All Action Sports articles – Page 25
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Alex Klinger, former brand manager for Elan snowboards in Central...
Alex Klinger, former brand manager for Elan snowboards in Central Europe, based in Germany, will move to Slovenia after being appointed as a division manager for Elan Snowboards, replacing in this role Primoz Plestenjak, the company’s new chief operating officer.
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A former snowboarding champion, Thierry Kunz, will take on the...
A former snowboarding champion, Thierry Kunz, will take on the position of marketing manager for DC Europe, in addition to his current role as business unit manager for snowboarding for the company until the end of the year. Brett Chittenden, who was marketing manager for DC Europe until now, has ...
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Nikita, the Icelandic female snowboarding brand, is organizing its second...
Nikita, the Icelandic female snowboarding brand, is organizing its second Nikita Chickita Europe snowboarding competition for girls, which will take place on Apr. 5 in Serfaus Park, Austria. Doubling its efforts to recruit new riders and faces, the brand has also invited female riders to send in their best snowboarding ...
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Whiteout, the apparel brand for snowboarding and free-riding under the...
Whiteout, the apparel brand for snowboarding and free-riding under the Norrøna helm, enters the Austrian and German markets through Stephan Schröder, who already covers the Swiss market.
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Régis Rolland, who claims to have introduced snowboarding to France,...
Régis Rolland, who claims to have introduced snowboarding to France, has put out a small collection of free-style skis.
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Four Elements, a small Swedish ski and snowboarding apparel company...
Four Elements, a small Swedish ski and snowboarding apparel company launched in 1998, went out of business in December.
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Shaun White, the 21-year-old snowboarder and skateboarder who was a...
Shaun White, the 21-year-old snowboarder and skateboarder who was a gold medalist in the 2006 Winter Olympics, has secured a new 10-year partnership with Burton. White has been sponsored by Burton since he was 7 and turned professional at the age of 13. Under the new partnership deal, he will ...
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Reto Tischhauser, a 43-year-old Swiss climbing, hiking and snowboarding enthusiast...
Reto Tischhauser, a 43-year-old Swiss climbing, hiking and snowboarding enthusiast who set up a distribution agency in 1992 for various outdoor brands together with a partner, has been named as European brand manager of Arc’teryx, replacing the British Gary Bryant who moved to Vancouver a few months ago to act ...
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Elan Snowboards has launched a new Quick Fit Lacing System,...
Elan Snowboards has launched a new Quick Fit Lacing System, which is designed to maximize the fit of a pair of snowboard boots. The laces incorporate a sturdy lock mechanism, based on the clamp system used to secure a yacht’s ropes to sails, to lock the boot’s lace at the ...
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Manuela Pesko, a German snowboarding champion, is endorsing Falke's new...
Manuela Pesko, a German snowboarding champion, is endorsing Falke's new total look in clothing as testimonial of the German sports sock specialist.
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Burton Snowboards will launch its burtonstore.eu website by the end...
Burton Snowboards will launch its burtonstore.eu website by the end of the month. The idea is to sell its premium sub-brands of clothing Mark XIII, iDiom and AK directly to European consumers through the net. The offer is dedicated to all major European markets with the exception of France and ...
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Article
Blaise Rosenthal, a former professional snowboarder, has been named Artec’s...
Blaise Rosenthal, a former professional snowboarder, has been named Artec’s creative director. He will be supported by a dedicated team of professional freestyle riders to ensure high media exposure. The Artec pro team includes Gabe Taylor, Nima Jalali, Laura Hadar, Jake Devine, Gus Engle and Johnny Miller. Before joining the ...
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Article
Elan Launches The Artec Brand Of Snowboards
Artec Snowboards, previously a sub-brand of Elan, has become a stand-alone brand. Elan Snowboards launched its so-called Artec Project in 2004, based on the idea of blending technology with art. Addressing core freestyle snowboarders, the Artec Project has been marketing-oriented and focused on branding. It has involved the close collaboration ...
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Sessions, an American snowboard company, has named Daniel Fitzgerald to...
Sessions, an American snowboard company, has named Daniel Fitzgerald to head its European sales office in Zurich. Fitzgerald was previously a sales manager at Alprausch. Sessions has been selling to Europe for 15 years through exclusive distributors in several countries but only recently began selling direct in Switzerland. The appointment ...
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Snowboarders represented 11 percent of the users of ski lifts...
Snowboarders represented 11 percent of the users of ski lifts in Sweden last year, down from 19 percent five years ago, according to SLAO, the Swedish association of ski lift operators. The number of people using short skis has also declined, from 5 to 3 percent, while the proportion of ...
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Bonfire Snowboarding names Rian Rhoe as marketing coordinator.
Bonfire Snowboarding names Rian Rhoe as marketing coordinator.
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Elan Snowboards has introduced its first women’s specific line of...
Elan Snowboards has introduced its first women’s specific line of products, called Elan Chicas. Coinciding with the new range, which was designed and developed with the help of female snowboarders sponsored by Elan, is a new website, www.elanchicas.com, where professional female snowboarders like Lisa Filzmoser, Dominique Vallée and Connie Bleicher ...
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Burton Snowboards has promoted Clark Gundlach to executive vice president...
Burton Snowboards has promoted Clark Gundlach to executive vice president and general manager from his former position of vice president of North American sales. Other promotions include Greg Dacyshyn to senior vice president and creative director of product and Bryan Johnston to senior vice president of global marketing. Separately, Edward ...
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Markus Klaiber has been appointed Elan Snowboards’ sales and marketing...
Markus Klaiber has been appointed Elan Snowboards’ sales and marketing agent for Austria
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Burton Snowboards has opened its first store in Tokyo, located...
Burton Snowboards has opened its first store in Tokyo, located in trendy Harajuku neighborhood.
