Trump has already issued a number of executive orders (EOs) since his recent swearing-in. Join us for a selective review.
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ArticleBook chronicling the sporting goods industry is out now
Eugenio Di Maria’s comprehensive new book explores the evolution of the global sporting goods and outdoor industries. It provides insights for decision-makers.
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ArticleWFSGI extends uniform support and “Road to Paris” to Paralympics 2024
While ”Road to Paris” aims to enhance the visibility of Paralympic athletes, the Uniform Support Program provides critical assistance to NPCs that need support in securing competition-compliant uniforms.
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ArticleIOC and WFSGI continue to support underprivileged NOCs with apparel
The Uniform Support Program was first introduced at the Rio 2016 Games to address the needs of NOCs struggling to provide their athletes with appropriate competition attire and was renewed for Paris 2024.
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ArticleAddressing physical inactivity: Nike’s strategic approach to inspiring youth
In an exclusive interview, Nike’s Rosalyn Menon Kennedy reveals the company’s initiatives to promote an active lifestyle among youth.
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C-Suite InterviewPentland’s Simon Rowe: “We have a responsibility to drive change”
Pentland Brands is on a mission to get people moving. Discover how their sports brands like Speedo and Canterbury want to help 100 million people to be more active.
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ArticleGlobal decline of physical movement and how the sporting goods industry can take up this challenge
The global decline in physical activity poses serious health risks, and the sporting goods industry is uniquely positioned to address this challenge through innovative initiatives.
