The dual assignment opens a multi-year pipeline of sponsorship, licensing and apparel opportunities for brands active in basketball — with France’s run building on Paris 2024 and Japan’s tied to a century of organized basketball.
The International Basketball Federation (FIBA), the world governing body for basketball, has unveiled Japan as the host of the FIBA Women’s Basketball World Cup 2030, while France will host the FIBA Basketball World Cup 2031. Tokyo will host the 2030 tournament from November 26 to December 8. The three French cities of Lille, Lyon and Paris will play host to the 2031 World Cup from August 29 to September 14, with the Final Phase to take place in Paris.
Japan previously hosted the FIBA Basketball World Cup in 2006 as well as one group of the FIBA Basketball World Cup in Okinawa in 2023. This first time hosting the Women’s World Cup in 2030 will coincide with the 100-year anniversary of the Japanese Basketball Association (JBA).
France will host a FIBA World Cup for the first time, although the nation has a long tradition as the stage of major FIBA events. In recent years, Lille hosted the FIBA EuroBasket 2015, while Bourges hosted the FIBA Women’s Olympic Qualifying Tournament 2020, and Strasbourg was one of the two co-hosts of FIBA Women’s EuroBasket 2021. Most recently, one of the FIBA Women’s Basketball World Cup 2026 Qualifying Tournaments took place in Villeurbanne, in Lyon’s metropolitan area.
