All News briefs articles – Page 566
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News briefs
Sport England has announced it will invest £88 million (€104.2m-$108.7m)...
Sport England has announced it will invest £88 million (€104.2m-$108.7m) of funding coming from the National Lottery and the government in grassroots sports across 26 national governing bodies of sport. Cycling is supposed to get more than £17 million (€20.1m-$21.0m), the highest amount. Other recipients include hockey with £9 million ...
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News briefs
World Snow Day is scheduled for Jan. 15, 2017. More...
World Snow Day is scheduled for Jan. 15, 2017. More than 586,000 children aged four to 14 participated in the 2016 series of 625 events in 42 countries around the world. The final report from the last World Snow Day predicted that 93 percent of them will want to participate ...
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News briefs
The new “Vibram Paris Academy” opened its doors at 20,...
The new “Vibram Paris Academy” opened its doors at 20, rue des Petits-Champs in Paris on Dec. 6. The 50-square-meter shop is Vibram's first in France, while it is the third in the world, after the Vibram “academies” in Athens and London. This store concept combines a selling area with ...
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News briefs
Starting in 2017, Orica-Bike Exchange and its female counterpart, Orica-AIS,...
Starting in 2017, Orica-Bike Exchange and its female counterpart, Orica-AIS, will be called Orica-Scott, following the signing of Scott Sports as new co-naming rights sponsor of the two Australian cycling teams. Scott has been their sponsor since 2012, when they started competing under the GreenEdge name.
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News briefs
Puma has signed up Marc Bartra, a 25-year-old Spanish football...
Puma has signed up Marc Bartra, a 25-year-old Spanish football player who moved from FC Barcelona to the German Borussia Dortmund team in the summer. Joining another player sponsored by the brand in the team, Marco Reus, he will also act as ambassador for Puma's evoPower boots from next spring.
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News briefs
Jamie Cygielman has been appointed from Jan. 3 as executive...
Jamie Cygielman has been appointed from Jan. 3 as executive vice president and chief marketing officer at Iconix Brand Group, the U.S. company that has rights to brands from Umbro to Danskin, Starter, Pony and Ocean Pacific. She joins after marketing and business development functions at companies such as The ...
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News briefs
Ispo is inviting bloggers to get accredited as journalists at...
Ispo is inviting bloggers to get accredited as journalists at its next session in February. It will also set up a dedicated Influencer's Clublounge at the fair for them to exchange ideas with each other and with industry representatives. Bloggers are also being invited to participate in the Ispo Open ...
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News briefs
Adidas has launched the first versions of its ACE and...
Adidas has launched the first versions of its ACE and X soccer boots for female players. Using the insights provided by players, both boots have been designed to fit the female foot through a combination of shape and traction, according to the German brand. The tests showed, for example, that ...
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News briefs
VF Corp. has announced it is committed to achieving gender...
VF Corp. has announced it is committed to achieving gender parity across its corporate leadership structure by 2030. In order to pursue this goal, the company will be working in partnership with Paradigm for Parity, a coalition of business leaders dedicated to addressing the leadership gender gap in corporate America. ...
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News briefs
Björn Borg has signed an agreement to acquire Baseline Group,...
Björn Borg has signed an agreement to acquire Baseline Group, the current distributor of Björn Borg products in the Benelux. The Benelux region is the largest market for the Swedish brand, ahead of Sweden, accounting for 26 percent of the total brand sales in 2015. Baseline Group had a turnover ...
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News briefs
Fitbit has announced the acquisition of key assets of Pebble,...
Fitbit has announced the acquisition of key assets of Pebble, which is set to close down, It was one of the pioneers in the manufacturing of connected watches. The company has reportedly delivered more than two million units since 2012. Fitbit stated in a press release that it will take ...
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News briefs
Cavida-Sports will act as the exclusive distributor in Germany for...
Cavida-Sports will act as the exclusive distributor in Germany for Miller Division's skateboard and longboards, starting next year. The company already distributes products by Osprey, Santa Cruz, Seawag and SharkBanz.
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News briefs
Business Insider reports that Adidas has opened what the publication...
Business Insider reports that Adidas has opened what the publication describes as Europe's first interactive virtual-reality store, in conjunction with the re-opening of the brand's flagship store in central Stockholm. The accompanying website, 360conceptstore.com, is in Swedish. It takes the viewer on a tour of the flagship store filmed with ...
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News briefs
As part of its investments in the U.S. market, Adidas...
As part of its investments in the U.S. market, Adidas has sealed an extension of its partnership with Kris Bryant, third baseman of the Chicago Cubs, the World Series champion. Bryant is also the 2016 National League MVP, and a two-time All Star player. Bryant is to continue taking part ...
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News briefs
The story of Adolf and Rudolf Dassler, and how a...
The story of Adolf and Rudolf Dassler, and how a dispute between these two brothers led to the creation of Adidas and Puma, is currently being turned into a movie. Production is scheduled to begin in 2017. The film, which is being financed by Fortitude International and will be co-produced ...
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News briefs
Just eight months after signing a three-year partnership with Dryworld,...
Just eight months after signing a three-year partnership with Dryworld, a Canadian sports apparel and footwear supplier, Watford football club has switched to Adidas for at least three years, starting from next summer. The Premier League club's agreement with Dryworld was described as the largest ever obtained by the Hornets, ...
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News briefs
Mike Brooks is again the chief executive of Rocky Brands...
Mike Brooks is again the chief executive of Rocky Brands on a permanent basis. He has been chairman of the board since 1991. He served as CEO between 1991 and 2011. Last Sept. 8, he took over the post again on an interim basis, following the resignation of David Sharp.
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News briefs
Giordana Cycling Apparel has announced a new multi-year clothing agreement...
Giordana Cycling Apparel has announced a new multi-year clothing agreement with Orica-Bike Exchange, an Australian professional road-race cycling team that competes on the UCI World Tour. The team will be wearing Giordana clothing for all racing and training activities beginning in January 2017. The Italian brand will also supply the ...
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News briefs
Dam has hired André Akkermans, the former European managing director...
Dam has hired André Akkermans, the former European managing director of Fox International, as its new managing director. Akkermans left Fox in 2015 to launch his own fishing consulting business. He has now joined the business with full responsibility for all operations, including product development, marketing and sales. He replaces ...
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News briefs
An interesting analysis by Footwear News indicates that sports brands...
An interesting analysis by Footwear News indicates that sports brands may be getting a certain payoff from sponsoring musicians, fashion models and other celebrities rather than athletes. The cost of these sponsorships is generally lower, although the volumes involved may be lower, too. Paying homage to the sneakers boom, Puma ...
