All Team sports articles – Page 5
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ArticleAdidas replaces Craft as Swedish Athletics’ kit supplier
Adidas is the new partner of Swedish Athletics. But one special pole vault guy sponsored by Puma was absent from the photoshoot. Will Mondo compete in three stripes?
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News briefsNike reverses course on MLB uniforms
The Oregonian giant is relegating last season’s kerfuffle to history.
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News briefsThe NFL will play regular season games in Melbourne
This new multi-year commitment, part of the league’s ambition to accelerate international growth, will begin in 2026.
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ArticleMizuno posts record sales and 16.5% growth, fueled by soccer and lifestyle footwear
Mizuno’s total nine-month revenues increased by 4.4 percent year-over-year to €1.11bn, fueled by 17 percent growth in soccer sales to €96.9m.
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ArticleIntersport Voswinkel’s report of 2024, plans for growth in 2025
Intersport Voswinkel invested over €4 million in its first full year after being acquired by the Cisalfa Group, modernizing and opening 15 new stores, creating 60 new jobs.
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ArticleCan Elliot Hill ‘swoosh’ Nike back to the top and does the company have another Jordan in its portfolio?
In a recent interview with Fortune magazine, Nike CEO Elliot Hill had plenty of opportunity to talk about Nike’s fall and how he believes it is returning to the top. It all became a long talk of the need for innovation and new Nike icons.
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News briefsPolish brand to outfit Polish national volleyball
Polish brand 4F has secured a multi-year deal as technical supplier to Poland’s national volleyball teams.
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News briefsCCM partners with USA Hockey National Teams
CCM Hockey Partners with USA Hockey National Teams as an official supplier.
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News briefsIntersport official partner of Men’s World Championship 2025 in handball
After the deal with EA, Intersport International signs a partnership with one of the biggest indoor ball sports.
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ArticleActive Apparel Group secures B Corp certification
Following Arena, Allbirds and recently Bollé, Active Apparel Group has secured a B Corp certification.
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News briefsMacron new official kit supplier of all teams in Major League Rugby
Macron succeeds another Italian company when Kappa is leaving the MLR rugby scene.
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ArticlePuma maintains FY24 outlook as Q3 sales rise in all regions
The Puma group continues to expect a mid-single-digit (ca) annual sales increase and an FY24 Ebit range of €620 to €670 million, flat to up 7.8 percent for the period.
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C-Suite InterviewCraft’s CEO: ‘In five years we will double our turnover to €350 million’
Swedish Craft has really good momentum. The company, which 25 years ago was best known for its blue and black underwear, now has a turnover of SEK 2 billion (€175m) and is a recognized brand in running, cross-country skiing and cycling. With CEO Stefan Persson at the helm, the goals are set high: in five years, turnover is expected to double.
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News briefsToca Football raises $100m
Toca Football, which builds and operates “soccer training centers” and related “social entertainment venues,” has raised approximately $100 million in a Series F round.
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ArticleMulti-year partnership between Foot Locker and the Chicago Bulls
Foot Locker has announced a multi-year partnership with the Chicago Bulls leading up to the 2024-25 NBA season.
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News briefsStadium becomes new partner of Swedish Football Association
The Swedish Football Association and Stadium are entering a new partnership from Jan. 1, 2025, until 2027.
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News briefsAltor acquires majority stake in CCM Hockey
Altor invests in the iconic Canadian hockey equipment brand to support growth and to expand it into new markets and product segments.
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ArticleFormer NBA champion launches own performance brand
Jaylen Brown turned down $50m in endorsement deal to have full ownership and creative control.
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News briefsRiddell announces CEO transition
Current President and CEO Dan Arment will retire at the end of 2024, and CFO and COO Allison Boersma has been appointed his successor.
