All Sporting Goods Intelligence articles in Volume 34, Issue 33+34 – Page 2
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News briefsLouis Vuitton launches first campaign featuring Carlos Alcaraz
Louis Vuitton has unveiled its first marketing campaign featuring Carlos Alcaraz. The Spanish tennis star was announced as a brand ambassador earlier this summer. Alcaraz is appearing in Louis Vuitton men’s New Formal Collection campaign, where he wears evening wear from the brand’s spring/summer 2024 collection. Video: Carlos ...
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News briefsOn says it’s made “good progress” towards sustainability goals in 2022
Hot on the heels of its Q2 financial figures, On has released the company’s second most important set of numbers: its sustainability progress figures. The Impact Progress Report 2022 marks On’s third annual sustainability report. The company, which has as its dream “a future where everything we make is fossil-free ...
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News briefsTopgolf Callaway Brands among investors in EP Golf Ventures’s first investment fund
EP Golf Ventures, a strategic investment partnership between Elysian Park Ventures and the PGA of America designed to support innovation in the golf industry, has announced the completion of the first closing of its first investment fund, EP Golf Ventures Fund I. Selected investors in EP Golf Ventures Fund I ...
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News briefsNew executive director at Pou Sheng
Pou Sheng has announced that Yuang-Whang Liao has resigned as an Executive Director and member of the Disclosure Committee, effective Sept. 4, 2023. Liao stated that he has no disagreement with the Board and that there is no matter to be brought to the attention of the shareholders of the ...
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News briefsHead presents tennis ball can with reduced footprint and improved recyclability
Head has developed a new tennis ball can that is much more environmentally friendly and will soon replace the familiar golden Head cans. They contain less plastic and are easier to recycle. A sample test carried out in collaboration with Austrian recycling company Saubermacher showed that up to ten times ...
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Infographics & DataSports participation levels in Europe
Nearly half of the EU practiced some form of physical activity at least once a week, but there is a big difference across the countries.
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Short stops
Short Stops Week 36, 2023
RETAIL & DISTRIBUTION +++ The North American branch of Swedish brand Craft has appointed Waypoint Outdoor as its nationwide U.S. sales agent for the Craft footwear collection, which Craft calls ”a significant milestone for both companies as they joined forces to expand Craft’s reach in the footwear market” +++ According ...
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News briefsAuthentic completes acquisition of Boardriders
Authentic Brands Group has confirmed the completion of the acquisition of Boardriders, the owner of the action sports and lifestyle brands Quiksilver, Billabong, Roxy, RVCA, DC Shoes, Element, VonZipper and Honolua. With the completion of the acquisition, Authentic says its annual retail sales total more than $29+ billion worldwide. ...
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News briefsEngland cricket announces parity in match fees
The England and Wales Cricket Board (ECB) has announced that it is increasing match fees for England Women to reach equal match fees for the women’s and men’s teams. As reported in July, the International Cricket Council (ICC) had already announced that men’s and women’s teams would receive equal prize ...
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News briefsNike introduces the EK Umoja running collection
Source: Nike Eliud Kipchoge Nike is launching the EK Umoja line, a capsule collection of running footwear and apparel that celebrates the world’s greatest marathoner, Eliud Kipchoge. Umoja means “unity” in Kipchoge’s native Swahili. Each collection item features colors and graphics inspired by the marathoner’s first World ...
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News briefsGarmin updates Venu smartwatch series with wheelchair features
Source: Garmin Venu 3S Garmin has introduced the Venu 3 and Venu 3S smartwatches. The Venu 3 duo includes, among other new features, a wheelchair mode. Wheelchair users can track daily pushes instead of steps and receive weight shift alerts. These two models also offer wheelchair-specific sports ...
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ArticleWolverine sells Hush Puppies IP in China, divests US leather business
Wolverine World Wide, Inc. announced additional steps in the ongoing streamlining of its brand portfolio, including the sale of Hush Puppies intellectual property in China, Hong Kong and Macau, and the sale of its US Wolverine Leathers business. The portfolio transformation is expected to help the company become more efficient, ...
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News briefsHugo Boss enters the equestrian apparel market
Source: Hugo Boss Fashion brand Hugo Boss is expanding its portfolio with Boss Equestrian, an apparel line that will launch in autumn/winter 2023. The collection will be designed, produced, and distributed by Bold Equestrian, a Switzerland-based company with product development facilities in Stuttgart (Germany). Initially available in ...
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News briefsAdidas establishes residency for digital artists
Adidas’ web3 division, Three Stripes Studio (/// Studio), has instituted a residency program for digital artists. Residency by Adidas, as it is called, will open operations on Sept. 7. This coincides with Korean Blockchain Week in Seoul, where the company will be displaying works by the program’s first resident artists ...
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News briefsLacoste to open pop-up in London on its 90th birthday
French brand Lacoste is opening a vintage pop-up space in Shoreditch, London, as part of its 90th anniversary celebrations. The space, open on Sept. 14-26 at the Truman Brewery, will showcase more than 400 vintage pieces. The offering is sourced and curated in partnership with vintage resale expert Wavey Garms ...
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News briefsYonex opens first overseas showroom
Yonex opened the Yonex Shanghai Showroom, the first overseas showroom for the Japanese sporting goods brand, on Aug. 5, located at 939 Huaihai Middle Road in one of Shanghai’s major shopping areas. The new showroom will allow the brand to share its values through product stories and services. The space ...
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ArticleMips invests in US sensor company
Swedish helmet safety specialist Mips AB has entered into an agreement to acquire 25 percent of Dallas, Texas-based sensor technology company Quintessential Design, Inc (Quin Design) for $7.3 million. Quin is an ingredient brand for event detection technology and has been providing specialized sensor fusion and software for helmet brands ...
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News briefsDPS Skis launches lifetime warranty program
DPS Skis, the Salt Lake City-based ski manufacturer, has launched its limited lifetime warranty program for qualifying skis purchased after July 1, 2022. DPS all-carbon ski products, which currently include Kaizen, Pagoda Tour, Pagoda, Pagoda Piste, Lotus and Powderworks models, are covered against manufacturing defects when a new ski is ...
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ArticleGreenpeace calls TotalEnergies’ sponsorship of Rugby World Cup in France “sportswashing”
Greenpeace has denounced the sponsorship of fossil fuels in the world of sport with the release of a distressing video showing the Stade de France being drowned in a flood of petroleum. The video, aimed specifically at French oil giant TotalEnergies, seeks to denounce the sponsorship of major fossil fuel ...
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ArticleLululemon raises FY outlook; will aim to accelerate its unaided brand awareness
Lululemon, with so many aspects of its balanced approach moving ahead positively, wants to grow its unaided consumer brand awareness around the globe. The company, while keeping its marketing spend “relatively stable,” intends to make further brand investments in H2 that will focus on digital media, in-store and targeted television ...
