All Athleisure articles
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ArticleGen Z and Gen Alpha redefine fashion and sportswear
A new Boston Consulting Group (BCG) study reveals how Gen Z and Gen Alpha are reshaping fashion, athleisure and sportswear – driving demand for authenticity, creator culture and AI retail experiences.
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ArticleKNWLS x Nike: Athletic Elegance Redefined
KNWLS and Nike launch an eight-piece women’s collection, merging performance innovation with sculptural, high-femme design.
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ArticleAdidas Originals & Thug Club launch global FW25 collection
Adidas Originals x Thug Club FW25 drops Oct. 20, merging sport heritage with streetwear rebellion and Korean creative flair.
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News briefsGap appoints Nike veteran Maggie Gauger as CEO of Athleta
Gap has named Maggie Gauger as global brand president and CEO of its women’s activewear brand Athleta
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News briefsVuori with international expansion plans
Vuori is expanding its international footprint with new retail locations and a broader rollout of its e-commerce platform.
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News briefsSales for the US footwear industry reached $89.2 billion in 2024
Circana’s Consumer Tracking Service shows that the athleisure category generated $31 billion in sales and was the number one segment
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Infographics & DataThe growth trajectory of China’s athleisure market
China’s athleisure market forecast: Projected to reach $82.8 billion by 2024, highlighting key growth drivers and consumer trends.
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Infographics & DataAnalysis: China’s booming athleisure market
China’s athleisure market is booming. By 2024, its set to surge to $82.2 billion, according to insights from Retail in Asia.
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ArticleChina’s athleisure market poised to hit $82.8 billion by 2024
The fusion of fashion and functionality known as athleisure is reshaping China’s sportswear industry, with projections indicating a substantial growth trajectory, according to Retail in Asia. Driven by a blend of fitness trends, lifestyle changes, and a burgeoning wellness movement, athleisure is becoming a dominant force in the Chinese apparel ...
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ArticleJ.Lindeberg steps into golf shoe market
Golf, a sport steeped in tradition with roots tracing back to the 1800’s, has always upheld strict standards, particularly when it comes to attire. However, a significant shift in golf fashion occurred around the year 2000, leaving an enduring impact on the sport’s sartorial landscape. Leading the charge was the ...
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News briefsArsenal unveils sporty fashion line
Arsenal Football Club has unveiled a new fashion line inspired by its Hale End academy, designed by emerging talent Naomi Brady. The collection, comprising 10 pieces, aims to celebrate “future brilliance on and off the pitch” and includes a windbreaker jacket, sweatshirt, and hoodie. Brady, a South London native, was ...
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News briefsActivewear brand Bandier seeking a buyer for its intellectual property
American activewear brand Bandier is seeking a buyer for its intellectual property and assets, including but not limited to all of Bandier’s rights, inventory, intellectual property and all accounts receivable as of the closing date of a purchase. The move is an alternative to bankruptcy. The company, which operates five ...
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News briefsBritish brand launches modesty athletic wear range
London based brand Lanuuk, which has previously specialized in modesty swimwear – be it for cultural, religious, medical or body conscious reasons – has launched its first athletic collection. The capsule is designed with modesty and ease of movement in mind, with a focus on creating easy-to-wear styles in flattering ...
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News briefsAthleisure market to grow at 5.2% CAGR by 2032
The global athleisure market generated $2.0 billion in 2022 and is projected to generate $3.2 billion by 2032, posting a compound annual growth rate (CAGR) of 5.2 percent from 2023 to 2032. The data is included in a recent 300-page report by Allied Market Research, a business-consulting wing of Allied ...
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News briefsAthleta’s new President & CEO takes helm as Q2 sales dip
The Gap-owned specialty retailer suffered a 1 percent drop in Q2 sales to $341 million for the period ended July 29, a week before Chris Blakeslee became Athleta’s new president and CEO. Comparable store sales declined 7 percent in the period, an improved trend from Q1, as sales of core ...
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News briefsAthleta to get new CEO
Chris Blakeslee is to be the new President and CEO of Athleta as of Aug. 7, parent company Gap Inc. has announced. Blakeslee has most recently served as President of sister companies Alo Yoga and Bella+Canvas since 2017. Under Blakeslee’s leadership, Alo Yoga focused on a fashion-forward approach to wellness, ...
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News briefsSweaty Betty’s CEO and COO to step down
Sweaty Betty’s chief executive Julia Straus and chief operating officer Mark Smith are both set to leave the company. The pair will step down from the business in the summer of 2023. Replacements have not yet been announced. An official statement from Sweaty Betty, first quoted in Drapers, confirmed: ”After ...
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Infographics & DataSporting goods deals 2016-2021
What was the average deal size and which category had the most deals 2016-2021? Find out in our latest interactive graphic.
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ArticleMarks & Spencer invests in brand platform The Sports Edit
U.K. retailer Marks & Spencer has announced a new strategic investment in the fast-growing brand platform The Sports Edit. The Sports Edit was founded in 2015 by Nick Paulson-Ellis, who has grown the company by focusing on bespoke brand curation in activewear. The Sports Edit is constantly adding new and ...
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ArticleNPD measures the impact of Covid-19 in Europe and China
The NPD Group estimates that there was a drop of around 24 percent in sales of sports shoes during the first half of 2020 in Germany, France, Italy and Spain – the four European countries where it uses a retail panel of multi-sport specialty stores, combined with sell-out data from ...
